From the Site
From SoundCloud to Rolling Loud, $NOT is Solidifying His Place in Hip-Hop's Next Wave
December 18, 2019
Hello, world. Meet $NOT, Gen Z's hip-hop star.
![JP Saxe on "If The World Was Ending" and Writing With Honesty [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/JP-saxe-ones-to-watch_1576698326.jpg)
JP Saxe on "If The World Was Ending" and Writing With Honesty [Q&A]
December 18, 2019
In our latest interview with JP Saxe, we learn he is a big fan of his grandma and Lebron James.
BENEE's "Blu" Video Is Unsettling, Surreal, and Beautiful
December 18, 2019
Fantastical and transfixing.
LoveLeo's Viral Hit "BOYFREN" Is Setting the Stage for a 2020 Breakout Act
December 18, 2019
LoveLeo deservedly has the most viral song on the planet.
![YAS Speaks to Her Younger Self in the Ethereal "caroline" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yas-ones-to-watch_1576629680.jpg)
YAS Speaks to Her Younger Self in the Ethereal "caroline" [Premiere]
December 17, 2019
"Ultimately, this song is about trying to make peace with your inner child."
marcos g Is Turning Music From Dream to Reality
December 17, 2019
For marcos g, music was a distant dream, and now that dream is taking shape.
Lauren Sanderson's "To The People I Hurt" Is a Raw Moment of Introspection
December 17, 2019
The final single from Sanderson's debut album arrives in breathtaking fashion.
![Baker Grace's "Like You" Is a Lovely Moment of Clarity [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/baker-grace-ones-to-watch_1576601846.jpg)
Baker Grace's "Like You" Is a Lovely Moment of Clarity [Premiere + Q&A]
December 17, 2019
"When you dig deeper than what's on the surface, you start to realize people are more 'Like You' than you might think."
keshi's "blue" Is a Heartbreaking Ode to Falling Out of Touch
December 17, 2019
Seemingly out of nowhere, keshi emerged as one of 2019's most promising artists.
Free Nationals Shine on Their Own in Long-Awaited Debut Album
December 16, 2019
The star-studded debut album sees the Free Nationals stepping into their own.
adam brian paul's "Chillin in the Garden" Is Infectious Emotional Decay
February 25, 2022
There is a compositional fearlessness to "Chillin in the Garden" that mirrors deep therapy.
![9 Questions With Luna Li on 'jams 2' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/luna-li-jams-2-1664301640.jpg)
9 Questions With Luna Li on 'jams 2' [Q&A]
September 28, 2022
"The jams are a celebration of spontaneity in my practice."
![Zuli Jr. Seeks Freedom From Disillusionment on "Blue Sky" [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/1 Felton Kizer_1614705311.jpg)
Zuli Jr. Seeks Freedom From Disillusionment on "Blue Sky" [Premiere + Q&A]
March 2, 2021
We caught up with alt-R&B artist Zuli Jr. to talk about "Blue Sky" and his forthcoming project, 'Stop it God.'
Cody Lovaas Lays It All on the Line in the Emotionally-Charged "Rocket"
April 26, 2021
Lovaas' smooth pop music perfectly balances confessional lyrics and infectious melodies
Kristiane's "Better on Your Own" Is Heartfelt Songwriting at Its Best
July 2, 2021
"Better on Your Own" is an individual heart-to-heart that takes on an air of the universal.
![Mobley Cements His Artistic Vision With 'Young & Dying in the Occident Supreme' Visual [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mobley-visual-ep_1630602234.png)
Mobley Cements His Artistic Vision With 'Young & Dying in the Occident Supreme' Visual [Premiere]
September 2, 2021
Mobley's multimedia approach delivers a project that is just as captivating regardless of your medium of choice.
Tierra Whack's #whackhistorymonth Is in Full Swing With "Gloria"
March 5, 2019
If there were any lingering questions that a GRAMMY nomination somehow did not put to rest, "Gloria" cements Whack as a bona fide hip-hop artist.
![Rachel Wammack Takes Us Backstage at Her First Stagecoach [TOUR DIARY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/rachel-wammack-stagecoach-ones-to-watch.jpeg)
Rachel Wammack Takes Us Backstage at Her First Stagecoach [TOUR DIARY]
May 8, 2019
The future of country is female and you need look no further than Rachel Wammack for proof.
Ben Kessler Tells a Coming-of-Age Story Still Being Written With 'Violet'
December 9, 2022
"Violet is the color I see when I close my eyes and do all this dreaming — it is my most scared, introspective space."
Selfish Sons Are Capturing the Essence of Nostalgia with Their Captivating Authenticity
February 9, 2023
“We’re about making music, having fun at shows, and loving each other”.