From the Site
From SoundCloud to Rolling Loud, $NOT is Solidifying His Place in Hip-Hop's Next Wave
December 18, 2019
Hello, world. Meet $NOT, Gen Z's hip-hop star.
![JP Saxe on "If The World Was Ending" and Writing With Honesty [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/JP-saxe-ones-to-watch_1576698326.jpg)
JP Saxe on "If The World Was Ending" and Writing With Honesty [Q&A]
December 18, 2019
In our latest interview with JP Saxe, we learn he is a big fan of his grandma and Lebron James.
BENEE's "Blu" Video Is Unsettling, Surreal, and Beautiful
December 18, 2019
Fantastical and transfixing.
LoveLeo's Viral Hit "BOYFREN" Is Setting the Stage for a 2020 Breakout Act
December 18, 2019
LoveLeo deservedly has the most viral song on the planet.
![YAS Speaks to Her Younger Self in the Ethereal "caroline" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yas-ones-to-watch_1576629680.jpg)
YAS Speaks to Her Younger Self in the Ethereal "caroline" [Premiere]
December 17, 2019
"Ultimately, this song is about trying to make peace with your inner child."
marcos g Is Turning Music From Dream to Reality
December 17, 2019
For marcos g, music was a distant dream, and now that dream is taking shape.
Lauren Sanderson's "To The People I Hurt" Is a Raw Moment of Introspection
December 17, 2019
The final single from Sanderson's debut album arrives in breathtaking fashion.
![Baker Grace's "Like You" Is a Lovely Moment of Clarity [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/baker-grace-ones-to-watch_1576601846.jpg)
Baker Grace's "Like You" Is a Lovely Moment of Clarity [Premiere + Q&A]
December 17, 2019
"When you dig deeper than what's on the surface, you start to realize people are more 'Like You' than you might think."
keshi's "blue" Is a Heartbreaking Ode to Falling Out of Touch
December 17, 2019
Seemingly out of nowhere, keshi emerged as one of 2019's most promising artists.
Free Nationals Shine on Their Own in Long-Awaited Debut Album
December 16, 2019
The star-studded debut album sees the Free Nationals stepping into their own.
Arlo Parks and Phoebe Bridgers Come Together For the Effervescent "Pegasus"
May 15, 2023
Beyond a summer love anthem, Parks is setting the scene for her next artistic chapter.
Joey Valence & Brae Go From 0 to 100 in "Gumdrop"
August 14, 2023
"This song might be the greatest song ever."
eee gee Delivers an Indie Pop Triumph in the Kaleidoscopic 'SHE-REX'
September 5, 2023
'SHE-REX' is a colorful indication of eee gee's expansive artistic vision.
conner's "theme song" Proves He's a Modern Rockstar
December 17, 2020
The Maryland born, LA-based artist and multi-instrumentalist conner has been making waves with his recent single "theme song."
![contradash Releases Video for 'hi neighbor' and Debut EP 'all-star' [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/contra - otw_1608316506.jpg)
contradash Releases Video for 'hi neighbor' and Debut EP 'all-star' [Premiere]
December 18, 2020
California singer-rapper contradash is back with "hi neighbor," the latest from the release of his debut EP, 'all-star.'
Shane Garcia's "Corner Store Runs" Gives Vintage Styles New Context
January 21, 2021
Shane Garcia's latest single "Corner Store Run" is a poetic depiction of her social anxiety and a stunning display of her vocal ability.
![Kid Hastings on Heartbreak, TikTok, and Creative Freedom [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/CALL-ME-UP_1611611103.jpeg)
Kid Hastings on Heartbreak, TikTok, and Creative Freedom [Q&A]
January 25, 2021
We caught up with Kid Hastings to talk about quarantine, exploring identity, and his forthcoming EP.
Lovsky Returns With the Haunting "Masks"
April 19, 2021
"Masks" stands as one of Lovsky's most poetic singles to date.
Buppy. Rejects the Blueprint on the Ominous "TELL ME YOU'RE SORRY"
April 28, 2021
Ominous, dejected, and introspective, "TELL ME YOU'RE SORRY" recounts a toxic relationship in undeniably raw fashion.
Caitie Turner's 'Heartbroken and Milking It' Is For the Hopeless Romantic in All of Us
July 19, 2021
"After lots of crying, trying to manifest a better boyfriend, and a whole lot of mental energy later, <i>Heartbroken and Milking It</i> was born!"