From the Site
 
        
    
    The Millennial Club's 'She's So Insane' EP Is Dream-Pop Bliss
                            May 21, 2019
            
                            RIYL: The 1975, flor, LANY
            
        
                    
                Author:
    Kayla Hefter
                
        
                    
        
    ![liily Is on the Verge of a DIY Rock Revolution [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/liily-ones-to-watch-4_1558477673.jpeg) 
        
    
    liily Is on the Verge of a DIY Rock Revolution [NEW ARTIST DISCOVERY]
                            May 21, 2019
            
                            There is a palpable carnal energy that comes with witnessing liily live. 
            
        
                    
                Author:
    Maxamillion Polo
                
        
                    
        
    ![Ruby Waters - "Last Cigarette" [Live + Interview] | Northside Sessions](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ruby-waters-live-ones-to-watch_1558475943.jpg) 
        
    
    Ruby Waters - "Last Cigarette" [Live + Interview] | Northside Sessions
                            May 21, 2019
            
                            Performing her yet-to-be released single "Last Cigarette," Waters illustrates that her alternative-songwriting talents & moving vocals are the real deal. 
            
        
                    
                Author:
    Maxamillion Polo
                
        
                    
        
    ![Dive "head first" into Christian French's Intoxicating Pop Melodies [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/christian-french-ones-to-watch_1558467691.jpeg) 
        
    
    Dive "head first" into Christian French's Intoxicating Pop Melodies [Q&A]
                            May 21, 2019
            
                            Ones To Watch chatted with Christian French about crushes, his recent tour with Quinn XCII, and of course, "head first."
            
        
                    
                Author:
    Alissa Arunarsirakul
                
        
                    
        
     
        
    
    CYN Channels a Cult-Like Obsession in the High-Spirited "Holy Roller"
                            May 21, 2019
            
                            Balancing its most radio-friendly pop inclinations with a smattering of reverbed-out electric guitars that could be taken straight from a St. Vincent record, "Holy Roller" is CYN at her best. 
            
        
                    
                Author:
    Maxamillion Polo
                
        
                    
        
    ![Khary Presents A Perfectly Weird Assessment On Growing Up in "Elmer's Single + Video   [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/khary-ones-to-watch-5_1558462342.jpeg) 
        
    
    Khary Presents A Perfectly Weird Assessment On Growing Up in "Elmer's Single + Video [PREMIERE]
                            May 21, 2019
            
                            "...we'll all have to say goodbye to our former selves but it's ok to cry a little along the way."   
            
        
                    
                Author:
    Jessica Thomas
                
        
                    
        
     
        
    
    YEBBA Blesses Mark Ronson's Sad Banger, "Don't Leave Me Lonely," with Her Angelic Vocals
                            May 20, 2019
            
                            Before YEBBA releases her highly-anticipated debut album, we definitely recommend familiarizing yourself with her unique voice.
            
        
                    
                Author:
    Alissa Arunarsirakul
                
        
                    
        
     
        
    
    Easy Life Transmutes the Mundane into the Glamorous with 'Houseplants'
                            May 20, 2019
            
                            While it's exceedingly difficult to confine Easy Life's music to one specific genre, nothing describes the group's sound more flawlessly than its name.
            
        
                    
                Author:
    Brady Moses
                
        
                    
        
     
        
    
    88rising's Pop Star NIKI Previews Her Forthcoming Album With 'wanna take this downtown?' EP
                            May 20, 2019
            
                            "[The EP] truly expanded my own definition of not only who I am but also who I can be as an artist and that really, there are no rules."
            
        
                    
                Author:
    Alissa Arunarsirakul
                
        
                    
        
     
        
    
    4 Moments of Enlightenment From Kota the Friend's 'FOTO'
                            May 20, 2019
            
                            The 19-track album is chock-full of wisdom and inspiration, making us sure that Kota the Friend is the modern day musical Yoda. 
            
        
                    
                Author:
    Jessica Thomas
                
        
                    
        
     
        
    
    Clinton Kane Tries to Find His Footing in "DANCING ALL ALONE"
                            February 21, 2023
            
                            Kane has a way of songwiring that puts you in a trance of emotion.
            
        
                    
                Author:
    Joey Legittino
                
        
                    
        
     
        
    
    Joji and Don Krez Close Out the Summer in "Breathe"
                            September 12, 2019
            
                            "I wanted my fans to have a song before the summer ended - one that is fun and free."
            
        
                    
                Author:
    Maxamillion Polo
                
        
                    
        
     
        
    
    Cat Clyde Narrates an Unconventional Love Story in Soulful "All the Black"
                            February 11, 2019
            
                            Cat Clyde's powerfully haunting vocals shine through in her latest single.
            
        
                    
                Author:
    Alyssa Yung
                
        
                    
        
    ![Alternative Rocker Samia Is The Voice Of Her Generation [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/samia-ones-to-watch-1.png) 
        
    
    Alternative Rocker Samia Is The Voice Of Her Generation [NEW ARTIST DISCOVERY]
                            March 12, 2019
            
                            The singer-songwriter has taken it upon herself to share what she knows to be true for not only herself, but so many others. 
            
        
                    
                Author:
    Sloan Pecchia
                
        
                    
        
     
        
    
    What the Fuck Is a Genre?
                            February 26, 2020
            
                            Gen Z killed the music genre. RIP.
            
        
                    
                Author:
    Krista Marina Apardian
                
        
                    
        
     
        
    
    Florida Rapper Cochise Is Finally Getting His Flowers
                            June 8, 2021
            
                            Cochise's music is a testament to the power of being yourself and making art that you believe in.
            
        
                    
                Author:
    Carter Fife
                
        
                    
        
     
        
    
    Monsune Treats Us to the Grooviest Synths & Childish Gambino-esque Vocals In "Outta My Mind"
                            September 3, 2019
            
                            Monsune's utterly soulful vocals blended with his steady ear for tasteful pop melodies are more than enough to win us over. 
            
        
                    
                Author:
    Alissa Arunarsirakul
                
        
                    
        
    ![Mons Vi's "Come On Violet" Is a Heartbreaking Portrait of Addiction [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mons-vi-ones-to-watch-2_1563488107.jpg) 
        
    
    Mons Vi's "Come On Violet" Is a Heartbreaking Portrait of Addiction [PREMIERE]
                            July 18, 2019
            
                            If there's one thing we know to be true about Brooklyn-based artist Mons Vi, it's that he works in words the way other artists work in watercolor or clay.
            
        
                    
                Author:
    Brady Moses
                
        
                    
        
     
        
    
    Emotional Oranges' "Bonafide" Is a Reminder to Not Let Hard Times Phase Your Love
                            January 25, 2021
            
                            "Heavily inspired by The xx and Sade," "Bonafide" is unsurprisingly buttery smooth. 
            
        
                    
                Author:
    Krista Marina Apardian
                
        
                    
        
     
        
    
    Alicia Creti Delivers Showstopping Debut Single "Congratulations"
                            February 18, 2022
            
                            We know little of Alicia yet beyond her ability to stop us dead in our tracks.
            
        
                    
                Author:
    DJ Connor