From the Site

Our Wildest Anti-Pop Dream Just Came True with Wallows & Clairo's "Are You Bored Yet?"
February 1, 2019
Definitely not bored.
Author:
Maxamillion Polo

LÉON Shares a Complicated Love Story in "You And I" Ahead of Album & Tour Launch
February 1, 2019
"I want people to listen and relate."
Author:
Alissa Arunarsirakul

Innovative Rocker grandson Has No Need to "Apologize"
February 1, 2019
"I first began working on this back in 2016 without a song out, broke and lost, for all the grandkids I hoped one day to meet, to tell the world we will not apologize for who we are."
Author:
Alissa Arunarsirakul
![Feng Suave Flaunts Effortlessly Psychedelic Soul in "Venus Flytrap" Video [PREMIERE + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/feng-suave-ones-to-watch-4.jpg)
Feng Suave Flaunts Effortlessly Psychedelic Soul in "Venus Flytrap" Video [PREMIERE + Q&A]
February 1, 2019
"It is our first ever music video, so it's the first chance for people to get a peak behind the curtain of our creativity in terms of a visual."
Author:
Anna Scholfield

Meet Omar Apollo's Mini Me In Music Video for "Trouble"
February 1, 2019
The singer's repertoire has traces of jazz, R&B, funk, alternative, soul and pop.
Author:
Kelly Itatani

alextbh Fearlessly Expresses His Sexuality in "No Space"
February 1, 2019
Alex's latest single fuses his typical left-of-center grooviness with sensual pop.
Author:
Kelly Itatani

FINNEAS on Billie Eilish's Weird Obsession, Harry Potter, and "Friday" | Quick 6
February 1, 2019
In light of the news of two sold-out headlining shows in LA and NYC, we caught with the one and only FINNEAS to ask him a question or six.
Author:
Maxamillion Polo

What Red Bull Music Festival LA Event Should You Go To Based on Your Weirdly Specific Tastes?
January 31, 2019
In its sophomore year, Red Bull Music Festival Los Angeles is set to return this February bigger and better than ever.
Author:
Maxamillion Polo

Trove Aims "Higher Than The Moon" With Stripped-Down Video
January 31, 2019
As Trove sings of the highs and lows of an off-and-on relationship, there is something infectious about this version paints him in a more vulnerable light.
Author:
Andra Nechita
![Weathers Personifies the Inner Demons of Success in "Dirty Money" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Weathers-Ones-To-Watch-1.jpg)
Weathers Personifies the Inner Demons of Success in "Dirty Money" [PREMIERE]
January 31, 2019
"We wanted to...have a different take on mental health with that being the route of being successful and the internal battle fighting your inner demons such as greed, arrogance, and envy."
Author:
Dana Jacobs

MorMor Grapples With Alienation in the Incandescent 'Some Place Else' EP
May 6, 2019
Calling to mind the revered soundscapes of '90s shoegaze and ultramodern iridescent R&B, the Toronto artist's radical approach to pop is nothing short of gripping.
Author:
Maxamillion Polo

Isaac Dunbar - "pharmacy" | Live From the Rooftop
June 6, 2019
We certainly hope you are prepared to discover your next bedroom pop obsession, because Isaac Dunbar currently has us under his spell.
Author:
Maxamillion Polo

Max Leone's "The Beach" Effortlessly Pulls You In
April 16, 2020
Leone's latest has us reminiscing about the feeling of saltwater and lost love.
Author:
Emily Smith

Baby Keem Packs a Punch With Double Singles "hooligan" and "sons and critics freestyle"
September 21, 2020
What's better than a new Baby Keem single? Two new Baby Keem singles.
Author:
Maddy Quach
![Khamari on His 'Eldorado' EP, Creative Process, and What's Next [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/khamari_1603498557.jpg)
Khamari on His 'Eldorado' EP, Creative Process, and What's Next [Q&A]
October 24, 2020
Khamari has been one of the most consistent new acts of the year.
Author:
Tyler Borland

Charlotte Lawrence Plays the Angel of Death in New Visual for "Why Do You Love Me"
July 23, 2019
"No matter what you're going through it's important to take risks with music."
Author:
Miranda Hyman

LAUNDRY DAY Shines Bright in 'LIGHT UP SHOES 2'
December 2, 2019
Inspired by BROCKHAMPTON, the high school collective is bending the rules of hip-hop and anti-pop.
Author:
Matthew Rudas
![Sure Sure Expertly Blends Classic and Modern in 'What's It Like?' [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sure-sure-ones-to-watch-2_1561594106.jpeg)
Sure Sure Expertly Blends Classic and Modern in 'What's It Like?' [PREMIERE]
June 26, 2019
Having received praise from Grizzly Bear and Rostam of Vampire Weekend, you don't want to sleep on this indie genre-bender.
Author:
Brady Moses
![Ruby Waters - "Last Cigarette" [Live + Interview] | Northside Sessions](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ruby-waters-live-ones-to-watch_1558475943.jpg)
Ruby Waters - "Last Cigarette" [Live + Interview] | Northside Sessions
May 21, 2019
Performing her yet-to-be released single "Last Cigarette," Waters illustrates that her alternative-songwriting talents & moving vocals are the real deal.
Author:
Maxamillion Polo

'Oh No, Not Again!' Sees Alexander 23 Writing His Feelings in Permanent Ink
February 19, 2021
Like crying alone in the Target parking lot, there is a unique universality to Alexander 23's touching moments of personal reflection.
Author:
Krista Marina Apardian