From the Site

beabadoobee Embraces the Chaos in Her Head in "If You Want To" Video
April 12, 2019
"I feel like there's not a lot of music that explores subjects which are quite scary to talk about... but it's okay to have intimidating feelings."
Author:
Alyssa Yung

Oliver Tree Has a Chainsaw and Does Not Give a "Fuck"
April 12, 2019
The living meme, viral sensation, and one-of-a-kind electronic artist is creating the most authentic music out there.
Author:
Maxamillion Polo
![Mokita Electrifies Heartbreak in "Til I Don't" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mokita-ones-to-watch-3.png)
Mokita Electrifies Heartbreak in "Til I Don't" [PREMIERE]
April 12, 2019
Mokita captures the emotional dichotomy of heartbreak to wondrous effect.
Author:
Kelly Itatani
![Devon Gilfillian Breathes New Life Into Soul and R&B [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/devon-gilfillian-ones-to-watch-4.jpg)
Devon Gilfillian Breathes New Life Into Soul and R&B [NEW ARTIST DISCOVERY]
April 12, 2019
The funky, R&B-based artist tops drum-heavy tracks with layers of his raw vocals to create soulful sensations that speak to his life experience.
Author:
Anna Scholfield

Aidan Alexander on First Date Advice, Balloon Animals, and Fans Kicking Him | Quick 6
April 11, 2019
Get to know atmospheric pop's poignant new voice.
Author:
Maxamillion Polo
![Dean Lewis on Debut Album, Bruce Springsteen, and Self-Care [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/dean-lewis-ones-to-watch-3.png)
Dean Lewis on Debut Album, Bruce Springsteen, and Self-Care [Q&A]
April 11, 2019
Every song on the album is a narrative of his personal experiences, and the true passion he feels shines through his ingenious songwriting.
Author:
Alyssa Yung

Omar Apollo Revives Indie-Funk with 'Friends' EP Ahead of 'The Voyager' Tour
April 11, 2019
Apollo consistently blows us away with his flawless weaving of bedroom pop and R&B.
Author:
Alissa Arunarsirakul

Dance Like Nobody's Watching with Parcels' Lighthearted "Tape" Video
April 11, 2019
Arguably the finest electro-pop five-piece based in Berlin, Parcels is reviving their 2018 debut self-titled record with a cinematic visual.
Author:
Alissa Arunarsirakul

Coachella 2019: 10 Ones to Catch (Who Aren't Ariana Grande or Childish Gambino)
April 11, 2019
Have you made your Coachella schedule yet? This should help.
Author:
Maxamillion Polo
![Maty Noyes - "Stay" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/maty-noyes-ones-to-watch.gif)
Maty Noyes - "Stay" [Live + Interview] | All Eyes On
April 10, 2019
All eyes are on Maty Noyes and a stripped-down live rendition of her hit single with Kygo, "Stay."
Author:
Maxamillion Polo

Aries' "Conversations" Is Not Afraid to Beg For Your Attention
December 9, 2020
Reveling in an intoxicating fusion of slacker rock, West Coast alternative, and emo rap, Aries' latest feels surprisingly laser-focused.
Author:
Ruby Scott
![Betcha Pairs Their Alternative Rock Banger With Vintage Vibes in "Lucy Lucy" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/betcha-ones-to-watch.jpg)
Betcha Pairs Their Alternative Rock Banger With Vintage Vibes in "Lucy Lucy" Video [PREMIERE]
May 8, 2019
"A primary focus for making this video was to simply have a great time filming and to showcase a side of the band that people haven't seen before."
Author:
Alissa Arunarsirakul
![Cavetown’s 'worm food' is a Delicate Portrait of Self-Reflection [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cavetown-worm-food-interview-1667578407.jpeg)
Cavetown’s 'worm food' is a Delicate Portrait of Self-Reflection [Q&A]
November 4, 2022
"For me, I can't see a world where I could possibly write a good song without being vulnerable."
Author:
Tatum Van Dam

Alessia Cara Brings a Heavenly Air to Alec Benjamin's Breakout Hit, "Let Me Down Slowly"
January 8, 2019
The story of Alec Benjamin is an underdog tale nearly too good to be true.
Author:
Maxamillion Polo

Alexander 23's "I Hate You So Much" Is a Portrait of Ominous Pop Perfection
February 12, 2020
"'I Hate You So Much' is about being emotionally haunted by someone you desperately want to despise."
Author:
Maxamillion Polo
!["Everything Is Just a Mess" Without The Brook & The Bluff's Soulful Indie Rock [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/the-brook-and-the-bluff-ones-to-watch_1570118881.jpg)
"Everything Is Just a Mess" Without The Brook & The Bluff's Soulful Indie Rock [PREMIERE]
October 3, 2019
Their soul-filled indie rock sound is exceptionally neat and mature so it's no surprise that they're finally on our radar.
Author:
Alissa Arunarsirakul

Charlotte Lawrence Offers a Striking Critique of Society in "God Must Be Doing Cocaine"
November 15, 2019
Lawrence is no longer a pop star in the making. She is a genreless artist taking to heart society's failings.
Author:
Bianca Brown
![Michi Shares Her Knack for Tasteful Indie-Pop in Bubbly "Still Feel U" [PREMIERE + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/michi-ones-to-watch_1566504687.jpg)
Michi Shares Her Knack for Tasteful Indie-Pop in Bubbly "Still Feel U" [PREMIERE + Q&A]
August 22, 2019
"'Still Feel U' is a summer night embodiment of escaping a funk and rediscovering a lust for self-appreciation."
Author:
Alissa Arunarsirakul
![Rapper love-sadKiD Begs Us to "Look At The Time" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/love-sadkid-ones-to-watch.jpg)
Rapper love-sadKiD Begs Us to "Look At The Time" [PREMIERE]
February 14, 2019
At a notably young age, Ben McGibboney sacrificed a promising career in football and created the innovative moniker love-sadKiD to serve as their entry way into the booming rap world.
Author:
Alissa Arunarsirakul

Boyish Enter the Ring in "I Think I Hate It Here"
April 18, 2022
"I Think I Hate It Here" is a whirlwind of unconventional distorted sounds and ethereal textures."
Author:
Alessandra Rincon