From the Site
![Baby Rose Steps In as the New Voice of R&B with 3 Soulful Ballads [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/baby-rose-ones-to-watch.jpg)
Baby Rose Steps In as the New Voice of R&B with 3 Soulful Ballads [NEW ARTIST DISCOVERY]
May 3, 2019
"Borderline," "Mortal," and "Sold Out," are only glimpses of what's coming next from the magnificent Atlanta-based songstress.
Get Over Your Nasty Breakup with FLETCHER's Breathtaking Performance of "Undrunk"
May 2, 2019
Compared to the studio version of "Undrunk," this stripped-down rendering allows FLETCHER to spiritually connect with her audience on a deeper level.
Ruel Does Not Want Your Teeth or Ruel Puns | Quick 6
May 2, 2019
Rapidly rising pop sensation Ruel is the very definition of a wunderkind.
![Savannah Britt Shares 10 Tips For Becoming A Great Publicist [INDUSTRY INFILTRATION]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Savannah-britt-ones-to-watch.jpg)
Savannah Britt Shares 10 Tips For Becoming A Great Publicist [INDUSTRY INFILTRATION]
May 2, 2019
With a focus in public relations, marketing, and content creation, Britt's agency has made strategic moves for clients such as DJ Khaled, 2 Chainz, Alessia Cara, and more.
![Sheridan Reed's Love-Infused EP Strikes Us with Pure R&B 'Serendipity' [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sheridan-reed-ones-to-watch.jpg)
Sheridan Reed's Love-Infused EP Strikes Us with Pure R&B 'Serendipity' [PREMIERE]
May 2, 2019
A charming new voice emerging from Austin, Texas, is blessing airwaves by way of Sheridan Reed's blissful soul pop melodies.
![Courier Club's "Soapbox Sunday" Is a Post-Punk Anthem for a Social Media Generation [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/courier-club-ones-to-watch-2.jpeg)
Courier Club's "Soapbox Sunday" Is a Post-Punk Anthem for a Social Media Generation [PREMIERE]
May 2, 2019
Courier Club is on the cusp of a post-punk revival.
Shae Jacobs - "Fuck Me Up" | Live at Black Rabbit Rose
May 1, 2019
"Guys don't usually open up, but I am doing it for them."
![Ariana Grande: From Cat Valentine to a Generation-Defining Pop Princess [WHERE ARE THEY NOW?]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ariana-grande-ones-to-watch-3.jpeg)
Ariana Grande: From Cat Valentine to a Generation-Defining Pop Princess [WHERE ARE THEY NOW?]
May 1, 2019
Even Barack Obama is an Ariana Grande stan.
Valentina's 'Unmanageable' Is Pure, Soulful Catharsis
May 1, 2019
'Unmanageable' cements Valentina as a soulful voice in the realm of pop, but on a larger scale, it arrives as a rallying cry for anyone who has ever been told they were not good enough.
slenderbodies Treasures Creativity with Signature Downtempo Melodies In "dewdrops"
May 1, 2019
"This track is the introvert's muse, essentially normalizing and validating the need to hide away in order to create."
LANY Release "good guys," the First Taste of Third Album 'Mama's Boy'
May 13, 2020
At its core, "good guys" is an ode to doing all the right things for the wrong person.
Greyson Chance Returns Renewed With the Infectious Yet Sentimental 'portraits' Album
March 18, 2019
Exploring a vast range of emotionally-laden pop, Greyson is propelled by delicate electronica undercurrents and undeniably infectious songwriting.
![Ones To Watch & Zero Fatigue Presents: Smino - 'Hoopti' Tour [ANNOUNCEMENT]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/smino-ones-to-watch-3.JPG)
Ones To Watch & Zero Fatigue Presents: Smino - 'Hoopti' Tour [ANNOUNCEMENT]
January 14, 2019
Catch visionary hip-hop artist Smino in a city near you!
![Meet Ryan Beatty, the Triumphant Artist Born-Again [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ryan-beatty-ones-to-watch 2_1560373470.jpeg)
Meet Ryan Beatty, the Triumphant Artist Born-Again [NEW ARTIST DISCOVERY]
May 14, 2019
We are patiently awaiting more wistful tunes from this young visionary.
Get Lost in the Soulful Artistry of YEBBA with "Where Do You Go"
August 13, 2019
The 24 year old Arkansas native, New York-based songwriter is giving us a small taste of what's to come with her debut studio album.
![Augustine on Tom Delonge, David Bowie, and His New Single "Guts" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/augustine-ones-to-watch-3_1571692343.jpg)
Augustine on Tom Delonge, David Bowie, and His New Single "Guts" [Q&A]
October 21, 2019
Augustine is the Davie Bowie, Foster the People - loving artist of your indie pop dreams.
Emmit Fenn Challenges the Norm on "Edge of The Dark"
January 14, 2021
On his single, "Edge of The Dark," Emmit Fenn challenges the overwhelmingly negative connotation of darkness and reminds listeners of the light that will inevitably follow.
Fred Again.. Enlists Romy of The xx and HAAi For the Ephemeral Rush of "Lights Out"
January 20, 2022
"Romy's lyrics and voice are just like a hug from a rave angel."
Lyn Lapid Ponders Life and Death on the Stirring "I Guess That Was Goodbye"
February 4, 2022
"I Guess That Was Goodbye" sees Lapid embarking on a masterfully composed, emotionally-charged journey.
![KennyHoopla's "Lost Cause//" Visuals Paint Him as an Alt-R&B Purveyor [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kennyhoopla-ones-to-watch-2.jpeg)
KennyHoopla's "Lost Cause//" Visuals Paint Him as an Alt-R&B Purveyor [PREMIERE]
February 6, 2019
KennyHoopla is building the foundation for one of music's most compelling new acts.