From the Site
From SoundCloud to Rolling Loud, $NOT is Solidifying His Place in Hip-Hop's Next Wave
December 18, 2019
Hello, world. Meet $NOT, Gen Z's hip-hop star.
![JP Saxe on "If The World Was Ending" and Writing With Honesty [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/JP-saxe-ones-to-watch_1576698326.jpg)
JP Saxe on "If The World Was Ending" and Writing With Honesty [Q&A]
December 18, 2019
In our latest interview with JP Saxe, we learn he is a big fan of his grandma and Lebron James.
BENEE's "Blu" Video Is Unsettling, Surreal, and Beautiful
December 18, 2019
Fantastical and transfixing.
LoveLeo's Viral Hit "BOYFREN" Is Setting the Stage for a 2020 Breakout Act
December 18, 2019
LoveLeo deservedly has the most viral song on the planet.
![YAS Speaks to Her Younger Self in the Ethereal "caroline" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yas-ones-to-watch_1576629680.jpg)
YAS Speaks to Her Younger Self in the Ethereal "caroline" [Premiere]
December 17, 2019
"Ultimately, this song is about trying to make peace with your inner child."
marcos g Is Turning Music From Dream to Reality
December 17, 2019
For marcos g, music was a distant dream, and now that dream is taking shape.
Lauren Sanderson's "To The People I Hurt" Is a Raw Moment of Introspection
December 17, 2019
The final single from Sanderson's debut album arrives in breathtaking fashion.
![Baker Grace's "Like You" Is a Lovely Moment of Clarity [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/baker-grace-ones-to-watch_1576601846.jpg)
Baker Grace's "Like You" Is a Lovely Moment of Clarity [Premiere + Q&A]
December 17, 2019
"When you dig deeper than what's on the surface, you start to realize people are more 'Like You' than you might think."
keshi's "blue" Is a Heartbreaking Ode to Falling Out of Touch
December 17, 2019
Seemingly out of nowhere, keshi emerged as one of 2019's most promising artists.
Free Nationals Shine on Their Own in Long-Awaited Debut Album
December 16, 2019
The star-studded debut album sees the Free Nationals stepping into their own.
Snow Strippers' "Just Your Doll" Is a Haunting Electric Nod to the Myspace Era
November 16, 2023
Trashy dance punk is a lost religion, and Snow Strippers are building an impenetrable temple.
DPR IAN Turns Madness Into Art in ‘Dear Insanity…’ EP
October 9, 2023
DPR IAN cuts no corners on quality, storytelling, nor the intricate art of building a universe.
Mulay Shines in New Visual for "ANTRACYTE"
January 15, 2021
If you haven't yet heard of Mulay, consider this an informal introduction.
Haasan Barclay Drops "Call My Phone" for the Lonely Ones Ahead of V-Day
February 11, 2021
Haasan Barclay has returned with new music today in the form of a solo release titled "Call My Phone."
KOAD Emanates Creative Energy on His Debut "pots n' pans"
March 25, 2021
The self-described rapper, singer, and "magician" known as KOAD makes his debut this month with "pots n' pans."
DLG. Kicks Things Up a Notch With First "DROWN IN YOU" and "CLOSE ONE!" Double Release
March 2, 2023
It’s palpable how much fun the artist had during these songs' inception.
Evenson Unveils His Brooding “If I Ever Feel Better” Video
April 28, 2023
"I needed to write this song to fully open the next chapter of my life.”
Buppy.'s "comfort, texas" Hits Like a Sucker Punch of Pure Nostalgia
July 13, 2023
The rising star is creating music squarely on his terms.
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Broadside And Magnolia Park's Josh Roberts Battle The Reaper On "Bang" | THE NOISE
August 10, 2023
Featuring Josh Roberts of Magnolia Park, the single is a deceptively upbeat and catchy track about facing your inner demons framed with a plethora of dance-inducing guitar riffs and crashing percussion.
GANGS OF KIN Walks Us Through His EP 'Nature Knows No King' Track by Track
August 23, 2023
"Wherever you are, you can belong."