From the Site
Emotional Oranges Concludes 3-Part Love Story in "Hold You Back"
January 18, 2019
"We were inspired by the guitars on Sade's 'No Ordinary Love' all the way over to the drum beat on Drake's 'Just Hold On, We're Going Home.'"
half•alive Hits the Bullseye Once Again With "arrow" Video
January 18, 2019
More than just experts at putting together phenomenal music videos, half•alive's true talent lies in how they transform inner turmoil into purely infectious indie pop.
Sigrid Pushes Through Dark Times with "Don't Feel Like Crying"
January 18, 2019
Our favorite Norwegian popster Sigrid is back with a taste of her anxiously awaited forthcoming album, 'Sucker Punch.'
![The Moth & The Flame's Triumphant Return Has "Only Just Begun" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/The Moth & The Flame.png)
The Moth & The Flame's Triumphant Return Has "Only Just Begun" [PREMIERE]
January 17, 2019
An entrancing explosion of alternative rock, the new single will make you appreciate the beauty and simplicity of life's generous offerings.
YUNGBLUD Invites You to His Grandma's for a Cup of Tea in "Loner" Video
January 17, 2019
"Loner" is a brilliant reminder that no matter what heights YUNGBLUD may climb to in the years to come, he will always be that slightly mischievous kid out of Doncaster.
If "You Don't Know" Loyle Carner Yet, Now Is the Time to Get Familiar
January 17, 2019
Existing between an old school hip-hop flow and spoken word poetry, every time Carner hits the track feels like a remarkably impactful moment.
![Kid Bloom Doesn't "Sugarcoat" With Bittersweet New Single
[PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kid-bloom-sugarcoat_1586292946.jpeg)
Kid Bloom Doesn't "Sugarcoat" With Bittersweet New Single [PREMIERE]
January 17, 2019
"Its concept is melancholy, but you can't help but feel happy when you hear it; like being at a relative's wedding on acid."
![Meet The Songwriter Behind Lele Pons's Latin Pop Hit, "Celoso"
[ANATOMY OF A SONG]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ale-alberti-ones-to-watch-4.jpg)
Meet The Songwriter Behind Lele Pons's Latin Pop Hit, "Celoso" [ANATOMY OF A SONG]
January 17, 2019
"I personally think it's just such an easy record. It's not overly complicated, and even though it's in Spanish, it still feels good to people that don't speak the language."
Mark Evich Drizzles Soul Over Sizzling New Single, "Stuck"
January 17, 2019
"It was inspired by Robert Glasper's rendition of 'Letter to Hermione' by David Bowie."
Minke Channels Her Inner Ariana Grande in "Too Late"
January 16, 2019
"This was a moment after a bad break up that I needed to get out my system...Thank you, next."
![Cautious Clay Opens Up on Debut Album 'Deadpan Love' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cautious-clay-deadpan-love_1624652502.jpeg)
Cautious Clay Opens Up on Debut Album 'Deadpan Love' [Q&A]
June 25, 2021
On his long-awaited debut album, Clay takes major stylistic risks that ultimately pay off and then some.
Who Is chloe moriondo? | chloe moriondo on Coming-of-Age and Curing Heartbreak
September 2, 2021
Meet the artist turning the joys and pains of coming-of-age into euphoric and eclectic sonic meditations.
Myles Cameron Creates a Chilly Late-Night Atmosphere in "LED"
February 12, 2020
An inspired moment of intimacy courtesy of Cameron.
ZOLA's "Don't Eat" Speaks to the Fear of Signing a Major Label Deal
March 20, 2020
"Don't Eat" expresses the anxiety of signing a major record deal and the fear of losing autonomy.
![Carsen's "Losing My" Music Video Is Almost Too Relatable [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/carsen_1598551743.jpg)
Carsen's "Losing My" Music Video Is Almost Too Relatable [Premiere]
August 27, 2020
Carsen embarks on a journey of self-discovery in her brand new single and music video, "Losing My".
Jada Michael Delivers a Self-Love Affirmation With "Go"
June 30, 2022
Jada arrives as a body and sex-positive figure in "Go."
Berel's Thirteenth Floor' Is a Silky Smooth Ode to Falling In (and Out) of Love
October 15, 2019
Berel's voice is the sonic personification of cashmere.
![Crowded Green Rooms, Hotel Rooms and Cars: How Julia Jacklin Made Space For 'Crushing' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/julia-jacklin-ones-to-watch-2-1.jpg)
Crowded Green Rooms, Hotel Rooms and Cars: How Julia Jacklin Made Space For 'Crushing' [Q&A]
March 13, 2019
Jacklin's sophomore album focuses on love wearing thin, love ultimately lost, and an aftermath that embraces scorn and longing in equal parts.
Valentina's 'Unmanageable' Is Pure, Soulful Catharsis
May 1, 2019
'Unmanageable' cements Valentina as a soulful voice in the realm of pop, but on a larger scale, it arrives as a rallying cry for anyone who has ever been told they were not good enough.
Jonah Yano's "perfume" Is a Masterclass in Spellbinding Minimalism
May 30, 2019
Yano is giving shape to an artistic vision that is rarely seen in today's contemporary music landscape.