From the Site
![FRANKIE Is Calling Out a Particular Bad "Boy" This Valentine's Day [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/frankie-ones-to-watch.jpg)
FRANKIE Is Calling Out a Particular Bad "Boy" This Valentine's Day [PREMIERE]
February 14, 2019
'Boy...' It's almost like teasing someone on the playground. I've never been so mean in a song. I feel bad... But also, wow was that cathartic!"
Author:
Alissa Arunarsirakul
![Alt-Pop Band Armors Embraces the Rain in "Human Touch" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/armors-ones-to-watch.jpg)
Alt-Pop Band Armors Embraces the Rain in "Human Touch" Video [PREMIERE]
February 14, 2019
Armors' first-ever music video was well worth the wait.
Author:
Alissa Arunarsirakul
![Rapper love-sadKiD Begs Us to "Look At The Time" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/love-sadkid-ones-to-watch.jpg)
Rapper love-sadKiD Begs Us to "Look At The Time" [PREMIERE]
February 14, 2019
At a notably young age, Ben McGibboney sacrificed a promising career in football and created the innovative moniker love-sadKiD to serve as their entry way into the booming rap world.
Author:
Alissa Arunarsirakul
![Dylan Jordan Finds It Hard to "Love Again" After Devastating Breakup [ACOUSTIC PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/dylan-jordan-ones-to-watch.jpg)
Dylan Jordan Finds It Hard to "Love Again" After Devastating Breakup [ACOUSTIC PREMIERE]
February 14, 2019
"This year, I want to write several more 'raw' songs to build a stronger connection with my audience by showing them a different side of me."
Author:
Alissa Arunarsirakul

YUNGBLUD and Halsey Are Torn Between Love and Hate in "11 Minutes"
February 14, 2019
"Working with Halsey and Travis was a fucking dream - at the end of the day we're all rock kids."
Author:
Maxamillion Polo

TOBi Finds Inspiration in Sigmund Freud for Voluptuous Single, "Sweet Poison"
February 14, 2019
"In this song, I wanted to be open with my vices to show it's a prominent part of the human experience."
Author:
Andra Nechita
![Let Saba Abraha Tell You A Story of Vulnerability [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/saba-abraha-ones-to-watch-2.jpg)
Let Saba Abraha Tell You A Story of Vulnerability [NEW ARTIST DISCOVERY]
February 13, 2019
Listening to Saba Abraha's music can only be described as ceremonial.
Author:
Chuck Ramos
![Is Malu Trevejo Just an Influencer or an Embodiment of the American Dream? [INTERVIEW]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/malu-trevejo-ones-to-watch-3.jpeg)
Is Malu Trevejo Just an Influencer or an Embodiment of the American Dream? [INTERVIEW]
February 13, 2019
Her most recent single, "Como TຠMe Quieres," is a bilingual sensation with all the hallmarks of a crossover hit.
Author:
Maxamillion Polo

AUGUST 08 and Smino Meditate on Lost Love in "Blood on My Hands"
February 13, 2019
The fusion of tribal, hip-hop, and electronica undercurrents that surge forth paint a picture of love lost under the flashing lights of the dance floor.
Author:
Maxamillion Polo
![The Sunshine Brothers Inc. Surfs Through Youth Love, Desire, and Escapism in 'Jerry' EP [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Sunshine-Brothers-Inc.jpeg)
The Sunshine Brothers Inc. Surfs Through Youth Love, Desire, and Escapism in 'Jerry' EP [PREMIERE]
February 13, 2019
A playlist capable of time travel - an '80s summer in your ears all year round.
Author:
Jenna Singer
![The Wrecks' "Freaking Out" Is a Kanye West and Psychedelic - Fueled Hit [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/the-wrecks-ones-to-watch-2_1561129338.jpeg)
The Wrecks' "Freaking Out" Is a Kanye West and Psychedelic - Fueled Hit [PREMIERE]
June 21, 2019
"Freaking Out" may just be The Wrecks most experimental, avant-garde, and best work to date.
Author:
Maxamillion Polo
![Sick New World Recap: What's Old is Nu Again [Q&A] | THE NOISE](https://s3-us-west-2.amazonaws.com/onestowatch-v2/my_project-1(33)-1684957596.jpg)
Sick New World Recap: What's Old is Nu Again [Q&A] | THE NOISE
May 24, 2023
In a world that is filled with the pressure to blend in with the crowd, Sick New World proves that individuality should be celebrated. The inaugural hard rock festival showcased alternative fashion, art installations, themed drinks such as Korn coffee and Deftones IPA, plus so much more.
Author:
Moe Horta

Fall in Love With Snoh Aalegra's Classic R&B Sound in "Find Someone Like You"
June 17, 2019
With the release of her new single, Aalegra announced that her second album -Ugh, those feels again is set to release on Aug. 16.
Author:
Jess Myers

Zico's "Any song" Is Our Latest TikTok-Fueled Obsession
January 28, 2020
#AnySongChallenge
Author:
Maxamillion Polo

quinnie Effortlessly Scratches Our "itch" For Ethereal Folk-Pop Musings
November 4, 2022
quinnie makes pulling on our heartstrings feel like a second-nature.
Author:
Alessandra Rincon

ericdoa Has a Hit on His Hands With "fantasize"
June 3, 2021
"fantasize" may not just be a breakout moment for ericdoa but a contender for song of the summer.
Author:
Maxamillion Polo

Baby Keem's "Orange Soda" Video Is a Film Reel of Rap's Next Star
November 13, 2019
Baby Keem is ready to take the hip-hop crown.
Author:
Matthew Rudas

Clairo's "Blouse" Is Her Most Tender and Heartfelt Single to Date
June 11, 2021
Clairo is well on her way to becoming a household name, and "Blouse" is reaffirmation of that trajectory.
Author:
Giselle Libby

Bruno Major's Latest Is a Resoundingly Sensual "Old Fashioned" Love Number
February 19, 2019
Major has given the time-honored love song a breath of fresh air.
Author:
Maxamillion Polo

French Superstar JAIN's Album 'The Fool' Dares to Be Itself
April 25, 2023
Jain continues her wondrous, emotive kaleidoscope approach to story telling on her third album, 'The Fool.'
Author:
DJ Connor