From the Site
From SoundCloud to Rolling Loud, $NOT is Solidifying His Place in Hip-Hop's Next Wave
December 18, 2019
Hello, world. Meet $NOT, Gen Z's hip-hop star.
![JP Saxe on "If The World Was Ending" and Writing With Honesty [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/JP-saxe-ones-to-watch_1576698326.jpg)
JP Saxe on "If The World Was Ending" and Writing With Honesty [Q&A]
December 18, 2019
In our latest interview with JP Saxe, we learn he is a big fan of his grandma and Lebron James.
BENEE's "Blu" Video Is Unsettling, Surreal, and Beautiful
December 18, 2019
Fantastical and transfixing.
LoveLeo's Viral Hit "BOYFREN" Is Setting the Stage for a 2020 Breakout Act
December 18, 2019
LoveLeo deservedly has the most viral song on the planet.
![YAS Speaks to Her Younger Self in the Ethereal "caroline" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yas-ones-to-watch_1576629680.jpg)
YAS Speaks to Her Younger Self in the Ethereal "caroline" [Premiere]
December 17, 2019
"Ultimately, this song is about trying to make peace with your inner child."
marcos g Is Turning Music From Dream to Reality
December 17, 2019
For marcos g, music was a distant dream, and now that dream is taking shape.
Lauren Sanderson's "To The People I Hurt" Is a Raw Moment of Introspection
December 17, 2019
The final single from Sanderson's debut album arrives in breathtaking fashion.
![Baker Grace's "Like You" Is a Lovely Moment of Clarity [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/baker-grace-ones-to-watch_1576601846.jpg)
Baker Grace's "Like You" Is a Lovely Moment of Clarity [Premiere + Q&A]
December 17, 2019
"When you dig deeper than what's on the surface, you start to realize people are more 'Like You' than you might think."
keshi's "blue" Is a Heartbreaking Ode to Falling Out of Touch
December 17, 2019
Seemingly out of nowhere, keshi emerged as one of 2019's most promising artists.
Free Nationals Shine on Their Own in Long-Awaited Debut Album
December 16, 2019
The star-studded debut album sees the Free Nationals stepping into their own.
Heather Russell Takes Us Through Her 'Knock,' EP Track By Track
September 29, 2023
Russell's debut EP sees her stepping into the spotlight and into herself.
We Let 26 Lollapalooza Artists Interview Each Other and...
August 14, 2019
From Scarypoolparty to Conan Gray to Pink Sweat$ to Lennon Stella & so many more, watch what 26 Lollapalooza artists had to ask each other.
Tate Tucker Is Reinvigorating a New Generation of Pop-Rap
January 7, 2020
Tucker is creating music as breezy as the place he calls home.
Luna Li and beabadoobee Join Forces For the Mesmerizing "Silver Into Rain"
February 9, 2022
"Silver Into Rain" is an immaculate teaser of what awaits us on Li's hotly-anticipated debut album.
Doechii Wastes No Time in the Rapid-fire "Bitch I'm Nice"
July 8, 2022
Doechii has proved once again that the top is where she belongs.
![Take a "Holiday" With Eli 07's Latest Lovelorn Single [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/eli-07-holiday-1660847311.jpeg)
Take a "Holiday" With Eli 07's Latest Lovelorn Single [Premiere]
August 18, 2022
You don’t want to be caught on vacation when Eli 07 starts making big waves.
ESHAAN on The Future, Spontaneity and Amplifying His Act
September 8, 2022
“For me the only rule that I have is to make sure that the show is as fun and exciting as can be”.
Maggie Lindemann Is a Future Pop-Punk Icon and "She Knows It"
November 1, 2021
Lindemann is emerging as one of pop-punk's most subversive forces.
![goodboy noah Is Keeping Things Retro With Sophomore EP 'Cool' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/goodboy-noah-buggin_1637602971.jpg)
goodboy noah Is Keeping Things Retro With Sophomore EP 'Cool' [Q&A]
November 22, 2021
Only six months following his debut EP, goodboy noah is back and better than ever.
poptropicaslutz!, RIZ LA VIE, and GRANDMA Unite on Apocalyptic Anthem "WW3"
January 18, 2022
Between the ensuing chaos of 2022 and the garbage fire that was 2021, stands triumphantly poptropicalslutz!