From the Site
From SoundCloud to Rolling Loud, $NOT is Solidifying His Place in Hip-Hop's Next Wave
December 18, 2019
Hello, world. Meet $NOT, Gen Z's hip-hop star.
![JP Saxe on "If The World Was Ending" and Writing With Honesty [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/JP-saxe-ones-to-watch_1576698326.jpg)
JP Saxe on "If The World Was Ending" and Writing With Honesty [Q&A]
December 18, 2019
In our latest interview with JP Saxe, we learn he is a big fan of his grandma and Lebron James.
BENEE's "Blu" Video Is Unsettling, Surreal, and Beautiful
December 18, 2019
Fantastical and transfixing.
LoveLeo's Viral Hit "BOYFREN" Is Setting the Stage for a 2020 Breakout Act
December 18, 2019
LoveLeo deservedly has the most viral song on the planet.
![YAS Speaks to Her Younger Self in the Ethereal "caroline" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yas-ones-to-watch_1576629680.jpg)
YAS Speaks to Her Younger Self in the Ethereal "caroline" [Premiere]
December 17, 2019
"Ultimately, this song is about trying to make peace with your inner child."
marcos g Is Turning Music From Dream to Reality
December 17, 2019
For marcos g, music was a distant dream, and now that dream is taking shape.
Lauren Sanderson's "To The People I Hurt" Is a Raw Moment of Introspection
December 17, 2019
The final single from Sanderson's debut album arrives in breathtaking fashion.
![Baker Grace's "Like You" Is a Lovely Moment of Clarity [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/baker-grace-ones-to-watch_1576601846.jpg)
Baker Grace's "Like You" Is a Lovely Moment of Clarity [Premiere + Q&A]
December 17, 2019
"When you dig deeper than what's on the surface, you start to realize people are more 'Like You' than you might think."
keshi's "blue" Is a Heartbreaking Ode to Falling Out of Touch
December 17, 2019
Seemingly out of nowhere, keshi emerged as one of 2019's most promising artists.
Free Nationals Shine on Their Own in Long-Awaited Debut Album
December 16, 2019
The star-studded debut album sees the Free Nationals stepping into their own.
Pinkpantheress Wants to Know... "Do you miss me?"
November 18, 2022
In her latest single, the UK producer continues to hone in on Y2K nostalgia at 1.5x speed.
piri & tommy's 'froge.mp3' Is a Playful Garage-Laden Debut
October 24, 2022
piri & tommy’s love manifests as futuristic dance pop.
Doechii Channels Creative Mayhem on New "Crazy" Visual
April 8, 2022
The viral star seems incapable of missing.
Christian Kuria's "Losing You" Has Even Those of Us Without Synesthesia Seeing Colors
November 4, 2019
Kuria's latest single is brimming with color.
![Garćons Music' Is Boundless in Creation and Direction, but the Funk Is Real [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/garcons-ones-to-watch-2_1566258048.jpg)
Garćons Music' Is Boundless in Creation and Direction, but the Funk Is Real [Q&A]
August 19, 2019
We had the pleasure to catch up with Garćons about being human, the making of 'Body Language,' and their fanboy love for music.
![John-Robert Makes Long-Awaited Debut with Folky & Melancholic "Adeline" [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/john-robert-ones-to-watch-2.jpg)
John-Robert Makes Long-Awaited Debut with Folky & Melancholic "Adeline" [NEW ARTIST DISCOVERY]
April 16, 2019
Although the topic of this song may be melancholic, John-Robert's stripped-back style is utterly refreshing and comforting.
Yung Gravy's 'Sensational' Has No Right Being This Good
June 3, 2019
Despite the neon pink disco ball, cheetah, and Mario Kart - esque rainbow road that graces his debut album cover, Yung Gravy is no joke.
Charlotte Lawrence Comes to Terms With Heartbreak in "Slow Motion"
July 24, 2020
"Slow Motion" is an ethereal waltz of heartbreak, lingering feelings, and eventual acceptance.
1990nowhere Delivers Some Much Needed Nostalgia
October 23, 2020
1990nowhere self-titled EP transports you into the past and wraps you with all the nostalgic feelings you've been yearning for.
![Alec King & Kiana Ledé Embrace the Awkward in "Larry David" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Alec-King-ones-to-watch_1567699400.jpg)
Alec King & Kiana Ledé Embrace the Awkward in "Larry David" Video [PREMIERE]
September 5, 2019
'Cause sometimes you just have to revel in those terribly awkward "Larry David" moments.