From the Site
Gracie Abrams Questions What’s Next in “Where do we go now?”
January 13, 2023
Abrams returns with a stunning Gia Coppola-directed visual.
Floyd Zion Pushes Forward At All Costs in "Belly"
January 13, 2023
“Belly” is a declaration on the war against stagnancy."
Dreamer Isioma Embarks on an Intergalactic Journey Inward in "Fuck Tha World"
January 13, 2023
'Fuck Tha World’ touches on the existentialism of life and freedom.”
MAY-A Enters a Bold New Era With the Addicting "Sweat You Out My System"
January 12, 2023
"Writing 'Sweat You Out My System' felt like it opened so many doors in my brain to other types of music."
poptropicaslutz! Celebrate the World's Most Celebrated Taboo in "Sierra Echo X-Ray"
January 12, 2023
"It touches on the 'half-baked' attempts at intimacy you experience growing up."
![10 Questions With Lonnie on His Debut Single “One Night Stand” [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lonnie-one-night-stand-1673545404.jpg)
10 Questions With Lonnie on His Debut Single “One Night Stand” [Q&A]
January 12, 2023
We catch up with an artist who ended 2022 with a bang.
![Metal Goes Mashup: The (John) Candy Detail Sample-Laced Music Pissing Off Gatekeepers Worldwide [Q&A] | THE NOISE](https://s3-us-west-2.amazonaws.com/onestowatch-v2/my_project(6)-1673462865.jpg)
Metal Goes Mashup: The (John) Candy Detail Sample-Laced Music Pissing Off Gatekeepers Worldwide [Q&A] | THE NOISE
January 11, 2023
Combining their love of pop culture and ass-beating metalcore, the Girl Talk-inspired group has come together to create music that will leave you completely unsure about what it is you just heard but in the best way possible.
The 25 Artists to Watch in 2023
January 11, 2023
Meet the Ones To Watch class of 2023.
bludnymph Unleashes the Unapologetic Pop Banger “Lights Out”
January 9, 2023
bludnymph’s sinister and forward-thinking take on electro-pop mayhem is intoxicating.
Rarelylaways Signals His Debut Album With the Effortlessly Hypnotic "Let's"
January 9, 2023
"LET'S" has us longing for warmer, summer days gone by.
![Ruby Waters - "Last Cigarette" [Live + Interview] | Northside Sessions](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ruby-waters-live-ones-to-watch_1558475943.jpg)
Ruby Waters - "Last Cigarette" [Live + Interview] | Northside Sessions
May 21, 2019
Performing her yet-to-be released single "Last Cigarette," Waters illustrates that her alternative-songwriting talents & moving vocals are the real deal.
Victoria Monét Serves Us an Authentic Fierceness in 'JAGUAR'
August 11, 2020
In <i>JAGUAR</i>, Monét shows us there is power to be found in freedom, confidence, and being yourself.
![Sure Sure Expertly Blends Classic and Modern in 'What's It Like?' [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sure-sure-ones-to-watch-2_1561594106.jpeg)
Sure Sure Expertly Blends Classic and Modern in 'What's It Like?' [PREMIERE]
June 26, 2019
Having received praise from Grizzly Bear and Rostam of Vampire Weekend, you don't want to sleep on this indie genre-bender.
Ellise Delivers a Haunting Friday the 13th Eulogy in 'OVER HER DEAD BODY'
October 13, 2023
'OVER HER DEAD BODY' is a testament to Ellise’s artistry: dark, introspective, and delicately beautiful
Juice WRLD, Cautious Clay, LoveLeo, and More Artists You Should Listen to Now | #NowWatching
April 24, 2020
The best new music playlist on Ones To Watch.
Max Leone Cements Himself as an Anti-Pop Prodigy on "Malleable"
July 1, 2020
"Malleable" demonstrates Leone's technical understanding of what makes for good, new-sounding music along with his in-depth emotional capacity and ability to convey a feeling.
valentina cy Makes Her Major Label Debut With the blackbear-Assisted "Bad"
July 10, 2020
"Bad" feels like it could serve as the score for any classic femme fatale.
alextbh Fearlessly Expresses His Sexuality in "No Space"
February 1, 2019
Alex's latest single fuses his typical left-of-center grooviness with sensual pop.
Innovative Rocker grandson Has No Need to "Apologize"
February 1, 2019
"I first began working on this back in 2016 without a song out, broke and lost, for all the grandkids I hoped one day to meet, to tell the world we will not apologize for who we are."
![Witness an Epic Moment of Self-Realization in Mothica's "Love Me Better" Visual [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mothica-stream-ones-to-watch_1565971355.jpeg)
Witness an Epic Moment of Self-Realization in Mothica's "Love Me Better" Visual [PREMIERE]
August 16, 2019
"'Love Me Better' started out as a love song about someone else and ended as an anthem for my own self-empowerment."