From the Site

AUGUST 08 and Smino Meditate on Lost Love in "Blood on My Hands"
February 13, 2019
The fusion of tribal, hip-hop, and electronica undercurrents that surge forth paint a picture of love lost under the flashing lights of the dance floor.
Author:
Maxamillion Polo
![The Sunshine Brothers Inc. Surfs Through Youth Love, Desire, and Escapism in 'Jerry' EP [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Sunshine-Brothers-Inc.jpeg)
The Sunshine Brothers Inc. Surfs Through Youth Love, Desire, and Escapism in 'Jerry' EP [PREMIERE]
February 13, 2019
A playlist capable of time travel - an '80s summer in your ears all year round.
Author:
Jenna Singer
![Sam Setton Embarks on a Emotional Reflection That "Hurts So Much" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sam-setton-ones-to-watch-2.jpg)
Sam Setton Embarks on a Emotional Reflection That "Hurts So Much" [PREMIERE]
February 13, 2019
This is a super emotional song for me, inspired by a tough breakup I went through.
Author:
Andra Nechita
![Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ginette-claudette-ones-to-watch.jpg)
Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]
February 13, 2019
"It's no secret a lot of my influence comes from '90s R&B."
Author:
Anna Scholfield

Calpurnia Stars in Nostalgia-Inducing Weezer Video for "Take On Me"
February 13, 2019
"Calpurnia has covered Weezer in the past and I'm really honored that they asked us to do this."
Author:
Maxamillion Polo
![Meet The Man Behind Troye Sivan's Smash Pop Hit, "My My My!" [ANATOMY OF A SONG]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/brett-mclaughlin-ones-to-watch-5.jpg)
Meet The Man Behind Troye Sivan's Smash Pop Hit, "My My My!" [ANATOMY OF A SONG]
February 12, 2019
"To get to experience bucket list moments with one of your best friends who stands for something so powerful...it's so incredible. "
Author:
Anna Scholfield
![Multi-Instrumentalist Talos Revives Us with His Eclectic 'Far Out Dust' Album [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/talos-ones-to-watch.jpg)
Multi-Instrumentalist Talos Revives Us with His Eclectic 'Far Out Dust' Album [Q&A]
February 12, 2019
"Longevity. Everything else is just noise. If your music can stand the test of time and if you continue to persist, then that in my eyes is success."
Author:
Alissa Arunarsirakul

Donna Missal Takes to the Director's Chair for the Haunting "Jupiter" Video
February 12, 2019
Donna Missal is living up to her reputation as a rising artist who never ceases to surprise and impress.
Author:
Maxamillion Polo
![Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Ivory-Layne-Ones-To-Watch-Thumbnail.jpg)
Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]
February 12, 2019
Feminine strength and an inspiring vulnerability saturate the lyrics, acknowledging that a woman is no less independent in yearning for love.
Author:
Dana Jacobs
![Yoke Lore - "Fake You" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yoke-lore-live-ones-to-watch_1562627475.gif)
Yoke Lore - "Fake You" [Live + Interview] | All Eyes On
February 11, 2019
All Eyes On the one and only Ones To Watch and Taylor Swift - approved Yoke Lore.
Author:
Maxamillion Polo

chloe moriondo and mazie Remind Us It's Okay to Be "not okay"
August 13, 2021
"not okay" leaves you unsure if you're meant to dance, cry, or do a bit of both.
Author:
Maxamillion Polo
![Frames on Pop-Punk, Sex Work, and Their Debut Album 'Every Room' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/frames-interview-every-room_1632853235.png)
Frames on Pop-Punk, Sex Work, and Their Debut Album 'Every Room' [Q&A]
September 27, 2021
Frames is aiming to create the next wave of music-videos-playing-on-MTV pop-punk.
Author:
Ally Rincà²n
![Leah Kate Holds Nothing Back on "F U Anthem" Visual [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/leah-kate-f-u-anthem_1633624303.jpeg)
Leah Kate Holds Nothing Back on "F U Anthem" Visual [Premiere]
October 7, 2021
Kate's latest is the ultimate anthem for moving on but not forgetting.
Author:
Chloe Liz

Blu DeTiger Exudes an Infectious Confidence on "Blondes"
November 16, 2021
The new single from the bass playing machine arrives alongside her signing to Capitol Records.
Author:
Jolene Latimer

Sofàa Valdés Signals a Season of Change in New EP 'In Bloom'
May 16, 2022
<i>In Bloom</i> means standing your ground and not letting anyone take you away from that moment.
Author:
Alessandra Rincon

Yungblud's "Don’t Feel Like Feeling Sad Today" Is a Defiant Rallying Cry For Brighter Skies
June 30, 2022
"To me this song is what happiness feels like. Happiness with a bite."
Author:
Dillon Stave
![State Champs Prove They're Kings of the New Age [Q&A] | THE NOISE](https://s3-us-west-2.amazonaws.com/onestowatch-v2/my_project-1(7)-1670264992.jpg)
State Champs Prove They're Kings of the New Age [Q&A] | THE NOISE
December 5, 2022
In the peak of the most recent pop-punk revival, State Champs have proudly declared themselves the Kings of the New Age.
Author:
Moe Horta

Stephen Dawes Fears He Might "Lose My Mind" in Latest Standout Single
March 13, 2023
"Lose My Mind" demonstrates the full, heart-rending range of this breakout rising star.
Author:
Alessandra Rincon

Indie Rock Duo DURRY Take Us Through Their Debut Album "Suburban Legend" Track By Track
September 11, 2023
'Suburban Legend' is a nostalgia-fueled manifesto for a new generation.
Author:
Alessandra Rincon
![Troi Irons Is Reviving Alternative Rock with Electrifying "Strangers" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/troi-irons-ones-to-watch.png)
Troi Irons Is Reviving Alternative Rock with Electrifying "Strangers" [PREMIERE]
March 7, 2019
Influenced by Alanis Morissette, The Dead Weather, and Shirley Manson, Irons is pushing for an innovative renaissance of genre-bending rock.
Author:
Alissa Arunarsirakul