From the Site
We Asked 88 People Why They Love 88Rising | Head In The Clouds Festival
August 22, 2019
Deemed the "Asian Coachella," hybrid management, record label, video production, and marketing company 88rising is bringing Asian voices into the mainstream.
FINNEAS Provides a Moment of "Shelter" Ahead of His Debut EP & Fall Tour
August 22, 2019
Much like a fine wine, FINNEAS and "Shelter" has ripened with age.
Jack Harlow Embodies Youthful Bliss In New Single & Video, "THRU THE NIGHT (feat. Bryson Tiller)"
August 22, 2019
+ Catch Jack Harlow on "THE MISSION TOUR" kicking off this October!
![Soaky Siren Shares A Forthright Account of Bahamian Drug Lords in "Dope Boys" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/SOAKY - PRESS SHOT 2 resize_1566502882-1_1567540470.jpg)
Soaky Siren Shares A Forthright Account of Bahamian Drug Lords in "Dope Boys" [PREMIERE]
August 22, 2019
"I leaned on melody and production to serve bright, pop-y energy but the lyrics are an account of a time when the drug trade was lit on my island."
![Michi Shares Her Knack for Tasteful Indie-Pop in Bubbly "Still Feel U" [PREMIERE + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/michi-ones-to-watch_1566504687.jpg)
Michi Shares Her Knack for Tasteful Indie-Pop in Bubbly "Still Feel U" [PREMIERE + Q&A]
August 22, 2019
"'Still Feel U' is a summer night embodiment of escaping a funk and rediscovering a lust for self-appreciation."
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Luna Shadows Re-Imagines "Waves" with Dance-Inducing Music Video & Remix EP
August 22, 2019
"Built into this song sonically & lyrically are competing rushes of melancholy and euphoria, overtaking one another for fleeting moments."
Mura Masa and Clairo Score Summer's End in "I Don't Think I Can Do This Again"
August 21, 2019
Nothing in the world could have prepared us for this pairing.
![Kodie Shane - "End Like That" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/AEO_KodieShane01_1566409787.jpg)
Kodie Shane - "End Like That" [Live + Interview] | All Eyes On
August 21, 2019
Spitfire hip-hop musician, Kodie Shane, is dead set on taking the world by storm - and she is headed in the right direction.
![Brahny Portrays "Paradise" with Wavy Synths & Intense Beijing Opera [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/brahny-ones-to-watch_1566409586.png)
Brahny Portrays "Paradise" with Wavy Synths & Intense Beijing Opera [PREMIERE]
August 21, 2019
"'Paradise' is an attempt to show (in an overly dramatic way) that regardless of how perfect an initial love or infatuation is, there will likely be stuff you've gotta deal with and work on."
Snoh Aalegra Reinterprets Her Feels with Rhythm n' Blues in '- Ugh, those feels again'
August 20, 2019
Perhaps when it comes to "feels," we need go no further than tapping into Iranian-Swedish R&B legend-in-the-making, Snoh Aalegra's latest album.
![Nilo Blues Pays Homage to Cult Anime Film Akira in "Akira Harakiri" [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/nilo-blues-akira-harakiri_1584636732.jpg)
Nilo Blues Pays Homage to Cult Anime Film Akira in "Akira Harakiri" [Premiere + Q&A]
March 19, 2020
The multi-hyphenate Toronto rapper's latest single is designed to bump in Neo-Tokyo.
Lewis Del Mar, Mk.gee, Alaina Castillo, and More Artists You Should Listen to Now | #NowWatching
May 22, 2020
The best new music playlist on Ones To Watch.
Goldroom's "Guess I'm Jaded" is an Anthem For Anyone Who's Just Simply Over it.
July 10, 2020
Goldroom's new single "Guess I'm Jaded" is the perfect song to dance to... alone.
Jeremy Zucker and Chelsea Cutler Deliver Emotional Catharsis on 'brent ii'
February 5, 2021
The highly anticipated brent ii EP has finally arrived in all the cozy bliss of burrowing under a chunky knit blanket with a warm mug of coffee in hand on a snowy day.
BabyJake's "Do I Fit In Your Shoes?" Is the Ultimate Dig at the Recording Industry
May 3, 2021
"It's not easy talking about bad experiences, even harder letting the entire world hear about them."
![See What Life After Harvard Looks Like For Pop Singer Brynn Elliott [TOUR DIARY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/brynn-elliott-ones-to-watch 2.jpeg)
See What Life After Harvard Looks Like For Pop Singer Brynn Elliott [TOUR DIARY]
April 2, 2019
Fresh from opening for the boy band Why Don't We, Elliott shared a few of her highlights and intimate moments on and off stage.
070 Shake Flexes Her Limitless Promise in "Morrow" and "Nice To Have"
April 15, 2019
How many artists can put on their resume that they are both Kanye West's protégé and have toured with The 1975?
![sad alex Explores a New Relationship With Sadness in "crydancing" Video [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sad-alex-crydancing_1637254393.jpg)
sad alex Explores a New Relationship With Sadness in "crydancing" Video [Premiere]
November 18, 2021
"the reality is that sadness is something that everyone goes through and we're really sort of in it together."
Sasha Alex Sloan Releases the Existential "WTF," Announces Sophomore Album
March 18, 2022
Sloan's new era is set to be her most "honest, non-hopeful" yet.
![Alt Bloom Smoothly Creates "Potential" in Life and Love [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/alt-bloom-ones-to-watch_1564601712.jpg)
Alt Bloom Smoothly Creates "Potential" in Life and Love [Premiere + Q&A]
July 31, 2019
"The song itself is a reflection on dating. I'm always finding myself on the edge of diving in with someone rather than jumping."