From the Site
Addison Grace Delivers a Gen Z Rallying Cry in “WW3”
April 7, 2023
With the world on fire, let Addison Grace’s “WW3” be your ray of hope.
KiNG MALA Finally Finds a Reason to Take Care of Those "dirty dishes" in New Single
April 7, 2023
"This song is about that bittersweet feeling of knowing you don't love yourself, but you love someone else enough to try."
Who Is Valley?
April 6, 2023
Get to know the indelible four-piece ahead of their 'Lost in Translation' tour!
![Evening Elephants Prove “Life Is Swell” During Pop-Up Backyard Concert [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/evening-elephants-life-is-swell-1680795257.jpg)
Evening Elephants Prove “Life Is Swell” During Pop-Up Backyard Concert [Premiere]
April 6, 2023
The live rendition of “Life Is Swell” captures all the contained chaos of a perfectly executed house show.
![10 Questions With Kinneret About Her New Project 'All That I Know' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kinneret-all-that-i-know-1680717126.jpeg)
10 Questions With Kinneret About Her New Project 'All That I Know' [Q&A]
April 5, 2023
"Believe in yourself, spend time doing what you love, and remember that you don’t really know anything."
Q's "Not Alone" Brings the Funk Ahead of Debut Album 'Soul,PRESENT'
April 5, 2023
"NOT ALONE" harkens back to a simpler time—think Prince, Rick James, and Teddy Pendergrass.
Cookiee Kawaii Drops Her Transcendent Dance Track “Let Me Rock”
April 5, 2023
Few dance tracks feel as smooth as what Cookie Kawaii has delivered here.
Wallice Announces Forthcoming EP 'Mr Big Shot' With the Thunderous "Best Friend"
April 4, 2023
Every new era of Wallice brings with it marked, praise-worthy growth.
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Catch Your Breath Wrestle With Hypocrisy On Heavy New Single "No Evil" | THE NOISE
April 4, 2023
Texas four-piece hard rock band Catch Your Breath is sharing their furiously unrelenting new track "No Evil."
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Phem Breaks Through On Latest Single "Slippery Slope" | THE NOISE
April 4, 2023
Emerging alt-pop star phem embraces a new era on her latest track, "slippery slope."
The Driver Era's "A Kiss" Video Is the Perfect Blend of Nostalgia and Creativity
December 4, 2019
"I don't think either of us has felt so creatively charged up in a long time."
Laufey Crafts a Bossa Nova-Infused Love Triangle in "From The Start"
May 12, 2023
"'From The Start' is a bossa nova-inspired song about being in love with your best friend… who is in love with someone else."
Little Monarch Brings a Groovy New Energy to "Same Old"
November 1, 2023
“Same Old” invokes an effortlessly serene sense of self.
Meet 1300, the Korean-Australian Group Looking to Change the K-Pop Game
March 29, 2022
The alternative K-rap outfit thrives on the idea of creating something new, fun, and chaotic.
![CHAMPS' "Katrina" Video Is Superbly Surreal [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/champs-katrina-video_1580411865.jpg)
CHAMPS' "Katrina" Video Is Superbly Surreal [Premiere]
January 30, 2020
CHAMPS delivers an A24 Films - worthy music video.
![Jacob Banks Releases the Soul-Stirring "By Design [Evel Knievel]," Announces 'Lies About the War'](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jacob-banks-by-design-lies-about-the-war-1654894418.jpg)
Jacob Banks Releases the Soul-Stirring "By Design [Evel Knievel]," Announces 'Lies About the War'
June 10, 2022
"'By Design [Evel Knievel]’ is about the novelty of youth."
![Ariana Grande: From Cat Valentine to a Generation-Defining Pop Princess [WHERE ARE THEY NOW?]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ariana-grande-ones-to-watch-3.jpeg)
Ariana Grande: From Cat Valentine to a Generation-Defining Pop Princess [WHERE ARE THEY NOW?]
May 1, 2019
Even Barack Obama is an Ariana Grande stan.
Ruel's "Growing Up Is ____" Is an Open-Ended Ode to Coming of Age
December 10, 2021
Ruel has never sounded so assured in his sound.
![Dive "head first" into Christian French's Intoxicating Pop Melodies [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/christian-french-ones-to-watch_1558467691.jpeg)
Dive "head first" into Christian French's Intoxicating Pop Melodies [Q&A]
May 21, 2019
Ones To Watch chatted with Christian French about crushes, his recent tour with Quinn XCII, and of course, "head first."
I DONT KNOW HOW BUT THEY FOUND ME Uncovers a Long-Forgotten "Choke" Video
January 11, 2019
While we are left trying to piece together the perplexing, out-of-time music video, we certainly cannot deny iDKHOW's charm and infectious nature.