From the Site

Ginger Root's 'Nisemono' Is a Euphoric Look at Imposter Syndrome and the Quarter-Life Crisis
September 12, 2022
Ginger Root has managed to find merriment within delicate introspection and sobering surrender.
Author:
Jazmin Kylene

Meet Mousey, the singer-songwriter who defies the restriction of genre
September 11, 2022
"The musical journey of Mousey has been one of consistent rebellion."
Author:
Ash Wallace

Nessa Barrett's "madhouse" Is Pure Dark Pop Perfection
September 10, 2022
"madhouse" marks the first single since the rising dark pop star was admitted earlier this year.
Author:
Jazmin Kylene

Alexander 23 Draws a Masterpiece While Answering Rapid-Fire Questions
September 8, 2022
Sit down with rising star for a quick drawing ❤️
Author:
Ruby Scott

BLACKSTARKIDS and beabadoobee Manifest a Technicolor NYC With "CYBERKISS 2 U*"
September 8, 2022
"CYBERKISS 2 U*" is a genre-bending earworm that captures the overwhelming spectacle and unrestrained joy of New York.
Author:
Alessandra Rincon
ESHAAN on The Future, Spontaneity and Amplifying His Act
September 8, 2022
“For me the only rule that I have is to make sure that the show is as fun and exciting as can be”.
Author:
Jessica Magtalas
Issue 01: School's Out!
September 7, 2022
Our very first zine, featuring Lexi Jayde, ericdoa, Thomas Headon, Riovaz, and more.
Author:
Ones To Watch Staff

merci, mercy Dances Through the Heartbreak in "Into You"
September 7, 2022
“Into You” playfully balances melancholy lyrics with contagiously danceable melodies.
Author:
Michelle Dalarossa
![Sally Boy and Kyle Lux Explore the Inherent Irony of a "true american" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sally-boy-true-american-1662571354.jpg)
Sally Boy and Kyle Lux Explore the Inherent Irony of a "true american" [Premiere]
September 7, 2022
"‘true american’ is about having maximum fun while also living in a groundhog’s day of your own ignorance and financial turmoil."
Author:
DJ Connor

Arden Jones Evokes an Endless Summer With 'age tape 8'
September 6, 2022
'age tap 8' makes it feel like summer is just beginning.
Author:
Dillon Stave

KennyHoopla Burts Back Into the Spotlight With the Thunderous “YOU NEEDED A HIT//”
May 19, 2023
The next era of KennyHoopla is here and its more electrifying than ever.
Author:
Maxamillion Polo

Haiku Hands Celebrate 'Pleasure Beast' Album Announcement With Dance-Inducing "Feels So Good"
August 30, 2023
"'Feels So Good' is a song about speaking your truth into a world that would often much prefer you to stay quiet, polite, in line, and obedient.
Author:
Alessandra Rincon

Soft Plastics Music Makes You Feel Like the Love Interest of a Film Noir
September 15, 2023
It’s heart-wrenching, melodious, and highly-executed–much like the rest of Soft Plastics’ music.
Author:
Hannah Powell

Get to know DREA in Five Minutes or Less
October 20, 2023
"Most of the time I talk about not knowing what I’m doing but I’m having fun doing it."
Author:
Jessica Magtalas

Observe the Sonic and Visual Pleasure of Jak Bannon's "Homebound"
December 4, 2020
Tune into the sonic and visual pleasures of Bannon's new single, "Homebound," with Mr. Carmack.
Author:
Lexi Vaganos

The Trusted Offer up a Track of Reflection and Contemplation in "Criminals"
December 18, 2020
UK indie rock band The Trusted offer up a new video just in time for Christmas.
Author:
Joe Beer

Adam Pastel Returns on the Dreamlike "WISH FOR"
April 28, 2021
"WISH FOR" is a song made for white boy summer.
Author:
Tyler Borland

"Can't Move" is Another Solid Addition to Huck's Canon of Grooves
July 16, 2020
New York-based singer and multi-instrumentalist John Wolfe, lead singer of Huck, is making us miss live shows with the release of "Can't Move"
Author:
Malc.
![Fox Jackson's "Behind Closed Doors" Will Make You Wonder What Decade You're in [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Fox Jackson ones to watch copy_1598369949.jpg)
Fox Jackson's "Behind Closed Doors" Will Make You Wonder What Decade You're in [Premiere]
August 25, 2020
Fox Jackson's bringing funk infused dance back with his music.
Author:
Precious Kato