From the Site

Baby Keem's "Orange Soda" Video Is a Film Reel of Rap's Next Star
November 13, 2019
Baby Keem is ready to take the hip-hop crown.
Author:
Matthew Rudas

Oliver Malcolm Is Setting the Stage to Become 2020's Breakout Artist
November 13, 2019
2020 belongs to Malcolm.
Author:
Maxamillion Polo

16-Year-Old Phenom Alfie Templeman Showcases His Promise in 'Don't Go Wasting Time'
November 13, 2019
Templeman is indie pop's latest wunderkind.
Author:
Matthew Rudas

NIKI Strips Back to Bare Her Heart in 'Acoustic Sessions: Head In The Clouds II"
November 13, 2019
88rising's resident queen of R&B shows off her more sentimental side in a surprise release.
Author:
Matthew Rudas

Chiiild's "Darling" Is a Hallucinogenic Heirloom of Love
November 13, 2019
"If you've ever been in love ..."
Author:
Bianca Brown

ROLE MODEL's 'oh, how perfect' Is for All the Freaks and Geeks
November 13, 2019
ROLE MODEL is the Timothée Chalamet of music. Young, dreamy, and beautifully tormented.
Author:
Precious Kato

Ralph Shares 5 Powerful Female Artists Who Inspired 'Flashbacks & Fantasies'
November 13, 2019
Dua Lipa, Etta James, Miley Cyrus and more went into the making of Ralph's latest EP.
Author:
Bianca Brown

maye's Pastel-Colored Music Is a Dream Given Sonic Shape
November 12, 2019
maye has found the perfect formula for crafting music that actually feels like a dream.
Author:
Matthew Rudas

FKJ Soundtracks a Perfect Period of His Life in 'Ylang Ylang'
November 12, 2019
"When I made music there it felt kind of like a dream state."
Author:
Precious Kato

The Band CAMINO - "What I Want" (Live) | All Eyes On
November 12, 2019
Let The Band CAMINO prove to you why they're "your mom's favorite band."
Author:
Maxamillion Polo

Female Songwriters Who Re-Popularized an Old Folk Style: Stream of Consciousness Lyrics
January 30, 2019
Led by the likes of Phoebe Bridgers and her contemporaries, these writers construct their works through deconstructing traditional lyrical tropes.
Author:
Kristin Robinson

Raveena Dedicates a Blissfully Soulful Ballad to Her "Mama" This Mother's Day
May 12, 2019
Raveena is celebrating this Mother's Day by dedicating a special ballad to her personal inspiration.
Author:
Alissa Arunarsirakul

Caro's 'songs from 3am' Is a Diverse and Relatable Pop Debut
November 8, 2019
Tackling themes of jealousy, one-sided relationships, and toxic relationships, Caro's debut is heartbreaking and heartwarming.
Author:
Matthew Rudas

Freya Ridings' "Castles" Music Video Is A Monochrome Masterpiece
July 10, 2019
The utter strength of her empowering melody seems to draw her skywards, symbolizing her ability to rise from the ashes of a destructive relationship.
Author:
Miranda Hyman

Kaash Paige Honors Eight Years of "Thinkin Bout You" With "Frank Ocean"
April 17, 2020
Paige not only delivers a dreamlike ode to "Thinkin Bout You" but cements her place in tomorrow's R&B landscape.
Author:
Maxamillion Polo

NoMBe's 'They Might've Even Loved Me (Re:Imagination)' Is Brilliantly Ambitious
March 6, 2019
Featuring everyone from Skott, Thutmose, slenderbodies, RAC, to Transviolet, NoMBe has reworked his debut spectacularly.
Author:
Maxamillion Polo

The Dismissal of Lil Nas X's "Old Town Road" as Country Speaks to a Larger Issue in Music
March 30, 2019
This is bigger than a country music problem; this is a music problem.
Author:
Maxamillion Polo

Nessa Barrett Transforms a Curse Into an Intoxicating Debut Album With 'young forever'
October 18, 2022
"Music is how I cope and writing this album was my therapy."
Author:
Jazmin Kylene
![Kacy Hill Opens Up on the Difficult Desire to Be 'Simple, Sweet, and Smiling' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kacy-hill-interview-simple-sweet-and-smiling_1634327234.jpeg)
Kacy Hill Opens Up on the Difficult Desire to Be 'Simple, Sweet, and Smiling' [Q&A]
October 15, 2021
"It became this kind of aspirational identity, like the persona that I wish I was more of."
Author:
Carter Fife

UMI Lets Her Inner Child Run Free in "whatever u like"
May 2, 2022
"whatever u like" is the perfect soundtrack for sunnier days and minimal responsibility.
Author:
Jazmin Kylene