From the Site

Omar Apollo, Dominic Fike, and Kenny Beats Tackle Unrequited Love in "Hit Me Up"
November 5, 2019
The collaboration of the year.
Author:
Maxamillion Polo

Ambar Lucid's "Questioning My Mind" Is a Trip We Don't Want to Escape From
November 5, 2019
Lucid explores romance-based psychological warfare in characteristically beautiful and psychedelic fashion.
Author:
Bianca Brown
![ALUS Puts a Sexual Twist on Willy Wonka in "Cherry" Video [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/alus-ones-to-watch-3_1572899419.jpg)
ALUS Puts a Sexual Twist on Willy Wonka in "Cherry" Video [Premiere]
November 4, 2019
"'Cherry' is a women's anthem for creating that fantasy world of desire."
Author:
Alissa Arunarsirakul

Christian Kuria's "Losing You" Has Even Those of Us Without Synesthesia Seeing Colors
November 4, 2019
Kuria's latest single is brimming with color.
Author:
Bianca Brown
![mmmonika Makes Chores a Whole Lot More Fun in "Swamp Time" Video [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mmmonika-ones-to-watch_1572897009.jpeg)
mmmonika Makes Chores a Whole Lot More Fun in "Swamp Time" Video [Premiere]
November 4, 2019
This is happy music for sad people.
Author:
Precious Kato

Armani White's "2maro" Is a Spitfire Hip-Hop Declaration
November 4, 2019
White is a lyrical mastermind.
Author:
Alissa Arunarsirakul

bbno$ and Yung Gravy's "shining on my ex" Is a Surefire Tik Tok Hit
November 4, 2019
"Dude, I'd be pissed off if this song blew up on TikTok."
Author:
Matthew Rudas

Biig Piig Showcases Her Versatility and Dreamlike Vocals in 'No Place for Patience, Vol. 3'
November 4, 2019
Biig Piig has honed in on an innate ability to capture a unique feeling of comfort and groove.
Author:
Matthew Rudas

Pink Sweat$, Omar Apollo, BENEE, and More Artists You Should Listen to Now | #NowWaatching Playlist
November 1, 2019
The best belated Halloween treat is a batch of new music.
Author:
Maxamillion Polo

Kid Hastings Invokes Fear of Change and Martin Scorsese in Debut EP 'Golden'
November 1, 2019
"There's a real fear in leaving home."
Author:
Kristin Robinson

Emotional Oranges' "Bonafide" Is a Reminder to Not Let Hard Times Phase Your Love
January 25, 2021
"Heavily inspired by The xx and Sade," "Bonafide" is unsurprisingly buttery smooth.
Author:
Krista Marina Apardian

Issue 04: The Haunting
October 19, 2023
Our latest issue features haunting tales from Holly Humberstone, Zeph, Joey Valence & Brae, Ellise, and much more. Read at your own peril.
Author:
Ones To Watch Staff

Maràa Isabel and Yeek Ponder Love and Long-Distance Relationships in "Where Does the Love Go?"
April 29, 2020
In the age of social distancing, Isabel's long-distance ode hits all the harder.
Author:
Maxamillion Polo

goodboy noah's Debut EP 'nice' Is the Finest Selection of Hors D'oeuvres
May 7, 2021
<i>nice</i> arrives just in time for summer.
Author:
Paige MacDonald

Ambar Lucid's "Questioning My Mind" Is a Trip We Don't Want to Escape From
November 5, 2019
Lucid explores romance-based psychological warfare in characteristically beautiful and psychedelic fashion.
Author:
Bianca Brown

JAWNY's "Anything You Want" Is Everything We Could Have Wanted and More
February 27, 2020
The genre-bending purveyor has an undeniable gift.
Author:
Maxamillion Polo

Lizzy McAlpine Comes Alive in the Enthralling Melodrama of 'five seconds flat'
May 12, 2022
<i>five seconds flat</i> is a multidisciplinary work of movement and moments.
Author:
DJ Connor

Ginger Root's 'Nisemono' Is a Euphoric Look at Imposter Syndrome and the Quarter-Life Crisis
September 12, 2022
Ginger Root has managed to find merriment within delicate introspection and sobering surrender.
Author:
Jazmin Kylene

Meet Yard Act, the Blueprint For the New Wave of Post-Punk
April 21, 2022
Biting commentary on greed, privilege, and existentialism builds the exoskeleton of this wildly exciting UK act.
Author:
Alessandra Rincon

Still Woozy's Debut Album 'If This Isn't Nice, I Don't Know What Is' Is a Sonic Playground
August 13, 2021
In his debut album, Still Woozy is given the creative freedom and space to explore every left-field idea to its fullest.
Author:
Maxamillion Polo