From the Site

Ginger Root's 'Nisemono' Is a Euphoric Look at Imposter Syndrome and the Quarter-Life Crisis
September 12, 2022
Ginger Root has managed to find merriment within delicate introspection and sobering surrender.
Author:
Jazmin Kylene

Meet Mousey, the singer-songwriter who defies the restriction of genre
September 11, 2022
"The musical journey of Mousey has been one of consistent rebellion."
Author:
Ash Wallace

Nessa Barrett's "madhouse" Is Pure Dark Pop Perfection
September 10, 2022
"madhouse" marks the first single since the rising dark pop star was admitted earlier this year.
Author:
Jazmin Kylene

Alexander 23 Draws a Masterpiece While Answering Rapid-Fire Questions
September 8, 2022
Sit down with rising star for a quick drawing ❤️
Author:
Ruby Scott

BLACKSTARKIDS and beabadoobee Manifest a Technicolor NYC With "CYBERKISS 2 U*"
September 8, 2022
"CYBERKISS 2 U*" is a genre-bending earworm that captures the overwhelming spectacle and unrestrained joy of New York.
Author:
Alessandra Rincon
ESHAAN on The Future, Spontaneity and Amplifying His Act
September 8, 2022
“For me the only rule that I have is to make sure that the show is as fun and exciting as can be”.
Author:
Jessica Magtalas
Issue 01: School's Out!
September 7, 2022
Our very first zine, featuring Lexi Jayde, ericdoa, Thomas Headon, Riovaz, and more.
Author:
Ones To Watch Staff

merci, mercy Dances Through the Heartbreak in "Into You"
September 7, 2022
“Into You” playfully balances melancholy lyrics with contagiously danceable melodies.
Author:
Michelle Dalarossa
![Sally Boy and Kyle Lux Explore the Inherent Irony of a "true american" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sally-boy-true-american-1662571354.jpg)
Sally Boy and Kyle Lux Explore the Inherent Irony of a "true american" [Premiere]
September 7, 2022
"‘true american’ is about having maximum fun while also living in a groundhog’s day of your own ignorance and financial turmoil."
Author:
DJ Connor

Arden Jones Evokes an Endless Summer With 'age tape 8'
September 6, 2022
'age tap 8' makes it feel like summer is just beginning.
Author:
Dillon Stave

Cuco, Clairo, Hope Tala, & More | #NowWatching Playlist
July 26, 2019
Cuco's debut album is finally here and there's another "Old Town Road" remix? This week's new music playlist is not to be missed.
Author:
Maxamillion Polo
![Celine Del Carmen Makes a Royal Debut With "Purple" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/celine-del-carmen-purple_1636736518.jpeg)
Celine Del Carmen Makes a Royal Debut With "Purple" [Premiere]
November 12, 2021
"Purple" is a song about Celine owning her voice, choices, and settling into the best version of herself.
Author:
DJ Connor

WILLOW Continues Her Pop-Punk Reign With “<maybe> it’s my fault"
June 24, 2022
There is nothing quite like hearing WILLOW unravel on her own work.
Author:
Jazmin Kylene

The Backfires' "Song 55" Is an Electrifying Attack on Capitalism
October 19, 2021
"People give up their passions and loves, move to cities they don't like, and sit at desks that drain their souls."
Author:
Alessandra Rincon

'The Sun Will Come Up, The Seasons Will Change' but Nina Nesbitt Is the Future of Pop
February 1, 2019
Nesbitt's much-anticipated debut is brimming with everything the pop genre has to offer, but at no point does it ever begin to feel trite.
Author:
Maxamillion Polo
![Bluebiird's "Good Girl" Proves She Has the Vocals to Justify Her Namesake [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/bluebiird-ones-to-watch-2_1561053236.jpeg)
Bluebiird's "Good Girl" Proves She Has the Vocals to Justify Her Namesake [PREMIERE]
June 20, 2019
The track's sole instrumentation beyond Osment's own voice is a supple acoustic guitar, leaving an open canvas on which the artist paints her immaculate vocals.
Author:
Brady Moses

DJ_Dave Reignites an Early Spark of Inspiration in "Break"
December 16, 2022
"I made 'Break' over a year ago while I was still learning how to make music within live coding."
Author:
Alessandra Rincon

REI AMI Returns to Slay in Delightfully Dark Single "Body Bag"
September 29, 2023
Her first single in two years, REI AMI is back and with a vengeance
Author:
Alessandra Rincon
![Abhi The Nomad Thinks You and The Planet Are Both "BTFL" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ATN_1568333958.jpg)
Abhi The Nomad Thinks You and The Planet Are Both "BTFL" [PREMIERE]
September 12, 2019
In the first two singles from his 'Modern Trash' album, Abhi focuses on themes of self love and the deterioration of our planet.
Author:
Precious Kato

Dayglow, Charlotte Lawrence, Lauren Sanderson & More | #NowWatching Playlist
September 27, 2019
Following Dayglow's "Nicknames" is a moody number by our pop princess Charlotte Lawrence, a softer side of Lauren Sanderson, and much more.
Author:
Yasmin Damoui