From the Site
From SoundCloud to Rolling Loud, $NOT is Solidifying His Place in Hip-Hop's Next Wave
December 18, 2019
Hello, world. Meet $NOT, Gen Z's hip-hop star.
![JP Saxe on "If The World Was Ending" and Writing With Honesty [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/JP-saxe-ones-to-watch_1576698326.jpg)
JP Saxe on "If The World Was Ending" and Writing With Honesty [Q&A]
December 18, 2019
In our latest interview with JP Saxe, we learn he is a big fan of his grandma and Lebron James.
BENEE's "Blu" Video Is Unsettling, Surreal, and Beautiful
December 18, 2019
Fantastical and transfixing.
LoveLeo's Viral Hit "BOYFREN" Is Setting the Stage for a 2020 Breakout Act
December 18, 2019
LoveLeo deservedly has the most viral song on the planet.
![YAS Speaks to Her Younger Self in the Ethereal "caroline" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yas-ones-to-watch_1576629680.jpg)
YAS Speaks to Her Younger Self in the Ethereal "caroline" [Premiere]
December 17, 2019
"Ultimately, this song is about trying to make peace with your inner child."
marcos g Is Turning Music From Dream to Reality
December 17, 2019
For marcos g, music was a distant dream, and now that dream is taking shape.
Lauren Sanderson's "To The People I Hurt" Is a Raw Moment of Introspection
December 17, 2019
The final single from Sanderson's debut album arrives in breathtaking fashion.
![Baker Grace's "Like You" Is a Lovely Moment of Clarity [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/baker-grace-ones-to-watch_1576601846.jpg)
Baker Grace's "Like You" Is a Lovely Moment of Clarity [Premiere + Q&A]
December 17, 2019
"When you dig deeper than what's on the surface, you start to realize people are more 'Like You' than you might think."
keshi's "blue" Is a Heartbreaking Ode to Falling Out of Touch
December 17, 2019
Seemingly out of nowhere, keshi emerged as one of 2019's most promising artists.
Free Nationals Shine on Their Own in Long-Awaited Debut Album
December 16, 2019
The star-studded debut album sees the Free Nationals stepping into their own.
Preview a Sticky Fingers Concert with the Exhilarating "Sunsick Moon" Video
April 3, 2019
If you missed their March dates, catch Sticky Fingers this summer when they're playing in a city near you!
BENEE Opens Up About Her Mental Health on "Doesn't Matter"
October 27, 2021
A dizzying cocktail of highs and lows builds the emotional undercurrent of BENEE's latest striking single.
Em Beihold Wants You to Be Able to Sing-Along to Her Pensive Diary Entries
March 1, 2022
If Beihold knows how to do one thing, it's pull on our heartstrings.
![Adi Oasis on Why 'Lotus Glow' Feels Like Her Debut Album [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/adi-_oasis-lotus-flower-interview-1678816886.jpg)
Adi Oasis on Why 'Lotus Glow' Feels Like Her Debut Album [Q&A]
March 14, 2023
"It’s an homage to my ancestors, my roots, being a black woman, being an immigrant. These are my stories."
Ferby Delivers a Bewitching Sophomore Effort With "Every Night"
July 22, 2022
Every Night is a proper tune that sets up Ferby as an artist to watch.
LÉON - "You And I" | Live From The Rooftop
April 15, 2019
Ahead of LÉON's 'You And I' tour presented by Ones To Watch, we had the pleasure of inviting the Swedish star to perform an acoustic rendition of "You And I."
![Sara Diamond Inspires Ambition with R&B Bop "Ride" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sara-diamond-ones-to-watch.jpg)
Sara Diamond Inspires Ambition with R&B Bop "Ride" [PREMIERE]
March 14, 2019
Diamond has an inspiring mastery over her voice, with runs and vocal agility reminiscent of an early Alessia Cara.
Maddy Davis Pens a Heartfelt Ode For Every "Middle Kid" Out There
July 25, 2022
Finally, something for us middle kids.
Conan Gray's "Checkmate" Hits Like an Adrenaline Shot to a Broken Heart
June 26, 2019
"'Checkmate' is a song that spewed out of me while alone in my bedroom. It took me about four minutes, and I just ugly cried out a whole song..."
FINNEAS Presents a Time Capsule of the Craziest Year of His Life in 'Blood Harmony'
October 7, 2019
'Blood Harmony' is a beautiful testament to the breadth of the human experience.