From the Site

From SoundCloud to Rolling Loud, $NOT is Solidifying His Place in Hip-Hop's Next Wave
December 18, 2019
Hello, world. Meet $NOT, Gen Z's hip-hop star.
Author:
Emily Bird
![JP Saxe on "If The World Was Ending" and Writing With Honesty [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/JP-saxe-ones-to-watch_1576698326.jpg)
JP Saxe on "If The World Was Ending" and Writing With Honesty [Q&A]
December 18, 2019
In our latest interview with JP Saxe, we learn he is a big fan of his grandma and Lebron James.
Author:
Maxamillion Polo

BENEE's "Blu" Video Is Unsettling, Surreal, and Beautiful
December 18, 2019
Fantastical and transfixing.
Author:
Maxamillion Polo

LoveLeo's Viral Hit "BOYFREN" Is Setting the Stage for a 2020 Breakout Act
December 18, 2019
LoveLeo deservedly has the most viral song on the planet.
Author:
Maxamillion Polo
![YAS Speaks to Her Younger Self in the Ethereal "caroline" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yas-ones-to-watch_1576629680.jpg)
YAS Speaks to Her Younger Self in the Ethereal "caroline" [Premiere]
December 17, 2019
"Ultimately, this song is about trying to make peace with your inner child."
Author:
Alissa Arunarsirakul

marcos g Is Turning Music From Dream to Reality
December 17, 2019
For marcos g, music was a distant dream, and now that dream is taking shape.
Author:
Precious Kato

Lauren Sanderson's "To The People I Hurt" Is a Raw Moment of Introspection
December 17, 2019
The final single from Sanderson's debut album arrives in breathtaking fashion.
Author:
Maxamillion Polo
![Baker Grace's "Like You" Is a Lovely Moment of Clarity [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/baker-grace-ones-to-watch_1576601846.jpg)
Baker Grace's "Like You" Is a Lovely Moment of Clarity [Premiere + Q&A]
December 17, 2019
"When you dig deeper than what's on the surface, you start to realize people are more 'Like You' than you might think."
Author:
Alissa Arunarsirakul

keshi's "blue" Is a Heartbreaking Ode to Falling Out of Touch
December 17, 2019
Seemingly out of nowhere, keshi emerged as one of 2019's most promising artists.
Author:
Maxamillion Polo

Free Nationals Shine on Their Own in Long-Awaited Debut Album
December 16, 2019
The star-studded debut album sees the Free Nationals stepping into their own.
Author:
Precious Kato

The Spirit of the '90s Is Alive in Phabo and Destin Conrad's "Slippery" Visual
April 26, 2021
"Slippery" is a journey through R&B's golden years.
Author:
Carter Fife

NoMBe Tackles Toxic Masculinity in the Cosmic "Boys Don't Cry"
April 27, 2021
"Boys Don't Cry" floats though as if unbound by gravity, weightless and carefree in its effervescent daydream.
Author:
Ruby Scott

Hongza Delivers a Coming of Age Soundtrack For 'Gen Z'
May 11, 2021
Informed by his British Vietnamese heritage, Hongza deftly gropes with a series of emotional entanglements.
Author:
DJ Connor

Tyler Thomas Thinks It's Time For a "Roll Call"
July 1, 2020
Los Angeles-based artist Tyler Thomas won't let the pandemic stop him.
Author:
Malc.

LoveLeo Revels in the Creative Process in Debut EP 'LOOK AT THIS MESS IVE MADE'
July 20, 2020
Each and every track from LoveLeo's debut EP is a testament to his unique ability to exist and create outside his comfort zone.
Author:
Ruby Scott

LÉON, JAWNY, Tkay Maidza, & More Artists You Should Listen to | #NowWatching
August 7, 2020
The Best New Music Playlist on Ones to Watch.
Author:
Malc.

Dava Proves Herself with "ASOS"
July 17, 2020
Mesmerizing and trippy is the best way to describe Dava.
Author:
Joey Legittino

Co-Stanza Wants You to Take a Leap of Faith in "Test the Water"
August 19, 2020
Co-Stanza has written a song overflowing with infectious positivity.
Author:
Rachael Jansky
![Just John x Dom Dias - "MINUTIA" [Live + Interview] | Northside Sessions](https://s3-us-west-2.amazonaws.com/onestowatch-v2/just-john-dom-dias-ones-to-watch_1573149773.jpg)
Just John x Dom Dias - "MINUTIA" [Live + Interview] | Northside Sessions
November 7, 2019
Canada has a budding hip-hop star on their hands.
Author:
Matthew Rudas

Grady and Whethan Provide the Cinematic Score for Hookup Culture in "Only One"
January 11, 2019
"It's the theme music to casual hookup culture, where both parties involved would just rather only put their feet into relationships."
Author:
Maxamillion Polo