From the Site

AUGUST 08 and Smino Meditate on Lost Love in "Blood on My Hands"
February 13, 2019
The fusion of tribal, hip-hop, and electronica undercurrents that surge forth paint a picture of love lost under the flashing lights of the dance floor.
Author:
Maxamillion Polo
![The Sunshine Brothers Inc. Surfs Through Youth Love, Desire, and Escapism in 'Jerry' EP [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Sunshine-Brothers-Inc.jpeg)
The Sunshine Brothers Inc. Surfs Through Youth Love, Desire, and Escapism in 'Jerry' EP [PREMIERE]
February 13, 2019
A playlist capable of time travel - an '80s summer in your ears all year round.
Author:
Jenna Singer
![Sam Setton Embarks on a Emotional Reflection That "Hurts So Much" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sam-setton-ones-to-watch-2.jpg)
Sam Setton Embarks on a Emotional Reflection That "Hurts So Much" [PREMIERE]
February 13, 2019
This is a super emotional song for me, inspired by a tough breakup I went through.
Author:
Andra Nechita
![Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ginette-claudette-ones-to-watch.jpg)
Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]
February 13, 2019
"It's no secret a lot of my influence comes from '90s R&B."
Author:
Anna Scholfield

Calpurnia Stars in Nostalgia-Inducing Weezer Video for "Take On Me"
February 13, 2019
"Calpurnia has covered Weezer in the past and I'm really honored that they asked us to do this."
Author:
Maxamillion Polo
![Meet The Man Behind Troye Sivan's Smash Pop Hit, "My My My!" [ANATOMY OF A SONG]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/brett-mclaughlin-ones-to-watch-5.jpg)
Meet The Man Behind Troye Sivan's Smash Pop Hit, "My My My!" [ANATOMY OF A SONG]
February 12, 2019
"To get to experience bucket list moments with one of your best friends who stands for something so powerful...it's so incredible. "
Author:
Anna Scholfield
![Multi-Instrumentalist Talos Revives Us with His Eclectic 'Far Out Dust' Album [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/talos-ones-to-watch.jpg)
Multi-Instrumentalist Talos Revives Us with His Eclectic 'Far Out Dust' Album [Q&A]
February 12, 2019
"Longevity. Everything else is just noise. If your music can stand the test of time and if you continue to persist, then that in my eyes is success."
Author:
Alissa Arunarsirakul

Donna Missal Takes to the Director's Chair for the Haunting "Jupiter" Video
February 12, 2019
Donna Missal is living up to her reputation as a rising artist who never ceases to surprise and impress.
Author:
Maxamillion Polo
![Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Ivory-Layne-Ones-To-Watch-Thumbnail.jpg)
Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]
February 12, 2019
Feminine strength and an inspiring vulnerability saturate the lyrics, acknowledging that a woman is no less independent in yearning for love.
Author:
Dana Jacobs
![Yoke Lore - "Fake You" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yoke-lore-live-ones-to-watch_1562627475.gif)
Yoke Lore - "Fake You" [Live + Interview] | All Eyes On
February 11, 2019
All Eyes On the one and only Ones To Watch and Taylor Swift - approved Yoke Lore.
Author:
Maxamillion Polo

Zac Greer Shows Off His Sentimental Side in "melatonin"
May 3, 2021
Singer, songwriter, and producer Zac Greer has yet to miss.
Author:
Tyler Borland
Anna Sofia Cannot Be Contained in 'LET ME OUT I'M FREE!'
May 19, 2022
"I felt trapped, controlled, manipulated, and this was exactly how I wanted to execute those feelings."
Author:
DJ Connor

Luna Li and beabadoobee Join Forces For the Mesmerizing "Silver Into Rain"
February 9, 2022
"Silver Into Rain" is an immaculate teaser of what awaits us on Li's hotly-anticipated debut album.
Author:
Holly Alvarado

Shaun Ross and Amber Mark Explore the Fatality of Attraction on 'UNISEX'
February 22, 2022
From fashion, visual artists, to music, there is no stopping Shaun Ross.
Author:
Jessica Thomas

Doechii Wastes No Time in the Rapid-fire "Bitch I'm Nice"
July 8, 2022
Doechii has proved once again that the top is where she belongs.
Author:
Jazmin Kylene

Feel Nostalgic With Fly By Midnight's New Release "Lost Without You" feat. Clara Mae
July 24, 2020
Fly By Midnight released an epic music video for their new single, "Lost Without You" featuring Clara Mae, and wow, does it bring us back to the early 2000s.
Author:
Paige McDonald
![Nolan Garrett Gets Existential in "The Camel" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/nolan-garrett-ones-to-watch_1575997077.jpg)
Nolan Garrett Gets Existential in "The Camel" [Premiere]
December 10, 2019
Inspired by Nietzche, Garrett takes us on a philosophical sonic journey led by woozy synths and the purest vocals.
Author:
Alissa Arunarsirakul

zack villere's "A Feeling" Is an Evolving Soundscape of Affection
December 11, 2019
villere's latest single is nothing short of mesmerizing.
Author:
Maxamillion Polo

Celeste Is a Flame That Is Impossible to Extinguish
January 13, 2020
Celeste's music does more than stop you dead in your tracks. It entrances you.
Author:
Maxamillion Polo

Zachary Knowles' "ghost" Is a 21st Century Ode to Vanishing Relationships
January 24, 2020
A song for anyone who has ever been ghosted.
Author:
Jenna Singer