From the Site
Our Wildest Anti-Pop Dream Just Came True with Wallows & Clairo's "Are You Bored Yet?"
February 1, 2019
Definitely not bored.
LÉON Shares a Complicated Love Story in "You And I" Ahead of Album & Tour Launch
February 1, 2019
"I want people to listen and relate."
Innovative Rocker grandson Has No Need to "Apologize"
February 1, 2019
"I first began working on this back in 2016 without a song out, broke and lost, for all the grandkids I hoped one day to meet, to tell the world we will not apologize for who we are."
![Feng Suave Flaunts Effortlessly Psychedelic Soul in "Venus Flytrap" Video [PREMIERE + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/feng-suave-ones-to-watch-4.jpg)
Feng Suave Flaunts Effortlessly Psychedelic Soul in "Venus Flytrap" Video [PREMIERE + Q&A]
February 1, 2019
"It is our first ever music video, so it's the first chance for people to get a peak behind the curtain of our creativity in terms of a visual."
Meet Omar Apollo's Mini Me In Music Video for "Trouble"
February 1, 2019
The singer's repertoire has traces of jazz, R&B, funk, alternative, soul and pop.
alextbh Fearlessly Expresses His Sexuality in "No Space"
February 1, 2019
Alex's latest single fuses his typical left-of-center grooviness with sensual pop.
FINNEAS on Billie Eilish's Weird Obsession, Harry Potter, and "Friday" | Quick 6
February 1, 2019
In light of the news of two sold-out headlining shows in LA and NYC, we caught with the one and only FINNEAS to ask him a question or six.
What Red Bull Music Festival LA Event Should You Go To Based on Your Weirdly Specific Tastes?
January 31, 2019
In its sophomore year, Red Bull Music Festival Los Angeles is set to return this February bigger and better than ever.
Trove Aims "Higher Than The Moon" With Stripped-Down Video
January 31, 2019
As Trove sings of the highs and lows of an off-and-on relationship, there is something infectious about this version paints him in a more vulnerable light.
![Weathers Personifies the Inner Demons of Success in "Dirty Money" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Weathers-Ones-To-Watch-1.jpg)
Weathers Personifies the Inner Demons of Success in "Dirty Money" [PREMIERE]
January 31, 2019
"We wanted to...have a different take on mental health with that being the route of being successful and the internal battle fighting your inner demons such as greed, arrogance, and envy."
Verzache Relates to a Generation Stuck Indoors in "Life Inside"
April 27, 2020
Verzache captures an ongoing collective melancholy with a rare sense of optimism.
![Soaky Siren Shares A Forthright Account of Bahamian Drug Lords in "Dope Boys" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/SOAKY - PRESS SHOT 2 resize_1566502882-1_1567540470.jpg)
Soaky Siren Shares A Forthright Account of Bahamian Drug Lords in "Dope Boys" [PREMIERE]
August 22, 2019
"I leaned on melody and production to serve bright, pop-y energy but the lyrics are an account of a time when the drug trade was lit on my island."
Elliot Lee and GIRLI Unleash Daring "Pink (Freak)" Remix
February 17, 2022
"I've just always made what feels right in the moment and written words that help me heal."
347aidan Takes an Unflinching Look at Loss on 'Chasing Harmony'
October 25, 2021
The breakout viral star examines grief, loss, mental health through a uniquely infectious lens.
boy pablo and Jimi Somewhere's "Never Cared" Captures a Special Moment
June 28, 2019
boy pablo + Jimi Somewhere + a toy Casio keyboard + a radiant guitar = "Never Cared," an organic summer track full of floating synth sounds and passionate vocals.
Ama Lou Cements Herself as an Artist to Know in 'Ama, who?'
November 15, 2019
In her major label debut, Lou captures what it sounds like to be effortlessly self-assured.
NIKI Strips Back to Bare Her Heart in 'Acoustic Sessions: Head In The Clouds II"
November 13, 2019
88rising's resident queen of R&B shows off her more sentimental side in a surprise release.
Meet keltiey, the Y2K-Bedazzled Gen Z Rising Star Embracing the Lawlessness of Pop
April 18, 2023
keltiey is more than a trending sound; she's the next wave.
Talia Jackson Channels a Toxic Relationship Into Pop Bliss With "You"
May 24, 2021
The <i>Family Reunion</i> star delivers an earworm of single that is both relatable and reflective.
Bearcubs' "Overthinking" Will Definitely Have You in Your Head
February 10, 2020
Bearcubs combines versatile production, nostalgic lyricism, and beautifully melodramatic sensibilities.