From the Site
KIRBY's "Don't Leave Your Girl" Is a Timeless Neo-Soul Ode
October 18, 2019
The BeyonceÌ, Kanye West, and Ariana Grande writer is stepping into the spotlight.
YUNGBLUD's 'the underrated youth' Is Larger Than an EP. It's a Movement
October 18, 2019
"It's become less and less about me and more about this whole collective of people coming together to fight for what we believe in."
Smino, Noname, and Saba Unite as Ghetto Sage in "Hà¤agen-Dazs"
October 18, 2019
Chicago's finest indeed.
Mack Keane's 'Aquanetta Dr. - Pt. II' Is an R&B-Fueled Trip Down Memory Lane
October 18, 2019
Mack Keane continues to surprise us with some serious emotional and sonic heat.
Transviolet Takes a Stab at Donald Trump and Our Capitalist Hellscape in "Money Money" Visual
October 18, 2019
"Money Money" is a tongue-in-cheek ode to greed, corruption and rampant consumerism.
![Au/Ra on Writing Fan Fiction, Anime, and Not Having to Always "Stay Happy" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/aura-ones-to-watch_1571351882.jpeg)
Au/Ra on Writing Fan Fiction, Anime, and Not Having to Always "Stay Happy" [Q&A]
October 17, 2019
Au/Ra may be the only artist we know who can speak Elvish.
![Neo-Soul Artist Dana Williams Is Tired of You Being So "Hard" On Yourself [PREMIERE + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/dana-williams-ones-to-watch_1571342926.jpeg)
Neo-Soul Artist Dana Williams Is Tired of You Being So "Hard" On Yourself [PREMIERE + Q&A]
October 17, 2019
"'Hard' is a very introspective song about the pursuit of nonexistent perfection, and being so hard on yourself about being hard on yourself."
![Riz La Vie Explores Emotional Intimacy in Heartbreaking "Napkins" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/riz-la-vie-2-ones-to-watch_1571331768.jpeg)
Riz La Vie Explores Emotional Intimacy in Heartbreaking "Napkins" Video [PREMIERE]
October 17, 2019
"This film is about perspective and life"
![O Future's "Telephone" Visual Is a Glossy, Hyperfutristic Trip [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/o-future-ones-to-watch_1571327932.jpg)
O Future's "Telephone" Visual Is a Glossy, Hyperfutristic Trip [PREMIERE]
October 17, 2019
"Telephone" takes a transparent look at existing in a manner you truly desire and the feeling of craving something more.
Daniela Andrade's "Gallo Pinto" Holds a Message for the Dreamers
October 16, 2019
"I wanted to bring a sense of honesty and humanness to what my family and other immigrants are striving for; hope and a better future."
Ambar Lucid Has a "Story To Tell" in New Single
February 11, 2020
Lucid is shaping up to be the next face of Latinx pop.
![Zella Day Has Arrived, Renewed [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/zella-day-where-does-the-devil-hide-interview_1589395507.jpg)
Zella Day Has Arrived, Renewed [Q&A]
May 13, 2020
In 2015, Day was set to be the new face of Americana pop. What followed was radio silence, at least until now.
![Zachary Knowles Details His Writing Process, Virtual Studio Sessions, and "super sad songs" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/zachary knowles - otw_1602269502.jpg)
Zachary Knowles Details His Writing Process, Virtual Studio Sessions, and "super sad songs" [Q&A]
October 9, 2020
We had the pleasure of "virtually" sitting down with Zachary Knowles to discuss his new single and find out what it truly means to him.
Patricia Lalor Is the Perfect Addition to Your Quarantine Soundtrack
October 21, 2020
In covering everyone from The Maràas to Radiohead, the 15-year-old Irish artist perfectly captures the powerful feeling of self-discovery.
The Band CAMINO's "Sorry Mom" Is an Honest, Heartfelt Confessional
April 30, 2021
"Sorry Mom" is a reminder that your mistakes do not have to define you, and most importantly, to call your mom.
Cochise's "Pocket Rocket" Is Finally Here. Does He Have Another Viral Hit On His Hands?
August 20, 2021
"Pocket Rocket" sounds like Playboi Carti if he was dropped into the Sonic the Hedgehog universe.
Even BETWEEN FRIENDS Aren't Immune to the Pain of a Situationship in "Bruise"
April 7, 2023
"We wrote ‘Bruise’ about giving too much to someone who isn’t reciprocating."
![Meet Lepani, the singer-songwriter who went from rugby fields to recording studios [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lepani_blog_image-1685318926.png)
Meet Lepani, the singer-songwriter who went from rugby fields to recording studios [Q&A]
May 29, 2023
Fans of artists like Jon Bellion, Khalid, Justin Bieber
![JJ Wilde Releases Visual for Soul-Stirring Alt-Rock Anthem "State of Mind" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/JJ-Wilde-ones-to-watch-crop_1564600018.jpg)
JJ Wilde Releases Visual for Soul-Stirring Alt-Rock Anthem "State of Mind" [PREMIERE]
July 31, 2019
What could be more fulfilling than wearing super trendy outfits while dancing around to an empowering alt-rock anthem in the desert?
![ASL's "Til You Pulled Up" Is an Indie-Folk Love Ballad You Need to Hear [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/asl-ones-to-watch copy_1569607435.png)
ASL's "Til You Pulled Up" Is an Indie-Folk Love Ballad You Need to Hear [PREMIERE]
September 27, 2019
An LA based music collective fronted by John Ryan (One Direction, Maroon 5) and Shungudzo (Little Mix, Rudimental), ASL stands for exactly what you'd expect: Age. Sex. Location.