From the Site
Octavian Is Sparking a Social Media Movement With His "Bet" Video
March 1, 2019
#OKBETCHALLENGE
Loyle Carner and Jorja Smith Just Dropped the Best Collaboration of 2019 With "Loose Ends"
February 28, 2019
It does not get much better than this glorious fusion of hip-hop and soul.
NoMBe Offers a First Look Into 'They Might've Even Loved Me- Re:Imagination'
February 28, 2019
With over 30 features, Nombe is gearing up to release the remix album to end all remix albums.
A R I Z O N A Enlists Cute Animals for the Infectious "Find Someone" Video
February 28, 2019
"We love animals and literally couldn't contain ourselves the entire day we were shooting this. It probably shows."
Sigrid's "Sight Of You" Is a Soaring Ode to Her Fans
February 28, 2019
This one is dedicated to all the Sigrid fans and stans alike.
![Morgan Saint Is the Left-of-Center Pop Star of Your Dreams [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/morgan-saint-ones-to-watch-2.jpeg)
Morgan Saint Is the Left-of-Center Pop Star of Your Dreams [NEW ARTIST DISCOVERY]
February 28, 2019
If you have yet to familiarize yourself with the pop magic of Morgan Saint, you are doing your playlists a grave disservice.
![Listen To Dear Boy's Bittersweet 'The Strawberry EP' a Day Ahead of Release [PREMIERE + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/new Dear Boy by Casey Curry copy.jpg)
Listen To Dear Boy's Bittersweet 'The Strawberry EP' a Day Ahead of Release [PREMIERE + Q&A]
February 28, 2019
The EP showcases the band's ability to craft bittersweet songs pulling from 80's post-punk and 90's Britpop, large enough for arenas, but intimate enough to be with you during your most private moments.
![Daydream and Dance to Dreamer Boy's Debut Album, 'Love, Nostalgia' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Dreamer-Boy-Ones-To-Watch-2.jpg)
Daydream and Dance to Dreamer Boy's Debut Album, 'Love, Nostalgia' [Q&A]
February 28, 2019
"It's the summer, it's nostalgic, it's romantic, it's warm and colorful."
![Conan Gray - "Generation Why" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/conan-gray-ones-to-watch.gif)
Conan Gray - "Generation Why" [Live + Interview] | All Eyes On
February 28, 2019
From YouTube to bedroom pop, Conan Gray is creating some of the best content out there.
5 Pieces of Wisdom Gleamed From Mereba's "The Jungle Is The Only Way Out"
February 27, 2019
We could all learn a thing or five from Mereba's impeccable debut album.
16-Year-Old Tate McRae Is Destined to Become Pop Royalty
December 3, 2019
Come 2020, McRae is a name you will be seeing everywhere.
![Erika Tham Embraces Her Sexuality on the Smoldering "Shhh" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Erika-Tham-interview-shhh_1642634115.jpeg)
Erika Tham Embraces Her Sexuality on the Smoldering "Shhh" [Q&A]
January 19, 2022
"I could write and sing whatever I wanted to, and it didn't matter what I looked like or where I came from. That was freeing."
Mahalia Sends a Not-So-Subtle Warning in "Letter To Ur Ex"
February 22, 2022
On her latest standout single, Mahalia explores the moments of a partnership often left unexplored.
![Alt-Rocker Briston Maroney Loses Control In "Small Talk" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/briston-maroney-ones-to-watch_1558112336.jpg)
Alt-Rocker Briston Maroney Loses Control In "Small Talk" Video [PREMIERE]
May 17, 2019
What's most noteworthy about "Small Talk" is its overall message: be honest and no one gets hurt.
![Valley Lets Us Join The Band With a BTS Look At Their Fall Tour [TOUR DIARY + PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Valley-ones-to-watch-smaller_1569529453.jpeg)
Valley Lets Us Join The Band With a BTS Look At Their Fall Tour [TOUR DIARY + PREMIERE]
September 26, 2019
Now, they're on the road again with The Band Camino for a major fall tour with 34 stops across America.
![Arlo Parks Wants to Be for Others What She Did Not Have for Herself [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/arlo-parks-ones-to-watch_1571777270.jpeg)
Arlo Parks Wants to Be for Others What She Did Not Have for Herself [Q&A]
October 22, 2019
"If I can't find anyone that's like me, then I'm just going to have to keep being me."
Meet EASHA, the Stanford Student Crafting Blissful Bedroom Pop
June 30, 2022
EASHA is the artist we’re craving right now, ripping pages out of all of our journals and setting our secrets free.
Saweetie and GALXARA Grab Back in "Sway With Me"
February 3, 2020
Saweetie and GALXARA deliver a Latin-infused feminist anthem for the ages.
aldrch Is the Latest Artist Breaking Hyperpop's Boundaries
September 28, 2021
"I love having the ability to curate a collection of what I think is cool... and show everyone what's next in music."
Valley Make a Sonic and Emotional Breakthrough on 'Last Birthday'
October 4, 2021
<i>Last Birthday</i> plays out with all the infectious euphoria of someone reaching emotional clarity.