From the Site
![Betcha Pairs Their Alternative Rock Banger With Vintage Vibes in "Lucy Lucy" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/betcha-ones-to-watch.jpg)
Betcha Pairs Their Alternative Rock Banger With Vintage Vibes in "Lucy Lucy" Video [PREMIERE]
May 8, 2019
"A primary focus for making this video was to simply have a great time filming and to showcase a side of the band that people haven't seen before."
![Jacob Lee's Captivating Voice Is One of Australia's Best Kept Secrets [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jacob-lee-ones-to-watch-2.jpg)
Jacob Lee's Captivating Voice Is One of Australia's Best Kept Secrets [NEW ARTIST DISCOVERY]
May 8, 2019
+ Catch Jacob Lee on his 'Conscience' tour this summer!
Electronic Pop Duo X Lovers Yearns For Love in "Colder When It Rains" Video
May 7, 2019
"It's not specifically about an ex, 'cause I never dated the girl. But it's about someone I just really deeply cared about and kinda fucked up the relationship with."
![Valentina - "Alive" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Valentina-live-ones-to-watch-2.jpeg)
Valentina - "Alive" [Live + Interview] | All Eyes On
May 7, 2019
Delving into her stunning debut EP and how Diddy telling her she would never make it in the music industry only ignited her fire to prove him wrong, this is Valentina at her most honest and raw.
![Jozzy Takes Us into the Writing Session for "Old Town Road (feat. Billy Ray Cyrus)"
[ANATOMY OF A SONG]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jozzy-ones-to-watch-3.jpg)
Jozzy Takes Us into the Writing Session for "Old Town Road (feat. Billy Ray Cyrus)" [ANATOMY OF A SONG]
May 7, 2019
Get to know the songwriter who merged the hip hop & country spheres by writing Billy Ray Cyrus's verse on Lil Nas X's "Old Town Road Remix."
![Baird Reminds us of the Magic of A/B Singles In "In Dreams/Anais" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/baird-ones-to-watch.png)
Baird Reminds us of the Magic of A/B Singles In "In Dreams/Anais" [PREMIERE]
May 7, 2019
The full magnitude is felt when they're listened in succession, beginning with the swooning of "In Dreams..." but ending with the more somber message of "Anais."
Jeremy Zucker & Chelsea Cutler Reflect on Fluctuating Relationships in Melancholic 'brent' EP
May 6, 2019
"These songs kept us warm in the deep snow of December. We hope they can do the same for you."
Ren Plays Twisted "mind games" in the Form of Pop Perfection
May 6, 2019
"Lines like 'little bits of life flood in every time you smile' is my way of painting a picture for a listener and creating this world where I'm really in someone's head."
ROLE MODEL Opts for a Low-key Relationship in Earnest "minimal"
May 6, 2019
ROLE MODEL continues to be our favorite sad boy.
Minimalistic-Pop Duo Drinker Documents Life's Vices & Virtues in Debut, 'Fragments'
May 6, 2019
Inspired by the laidback reverbs of Bon Iver and James Blake, Drinker pens the most reflective of lyrics in their chilling tunes.
Michi Seduces Us Through Dance in "Night Moves" Video
March 19, 2020
Michi unleashes the sultry "Night Moves," which has hints of classic R&B fused with loveable bedroom pop and Spanish drizzled throughout.
![REASON Is Penning a Rich Lyrical Chapter in West Coast Rap [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/reason-ones-to-watch-3.jpeg)
REASON Is Penning a Rich Lyrical Chapter in West Coast Rap [NEW ARTIST DISCOVERY]
January 9, 2019
Continued proof as to why South Los Angeles has remained a breeding ground for some of the best names in the rap game.
![Ones To Watch Presents: Sticky Fingers - 'Yours To Keep' Album Tour [ANNOUNCEMENT]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sticky-fingers-ones-to-watch-7.jpg)
Ones To Watch Presents: Sticky Fingers - 'Yours To Keep' Album Tour [ANNOUNCEMENT]
January 14, 2019
Tickets will be available Friday, Jan. 18, at 10:00 AM local time!
A Day on the Sticky Fingers' 'Yours To Keep Album Tour'
March 18, 2019
We followed the hilariously entertaining boys of Sticky Fingers on the first date of their tour, in none other than New York City.
![Channel Tres Is Underground Dance Music's New Star [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/channel-tres-ones-to-watch-2_1559778550.jpeg)
Channel Tres Is Underground Dance Music's New Star [NEW ARTIST DISCOVERY]
June 5, 2019
Home to the same label that brought us the likes of Shamir and Yaeji, Channel Tres' mark in dance music feels assured.
![Big Wild Invites You to Experience a Sold-Out Show Among the Red Rocks [Tour Diary]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/big-wild-ones-to-watch_1571166529.jpeg)
Big Wild Invites You to Experience a Sold-Out Show Among the Red Rocks [Tour Diary]
October 15, 2019
Big Wild takes us behind the scenes at one of the most iconic venues in America.
Laufey's 'Bewitched' Is an Enchanting, Generation-Spanning Triumph
September 11, 2023
The breakout jazz-pop star delivers her most breathtaking body of work yet.
Oliver Malcolm Makes a Grand Entrance With Debut Single "Switched Up"
February 20, 2020
Malcolm launches himself into the fray with a magnetically dark energy and spastic, frustrated vigor.
![Alextbh Navigates Life "Between" Conservative Politics and His Queer Identity [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/alextbh-between-ones-to-watch_1589473206.jpg)
Alextbh Navigates Life "Between" Conservative Politics and His Queer Identity [Premiere]
May 14, 2020
"Queer bodies are human bodies and there's nothing wrong with trying to frame that intimate moment and showcase it."
Duckwrth Feels and Sounds 'SuperGood' on his Major Label Debut Album
August 25, 2020
<i>SuperGood</i> revels in the joys and nuances of life, rejecting the gravitas of current events without straying into frivolity.