Peter McPoland Lights the World on Fire With “Digital Silence”
Peter McPoland is no stranger to Ones to Watch. Around a year and a half ago, we welcomed the at-the-time 20-year-old singer-songwriter to the platform with the painstakingly beautiful single, âString Lights.â Since then, weâve had the honor of watching McPoland grow and evolve from a bedroom pop singer to the CEO of indie folk, most notably with last yearâs EP Slow Down. After a nine-month musical hiatus, McPoland is back and bolder than ever. In his latest release âDigital Silence,â the now-22-year-old is stepping his sound into a new world that is nothing short of declarative, unabashed, and ready for battle.
The best things in life are often unexpected, and âDigital Silenceâ is proof of just that. While the âPeter McPolandâ sound we know and love is trademarked by raw, emotional vocals about love and life floating over pop-folk production, âDigital Silenceâ utilizes McPolandâs strengths in a way weâve never heard.
McPoland has had enough, and heâs making sure we know. The track serves as McPolandâs outcry against everything that is wrong in the world, utilizing a dissonant feedback loop to accompany his angsty lyricism. Over distorted guitar riffs, upbeat drums, and glitchy vocal chops, McPoland sings, âWhy donât you get it? Canât you get it? Understand. Theyâre gonna execute the mother to elevate the man. Theyâre gonna propagate the killer, eliminate the youth. Theyâre gonna blind date everyone until you love them too.â Listening to âDigital Silenceâ reminds me of black and white propaganda posters, young people marching down the streets, and lighting the world on fire.
McPoland isnât alone in his angst; thousands of social media users have used âDigital Silenceâ as its soundtrack to speak out against gun violence and in support of the LGBTQ+ community. âDigital Silenceâ is proving to be more than just another song; itâs an anthem and a means for real-world change.
Accompanying the release of âDigital Silenceâ is its official visualizer. Directed by Zach Cooper, we observe McPoland in dark, moody liminal spaces as he co-exists with a bunch of little piggy friends. The visuals serve as an introduction to McPolandâs new era, where the natural and the digital collide to create something powerful. (Disclaimer: no piggies were harmed in the making of the video.)
McPoland shares, "Itâs only up from here. No more slowing down, just speeding up. Thank you for waiting for me.â
This is only the beginning for McPoland; we canât wait to hear whatâs next.
Watch the "Digital Silence" visualizer below: