From the Site
From SoundCloud to Rolling Loud, $NOT is Solidifying His Place in Hip-Hop's Next Wave
December 18, 2019
Hello, world. Meet $NOT, Gen Z's hip-hop star.
![JP Saxe on "If The World Was Ending" and Writing With Honesty [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/JP-saxe-ones-to-watch_1576698326.jpg)
JP Saxe on "If The World Was Ending" and Writing With Honesty [Q&A]
December 18, 2019
In our latest interview with JP Saxe, we learn he is a big fan of his grandma and Lebron James.
BENEE's "Blu" Video Is Unsettling, Surreal, and Beautiful
December 18, 2019
Fantastical and transfixing.
LoveLeo's Viral Hit "BOYFREN" Is Setting the Stage for a 2020 Breakout Act
December 18, 2019
LoveLeo deservedly has the most viral song on the planet.
![YAS Speaks to Her Younger Self in the Ethereal "caroline" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yas-ones-to-watch_1576629680.jpg)
YAS Speaks to Her Younger Self in the Ethereal "caroline" [Premiere]
December 17, 2019
"Ultimately, this song is about trying to make peace with your inner child."
marcos g Is Turning Music From Dream to Reality
December 17, 2019
For marcos g, music was a distant dream, and now that dream is taking shape.
Lauren Sanderson's "To The People I Hurt" Is a Raw Moment of Introspection
December 17, 2019
The final single from Sanderson's debut album arrives in breathtaking fashion.
![Baker Grace's "Like You" Is a Lovely Moment of Clarity [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/baker-grace-ones-to-watch_1576601846.jpg)
Baker Grace's "Like You" Is a Lovely Moment of Clarity [Premiere + Q&A]
December 17, 2019
"When you dig deeper than what's on the surface, you start to realize people are more 'Like You' than you might think."
keshi's "blue" Is a Heartbreaking Ode to Falling Out of Touch
December 17, 2019
Seemingly out of nowhere, keshi emerged as one of 2019's most promising artists.
Free Nationals Shine on Their Own in Long-Awaited Debut Album
December 16, 2019
The star-studded debut album sees the Free Nationals stepping into their own.
The Velveteins Drop Laid-Back, '60s-Tinged "Cosmic Saturation"
August 26, 2021
Inspired by the colors, sights, and magic the band witnessed whilst on tour, "Cosmic Saturation" is a feast for the senses.
Scotty Apex's 'Starlight' Is a Psychedelic Journey Through His Internal Struggle
January 12, 2021
The Indianapolis native Scotty Apex bares his heart over dreamy trap instrumentals on his newest full length project.
Sabriel Sings of Betrayal and Vulnerability in "Fox In The Henhouse"
April 28, 2021
"I want to achieve vulnerability through these songs, so that others can have a better understanding of their own experiences too."
Johan Lenox's 'chamber johan' Turns His Hits Into Striking Symphonies
June 21, 2021
<i>chamber johan</i> almost feels like a victory lap, one where the horns are replaced by lush string orchestration.
Holly Humberstone Attempts to Find a Place to Call Home on "London Is Lonely"
January 25, 2022
"I kind of lost myself in the city. I didn't exactly know who I was anymore."
Rewind: Our 5 Favorite Music Videos of the Last Week
June 21, 2022
Kick-off your week with a visual feast.
Xades Delivers a Reflective and Hypnotic Message With "Locked In"
August 9, 2022
While she’s set the world ablaze with her bass-heavy DJ sets, the Xades we’re greeting now has a much softer strength.
Sofia Valdes Reveals Her Stirring "Heart of Glass"
December 2, 2022
"Heart of Glass" is a sweet and somber tune carried by an impressive level of poetic honesty.
ThxSoMch's Debut EP 'Sleez' Is a Gritty, Cathartic Project Worth Losing Yourself In
May 26, 2023
Blurring the angst of '90s alternative and the raw energy of 2000s SoundCloud rap, ThxSoMch explores the alluring boundary between reality and dark fantasy.
glaive Delivers His Most Hopeful Song Yet With “all i do is try my best”
June 7, 2023
"It’s quite beautiful to make a song that is truly positive in its nature.”