From the Site
Baby Keem's "Orange Soda" Video Is a Film Reel of Rap's Next Star
November 13, 2019
Baby Keem is ready to take the hip-hop crown.
Oliver Malcolm Is Setting the Stage to Become 2020's Breakout Artist
November 13, 2019
2020 belongs to Malcolm.
16-Year-Old Phenom Alfie Templeman Showcases His Promise in 'Don't Go Wasting Time'
November 13, 2019
Templeman is indie pop's latest wunderkind.
NIKI Strips Back to Bare Her Heart in 'Acoustic Sessions: Head In The Clouds II"
November 13, 2019
88rising's resident queen of R&B shows off her more sentimental side in a surprise release.
Chiiild's "Darling" Is a Hallucinogenic Heirloom of Love
November 13, 2019
"If you've ever been in love ..."
ROLE MODEL's 'oh, how perfect' Is for All the Freaks and Geeks
November 13, 2019
ROLE MODEL is the Timothée Chalamet of music. Young, dreamy, and beautifully tormented.
Ralph Shares 5 Powerful Female Artists Who Inspired 'Flashbacks & Fantasies'
November 13, 2019
Dua Lipa, Etta James, Miley Cyrus and more went into the making of Ralph's latest EP.
maye's Pastel-Colored Music Is a Dream Given Sonic Shape
November 12, 2019
maye has found the perfect formula for crafting music that actually feels like a dream.
FKJ Soundtracks a Perfect Period of His Life in 'Ylang Ylang'
November 12, 2019
"When I made music there it felt kind of like a dream state."
The Band CAMINO - "What I Want" (Live) | All Eyes On
November 12, 2019
Let The Band CAMINO prove to you why they're "your mom's favorite band."
8 Ones To Know If You Stan GRAMMY-Nominated Artist Dua Lipa
February 5, 2019
Pop fans unite!
![Moontower Takes Us On a Psychedelic Rescue Mission in "Season 1: The Ballad of William Hollywood" [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/moontower-ones-to-watch_1558552696.jpg)
Moontower Takes Us On a Psychedelic Rescue Mission in "Season 1: The Ballad of William Hollywood" [NEW ARTIST DISCOVERY]
May 22, 2019
Moontower is a band as unusual as its grooves are infectious.
Steve Lacy Cements Himself as a Funk Revivalist & R&B Savant with 'Apollo XXI'
May 28, 2019
The Compton native's music is akin to coming home to your parents' records playing in the living room on a sublime summer day - familiar, novel, and inviting.
flor Soundtracks a New Beginning in "little light one"
May 29, 2019
flor has a talent for exploring a range of emotions, and their latest single is no exception.
Kiana Ledé, Yaeji, Biig Piig, and More Artists You Should Listen to Now | #NowWatching
April 3, 2020
The best new music playlist on Ones To Watch.
Mini Trees' "Want Me To Stay" Is an Ethereal Portrait of Unrequited Love
May 7, 2020
Mini Trees' bittersweet wish is all too relatable.
Max Leone Cements Himself as an Anti-Pop Prodigy on "Malleable"
July 1, 2020
"Malleable" demonstrates Leone's technical understanding of what makes for good, new-sounding music along with his in-depth emotional capacity and ability to convey a feeling.
![Curtis Waters Is Making Music You Can't Perfectly Define But You Can Feel [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/curtis-waters-riot-interview-1666805090.jpg)
Curtis Waters Is Making Music You Can't Perfectly Define But You Can Feel [Q&A]
October 26, 2022
"The joy I get out of making songs and expressing myself is something that whether I want to or don’t want to, I can’t really stop."
May-A Brings All the Good Vibes on "Time I Love to Waste"
March 10, 2021
MAY-A, Australia's latest up-and-coming songstress has released her newest single, "Time I Love To Waste."
Johnny Stimson Emerges From His Cocoon on 'Butterflies'
October 8, 2021
Johnny has found a sound that can take him as far as his talent, imagination, and wings will carry him.