From the Site
AUGUST 08 and Smino Meditate on Lost Love in "Blood on My Hands"
February 13, 2019
The fusion of tribal, hip-hop, and electronica undercurrents that surge forth paint a picture of love lost under the flashing lights of the dance floor.
![The Sunshine Brothers Inc. Surfs Through Youth Love, Desire, and Escapism in 'Jerry' EP [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Sunshine-Brothers-Inc.jpeg)
The Sunshine Brothers Inc. Surfs Through Youth Love, Desire, and Escapism in 'Jerry' EP [PREMIERE]
February 13, 2019
A playlist capable of time travel - an '80s summer in your ears all year round.
![Sam Setton Embarks on a Emotional Reflection That "Hurts So Much" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sam-setton-ones-to-watch-2.jpg)
Sam Setton Embarks on a Emotional Reflection That "Hurts So Much" [PREMIERE]
February 13, 2019
This is a super emotional song for me, inspired by a tough breakup I went through.
![Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ginette-claudette-ones-to-watch.jpg)
Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]
February 13, 2019
"It's no secret a lot of my influence comes from '90s R&B."
Calpurnia Stars in Nostalgia-Inducing Weezer Video for "Take On Me"
February 13, 2019
"Calpurnia has covered Weezer in the past and I'm really honored that they asked us to do this."
![Meet The Man Behind Troye Sivan's Smash Pop Hit, "My My My!" [ANATOMY OF A SONG]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/brett-mclaughlin-ones-to-watch-5.jpg)
Meet The Man Behind Troye Sivan's Smash Pop Hit, "My My My!" [ANATOMY OF A SONG]
February 12, 2019
"To get to experience bucket list moments with one of your best friends who stands for something so powerful...it's so incredible. "
![Multi-Instrumentalist Talos Revives Us with His Eclectic 'Far Out Dust' Album [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/talos-ones-to-watch.jpg)
Multi-Instrumentalist Talos Revives Us with His Eclectic 'Far Out Dust' Album [Q&A]
February 12, 2019
"Longevity. Everything else is just noise. If your music can stand the test of time and if you continue to persist, then that in my eyes is success."
Donna Missal Takes to the Director's Chair for the Haunting "Jupiter" Video
February 12, 2019
Donna Missal is living up to her reputation as a rising artist who never ceases to surprise and impress.
![Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Ivory-Layne-Ones-To-Watch-Thumbnail.jpg)
Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]
February 12, 2019
Feminine strength and an inspiring vulnerability saturate the lyrics, acknowledging that a woman is no less independent in yearning for love.
![Yoke Lore - "Fake You" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yoke-lore-live-ones-to-watch_1562627475.gif)
Yoke Lore - "Fake You" [Live + Interview] | All Eyes On
February 11, 2019
All Eyes On the one and only Ones To Watch and Taylor Swift - approved Yoke Lore.
Lauren Sanderson Proves 'Midwest Kids Can Make It Big'
January 14, 2020
'Midwest Kids Can Make It Big' is a nigh-perfect introduction into Lauren Sanderson the artist and person.
![Johan Lenox, Wifisfuneral, and the Suburban Melancholy of "Bad Decisions" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/johan-lenox-bad-decisions_1579280424.png)
Johan Lenox, Wifisfuneral, and the Suburban Melancholy of "Bad Decisions" [Premiere]
January 17, 2020
There is a bewitching quality to the melancholy that runs rampant in Johan Lenox's music.
Rewind: Our 10 Favorite Music Videos of the Last Month
February 7, 2023
From Antslive to Dreamer Isioma, these are 10 music videos you definitely don't want to miss.
Ahead of Anees' Debut Album 'Summer Camp,' the Breakout Star Reflects on His Mental Health Journey
May 11, 2023
"I find myself healing a little bit more with every song."
Addison Rae Embraces Her Pop Star Persona in Lost and Found 'AR' EP
August 18, 2023
The social media star can finally add verified pop star to her ever-growing résumé.
The Dirty Nil - "Evil Side" | Northside Sessions
January 15, 2019
Emerging from Hamilton, Ontario, The Dirty Nil cut their teeth playing the dirtiest of dive bars before they found themselves opening for some of their own idols.
Mark Diamond Pours His Heart Out in Promising Debut, 'Hummingbird One' EP
March 11, 2019
"I can confidently say that these songs are exactly the way they want to be. I feel very connected to this universe after making this."
![Jon Vinyl and Tash Paint a Soulful Haze on "Euphemism" Visual [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Tash and Jon_1557522488.jpg)
Jon Vinyl and Tash Paint a Soulful Haze on "Euphemism" Visual [PREMIERE]
May 10, 2019
Get lost in the soulful haze that is the "Euphemism" music video
Georgia Ku's "What Do I Do" Debut Is the Perfect Soundtrack for the First Day of Summer
June 21, 2019
If you're not dancing to Georgia Ku's debut pop-EDM breakup anthem, something must be wrong.
Happy Birthday, Mick Jagger! Here's 12 Front(wo)men to Make You Proud
July 26, 2019
We're here to introduce 12 front(wo)men that are on track to carry on our favorite rock legend's legacy as entertainment icons.