From the Site
![Dae Zhen Rejects Music Industry Toxicity in "Leave Me Be" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/dae-zhen-ones-to-watch_1572279102.jpeg)
Dae Zhen Rejects Music Industry Toxicity in "Leave Me Be" [PREMIERE]
October 28, 2019
"This song is a reminder to myself of who I do this for: myself."
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Rex Orange County, King Princess, Easy Life, and More Artists You Should Listen to Now | #NowWatching Playlist
October 27, 2019
This week surely did not disappoint.
![Future Generations on Childhood Nostalgia, Self-Doubt, and "Just Pretend" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Future-Generations-ones-to-watch_1572024899.jpg)
Future Generations on Childhood Nostalgia, Self-Doubt, and "Just Pretend" [Q&A]
October 25, 2019
"Those moments of doubt for us can really only be quelled by doing what we love."
![Spencer Barnett's "Waste My Time" Is for Anyone Tired of Mind Games [PREMIERE + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/spencer-barnett-ones-to-watch_1572543616.jpg)
Spencer Barnett's "Waste My Time" Is for Anyone Tired of Mind Games [PREMIERE + Q&A]
October 25, 2019
"They generally are the worst and a huge waste of time." Agreed.
Gracie Abrams' "Mean It" Is a Heartbreaking Debut
October 24, 2019
It's pure, sentimental, and undeniably beautiful.
Fiji Blue Is Destined to Get You Up and Groove
October 24, 2019
If there is one constant to Fiji Blue's music, it is that it is guaranteed to make you dance.
White Reaper Is the World's Best American Band | Quick 6
October 24, 2019
White Reaper is fun as hell.
Yes, That Is the Tony Hawk in Deaton Chris Anthony's "Tony Hawk"
October 24, 2019
Do a kickflip!
![Rainsford Is Unafraid to Pour Her Heart Out [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/RAINSFORD-ones-to-watch_1571920020.jpg)
Rainsford Is Unafraid to Pour Her Heart Out [Q&A]
October 24, 2019
For Rainsford, writing music is simply part of the human experience.
Slow Hollows' 'Actors' Is an Album Free of Genre and Fear of Failure
October 24, 2019
Slow Hollows is sonic proof we are living in a post-genre world.
Sampa the Great's "Final Form" Is a Middle Finger to Oppression
June 7, 2019
Sampa the Great is next in line for the throne bearing the most unapologetically political artist.
Yung Gravy, bbno$, and Cuco's "Off the Goop" Is the Collab We Never Knew We Needed
February 10, 2020
The unexpected team-up of the year is here, and we're not mad about it.
![BENEE's Groovy Tune Is "Soaked" with Indie-Pop Righteousness [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/benee-ones-to-watch_1561750174.jpg)
BENEE's Groovy Tune Is "Soaked" with Indie-Pop Righteousness [NEW ARTIST DISCOVERY]
April 5, 2019
We're so pleased to be introducing you to your newest indie-pop obsession.
![Hear Lund Bare His Soul To Save A Relationship With "Downhill" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lund-blog_1602858887.jpg)
Hear Lund Bare His Soul To Save A Relationship With "Downhill" [Premiere]
October 16, 2020
Written about his attempt to save a hopeless relationship, the latest from the alt-pop artist showcases his distinctly dreary-yet-dreamy style.
![Aidan Bissett Wants You to Know It's Okay to Be Alone [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/aidan-bissett-interview-dumped_1633104809.jpeg)
Aidan Bissett Wants You to Know It's Okay to Be Alone [Q&A]
October 1, 2021
"I would hope that it inspires you to be your independent, wonderful self again."
Holly Humberstone Pens an Ode to Her Best Friend "Scarlett"
September 7, 2021
"Scarlett" is as much of a fuck you to all the toxic partners out there as it is an ode to the best friends that keep us sane.
Ava Max Crushes Societal Norms With Latest Pop Smash, "So Am I"
March 7, 2019
"'So Am I' is about loving yourself, being different, being an outcast and not fitting in the format that society wants to put us in - just celebrating what really makes you different."
Elevating Hip-Hop Standards: "Arya" Sees Nigo and A$AP Rocky Return in Full-Force
January 31, 2022
"Arya" is a full dose of modern culture, where fashion, music, and film collide into one harmonious fusion.
![Joy Oladokun Demands Truth From the Unspoken in "Blink Twice" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/joy-oladokun-ones-to-watch_1570643508.jpg)
Joy Oladokun Demands Truth From the Unspoken in "Blink Twice" [PREMIERE]
October 9, 2019
Oladokun explores the unsavory mess of "situationships" in heartbreaking fashion.
![Flower Face Delivers a Song For the Season With "Pisces Moon" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/flower-face-pisces-moon_1646684214.jpg)
Flower Face Delivers a Song For the Season With "Pisces Moon" [Q&A]
March 4, 2022
Flower Face is an artist who has battled life.