From the Site
Omar Apollo, Dominic Fike, and Kenny Beats Tackle Unrequited Love in "Hit Me Up"
November 5, 2019
The collaboration of the year.
Ambar Lucid's "Questioning My Mind" Is a Trip We Don't Want to Escape From
November 5, 2019
Lucid explores romance-based psychological warfare in characteristically beautiful and psychedelic fashion.
![ALUS Puts a Sexual Twist on Willy Wonka in "Cherry" Video [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/alus-ones-to-watch-3_1572899419.jpg)
ALUS Puts a Sexual Twist on Willy Wonka in "Cherry" Video [Premiere]
November 4, 2019
"'Cherry' is a women's anthem for creating that fantasy world of desire."
Christian Kuria's "Losing You" Has Even Those of Us Without Synesthesia Seeing Colors
November 4, 2019
Kuria's latest single is brimming with color.
![mmmonika Makes Chores a Whole Lot More Fun in "Swamp Time" Video [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mmmonika-ones-to-watch_1572897009.jpeg)
mmmonika Makes Chores a Whole Lot More Fun in "Swamp Time" Video [Premiere]
November 4, 2019
This is happy music for sad people.
Armani White's "2maro" Is a Spitfire Hip-Hop Declaration
November 4, 2019
White is a lyrical mastermind.
bbno$ and Yung Gravy's "shining on my ex" Is a Surefire Tik Tok Hit
November 4, 2019
"Dude, I'd be pissed off if this song blew up on TikTok."
Biig Piig Showcases Her Versatility and Dreamlike Vocals in 'No Place for Patience, Vol. 3'
November 4, 2019
Biig Piig has honed in on an innate ability to capture a unique feeling of comfort and groove.
Pink Sweat$, Omar Apollo, BENEE, and More Artists You Should Listen to Now | #NowWaatching Playlist
November 1, 2019
The best belated Halloween treat is a batch of new music.
Kid Hastings Invokes Fear of Change and Martin Scorsese in Debut EP 'Golden'
November 1, 2019
"There's a real fear in leaving home."
![Kxllswxtch's Vulnerability Is Taking Viral Form [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kxllswxtch-interview-1694809337.jpg)
Kxllswxtch's Vulnerability Is Taking Viral Form [Q&A]
September 15, 2023
Meet our best new artist of the month, Kxllswxtch.
#NowWatching Playlist: 05-03-19
May 3, 2019
Listen to the new 'brent' EP by Chelsea Cutler & Jeremy Zucker, the dreamy "Ipanema" by Still Woozy, Omar Apollo, & Elujay, and a major dose of "Energy" by BURNS, Sabrina Claudio, & A$AP Rocky.
Get Comfy & Enjoy Joseph Nevels' "Safe"
August 14, 2020
Joseph Nevels is back with his brand of Alt-R&B on "Safe."
![BIIANCO's New Video Is the Ultimate Embodiment of Embracing Our Eccentricities [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Biianca_1598642092.jpg)
BIIANCO's New Video Is the Ultimate Embodiment of Embracing Our Eccentricities [Premiere]
August 28, 2020
BIIANCO is a unique artist boldly standing out and defying your typical norms.
nobody nobody Proves They Mean Business on "NOTMYFAULT"
September 11, 2020
Following up on their epic debut, the dynamic duo of nobody nobody is back with a vibrant new single, "NOTMYFAULT."
![McCall Talks New EP, Fake IDs and Self-Imposed Isolation [Q+A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/McCall - otw_1600804146.jpg)
McCall Talks New EP, Fake IDs and Self-Imposed Isolation [Q+A]
September 22, 2020
We had the opportunity to talk with McCall about her latest project, fake IDs, and becoming nomadic.
"Something of Myself" is Peter Fenn's Self-Reflective Reminder To Keep Chasing Your Aspirations
July 30, 2020
The self-produced singer/songwriter, Peter Fenn, is back at it with yet another memorable single.
Khamari's Lovestruck New Single "That Girl" Proves He's Here to Stay
September 14, 2020
The Los Angeles based pop artist has been on a hot streak for the past couple of months.
EKKSTACY Announces Self-Titled Album With Thrilling Double Release
October 23, 2023
The upcoming record, out January 19, will follow up the artist's sensational 2022 album 'Misery.'
Peach Tree Rascals Get Psychedelic on Latest Single "OOZ"
February 22, 2021
Peach Tree Rascals are the epitome of versatility.