From the Site
From SoundCloud to Rolling Loud, $NOT is Solidifying His Place in Hip-Hop's Next Wave
December 18, 2019
Hello, world. Meet $NOT, Gen Z's hip-hop star.
![JP Saxe on "If The World Was Ending" and Writing With Honesty [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/JP-saxe-ones-to-watch_1576698326.jpg)
JP Saxe on "If The World Was Ending" and Writing With Honesty [Q&A]
December 18, 2019
In our latest interview with JP Saxe, we learn he is a big fan of his grandma and Lebron James.
BENEE's "Blu" Video Is Unsettling, Surreal, and Beautiful
December 18, 2019
Fantastical and transfixing.
LoveLeo's Viral Hit "BOYFREN" Is Setting the Stage for a 2020 Breakout Act
December 18, 2019
LoveLeo deservedly has the most viral song on the planet.
![YAS Speaks to Her Younger Self in the Ethereal "caroline" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yas-ones-to-watch_1576629680.jpg)
YAS Speaks to Her Younger Self in the Ethereal "caroline" [Premiere]
December 17, 2019
"Ultimately, this song is about trying to make peace with your inner child."
marcos g Is Turning Music From Dream to Reality
December 17, 2019
For marcos g, music was a distant dream, and now that dream is taking shape.
Lauren Sanderson's "To The People I Hurt" Is a Raw Moment of Introspection
December 17, 2019
The final single from Sanderson's debut album arrives in breathtaking fashion.
![Baker Grace's "Like You" Is a Lovely Moment of Clarity [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/baker-grace-ones-to-watch_1576601846.jpg)
Baker Grace's "Like You" Is a Lovely Moment of Clarity [Premiere + Q&A]
December 17, 2019
"When you dig deeper than what's on the surface, you start to realize people are more 'Like You' than you might think."
keshi's "blue" Is a Heartbreaking Ode to Falling Out of Touch
December 17, 2019
Seemingly out of nowhere, keshi emerged as one of 2019's most promising artists.
Free Nationals Shine on Their Own in Long-Awaited Debut Album
December 16, 2019
The star-studded debut album sees the Free Nationals stepping into their own.
Who Is Sueco?
August 3, 2022
Meet the viral star turned pop punk phenom.
Summer Salt's Sun-Soaked 'Honeyweed' EP Is the Perfect Summer Soundtrack
July 15, 2019
Austin-based indie surf-rock group Summer Salt has released their new Honeyweed EP just in time to help us forget about the scorching July heat.
![Jakob Ogawa Talks Prince, First Show Jitters, and His New 'April' EP [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jakob_ogawa-ones-to-watch-three-smaller_1569957978.jpeg)
Jakob Ogawa Talks Prince, First Show Jitters, and His New 'April' EP [Q&A]
September 30, 2019
Up & coming Norwegian indie pop musician, Jakob Ogawa is the man leading the soul-meets-synth lo-fi movement.
Leith Ross Melts Hearts With New Single "(You) On My Arm"
February 10, 2023
"I hope it can help with any yearning you may feel the need to do. That's what it has done for me."
Petey Gives Himself Over to an Enthralling Emotional Deluge in "I'll Wait"
July 11, 2023
The single arrives alongside the news of the artist's forthcoming album, 'USA.'
Hey Violet's "Better By Myself" Is an Empowering Bout of Self-Love
April 12, 2019
"I think we need to fall in love with ourselves before we fall in love with anybody else."
Sasha Sloan Battles with Her Inner "Thoughts" Through Utterly Soothing Melodies
June 3, 2019
Sloan exposes her inner battles with self-confidence and self-deprecation as she allows herself to be exceptionally vulnerable in "Thoughts."
Ellen Krauss Transports Us to a Luxurious Place on "Bali"
June 19, 2020
Listening to "Bali" by Ellen Krauss will inevitably take you to a warm and luxurious place.
tg.blk Brings an Old School Flair to "Love Being Used"
April 29, 2021
"This song is my ode to painful queer young love."
Chappell Roan Presents a Stirring "Kaleidoscope" of Budding Romance in New Single
April 3, 2023
“Realizing I was in love with my best friend was the most dangerous moment of my life."