From the Site
hemlocke springs Proves Herself an Era-Eschewing Pop Tour De Force in "sever the blight"
May 3, 2023
The more you try to figure hemlocke springs out, the more enigmatic she becomes.
Deb Never Wants To 'Thank You For Attending' Her "Final" EP
May 3, 2023
"I've felt the high of life, the comforting moments of love, and the pain of its aftermath."
SEB Delivers an Irresistible Double Offering with "sugarhoneyiceicetea" and "moving on"
May 3, 2023
SEB continues to challenge himself and evolve with each and every record.
Rewind: Our 5 Favorite Music Videos of the Last Week
May 3, 2023
From BLK ODYSYY to Dreamer Isioma, these are 5 music videos you don't want to miss.
Nessa Barrett Conjures Up a Whirlwind Romance With "american jesus"
May 2, 2023
"It's about the fantasy of someone who is your savior, your cowboy in a crown."
Meet Brenn!, the King of the South Bringing an Infectious Innocence to Folk Pop
May 2, 2023
With each new single, Brenn! is demanding his dreams into reality.
Harriette Strikes the Perfect Mix of Bitter and Sweet in Debut EP 'i heart the internet'
May 1, 2023
Harriette leads listeners through tales of the chronically online, hometown politics, and some imaginative looks at love.
Baby Rose Pours All of Herself Into the Soulful 'Through and Through'
May 1, 2023
"It serves as a reminder that everything, good and bad, is necessary, and every iteration of me deserves peace.”
eundohee Is Light as a Feather in New Single "Hummingbird"
May 1, 2023
"'Hummingbird' symbolizes the enjoyment of life and lightness of being."
joan Takes You on a Wistful, Cinematic Pop Journey in Debut Album 'superglue'
May 1, 2023
The lads of joan welcome fatherhood with an ambitious debut album.
Olivia O'Brien Pushes Immature Boys Away in "Just A Boy"
April 22, 2019
An exciting preview of O'Brien's debut album set to release April 26, "Just A Boy" satisfies all of our pop cravings with a hint of R&B goodness.
![YAS Speaks to Her Younger Self in the Ethereal "caroline" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yas-ones-to-watch_1576629680.jpg)
YAS Speaks to Her Younger Self in the Ethereal "caroline" [Premiere]
December 17, 2019
"Ultimately, this song is about trying to make peace with your inner child."
Sueco the Child Shows Us His Search History and "Interesting White Guys" | Show & Tell
September 26, 2019
The viral phoenomom, who dethroned Lil Nas X's "Old Town Road" on TikTok, swings by the Ones To Watch classroom for a show and tell presentation.
aldn's Unconventional Approach Makes "i'm alright" His Best Single Yet
May 20, 2021
"i'm alright" is dark, ominous, and perfectly emotive.
Mahalia's "Simmer" Is The Theme Song to Your Hot Girl Summer
July 9, 2019
Effortlessly infectious, diaphanous, and iridescent, Mahalia's new single has every one of us dancing our way to the beach with its cool summer vibes.
![Kassi Ashton Takes Us Backstage on Her First of Many Tours [Tour Diary]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kassi-ashton-ones-to-watch_1572542569.jpeg)
Kassi Ashton Takes Us Backstage on Her First of Many Tours [Tour Diary]
October 31, 2019
The compelling Nashville artist takes us behind-the-scenes on her tour with Maren Morris.
YUNGBLUD Invites You to His Grandma's for a Cup of Tea in "Loner" Video
January 17, 2019
"Loner" is a brilliant reminder that no matter what heights YUNGBLUD may climb to in the years to come, he will always be that slightly mischievous kid out of Doncaster.
![Daydream and Dance to Dreamer Boy's Debut Album, 'Love, Nostalgia' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Dreamer-Boy-Ones-To-Watch-2.jpg)
Daydream and Dance to Dreamer Boy's Debut Album, 'Love, Nostalgia' [Q&A]
February 28, 2019
"It's the summer, it's nostalgic, it's romantic, it's warm and colorful."
We Asked 88 People Why They Love 88Rising | Head In The Clouds Festival
August 22, 2019
Deemed the "Asian Coachella," hybrid management, record label, video production, and marketing company 88rising is bringing Asian voices into the mainstream.
Isaac Dunbar Wants You to Love Yourself, With or Without Makeup
February 20, 2020
"I made a deal with myself: I would wait until I loved myself fully to release the song."