From the Site

the moss Deliver a Surf Rock-Inspired Look at Love and Loss in 'Insomnia'
January 24, 2023
Love, anxiety, loss, and more inform the moss' latest standout effort.
Author:
Alessandra Rincon
Meet Rita Mae, Multi-Musical Talent and Alternative Pop Princess
January 24, 2023
Ahead of her third single, 'Sunny Afternoon,' alternative pop artist Rita Mae's musical journey has been rich with immense creativity, growing pains, and an undeniable passion for what she does best.
Author:
Cassandra Grodd

Fenne Lily Revisits an Old Wound in the Stirring "Lights Light Up"
January 23, 2023
"Lights Light Up" is one of those rare tracks that both warms and breaks our hearts.
Author:
Alessandra Rincon

INJI Isn't Here to Settle For Anything Less Than "THE ONE"
January 23, 2023
INJI continues to inch toward dominating the electronic music scene.
Author:
Dillon Stave

44phantom's "cherry cigarettes" Is a Habit We Just Can't Kick
January 23, 2023
44phantom is establishing himself as one of the most promising up-and-coming artists in the alternative scene.
Author:
Alessandra Rincon

Yaeji Heralds Her Long-Awaited Debut Album With "For Granted"
January 23, 2023
Yaeji is an experience technician, crafting entire ecosystems from sounds and moods.
Author:
Jazmin Kylene

Ones To Watch Presents: Valley 'Lost In Translation' Tour
January 23, 2023
Catch the breakout indie pop band this spring!
Author:
Maxamillion Polo
![mazie Is Ready to Introduce You to Her Most Psychedelic and Honest Self Yet [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mazie-its-not-me-its-u-1674243656.jpg)
mazie Is Ready to Introduce You to Her Most Psychedelic and Honest Self Yet [Q&A]
January 20, 2023
We sit down with mazie to discuss her latest single, living in LA, and how her forthcoming debut album is her most vulnerable work so far.
Author:
Michelle Dalarossa

biig piig Continues to Metamorphosize and Evolve in the Tantalizing 'Bubblegum'
January 20, 2023
'Bubblegum' is a deeply immersive mixtape that bleeds garage and bedroom pop into each other seamlessly.
Author:
Jazmin Kylene

COIN's "Youuu" Cements Them as New Wave for a New Generation
January 16, 2020
COIN has built their foundation on infectious hooks and understated emotional complexity.
Author:
Maxamillion Polo

Hatchie Questions Her Past Relationship in "Without A Blush" Video
February 27, 2019
Hatchie's first single from her forthcoming album is a promising window into Hatchie's compelling future.
Author:
Alyssa Yung
![UMI - "Remember Me" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Umi-live-ones-to-watch_1560287994.jpg)
UMI - "Remember Me" [Live + Interview] | All Eyes On
June 11, 2019
Existing at the crossroads of alternative neo-soul and R&B is UMI and her otherworldly brand of bedroom R&B.
Author:
Green Lee

Ayleen Valentine Releases Haunting, Mesmerizing Visual For "next life"
November 15, 2022
Valentine is an artist unafraid to explore the darkness of reality through her music and visuals.
Author:
Giselle Libby

100 gecs Return With 'Snake Eyes' EP, announce new album '10,000 gecs'
December 6, 2022
100 gecs is musical absurdism perfected.
Author:
Carter Fife

Almondmilkhunni's "Henni Heartbreak" Will Get You in and Through Your Feels
March 5, 2020
Get familiar with the college dropout triple-threat with an undeniable talent for nostalgic pop-R&B.
Author:
Maxamillion Polo

Who Is Gracie Abrams?
December 2, 2021
Few rising artists feel as timeless as Gracie Abrams.
Author:
Maxamillion Polo
![Emo Never Dies: A Conversation With Emo Nite Founders T.J. Petracca and Morgan Freed [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/emo-nite-interview_1646333148.jpeg)
Emo Never Dies: A Conversation With Emo Nite Founders T.J. Petracca and Morgan Freed [Q&A]
March 3, 2022
"You can't stay in one place your entire life, you gotta grow."
Author:
Maxamillion Polo

Ambar Lucid Welcomes a New Era of Self-Acceptance With "girl ur so pretty"
May 12, 2022
Lucid's latest is "inspired by the color pink, sparkles, and characters like Rue and Jules from Euphoria."
Author:
Alessandra Rincon

The Greeting Committee's 'Dandelion' Is a Raw and Beautiful Breakup Album
September 27, 2021
<i>Dandelion</i> is a collective piece of solace, one that lets you know there is comfort to be found in when and how you choose to move on.
Author:
Maxamillion Polo