From the Site

Floyd Zion Delivers a Fearless Debut EP With 'Pink By Floyd'
July 25, 2023
"I made this project to just make noise and turn the music industry and the world on its heads!"
Author:
Alessandra Rincon

LØLØ’s "hot girls in hell" is a Psychotically Sentimental Alt-Pop Anthem
July 24, 2023
Through "hot girls in hell" and “5,6,7,8,” LØLØ flaunts her ability to romanticize toxicity in an achingly relatable way.
Author:
Abby Kenna

Kito and Lolo Zouaï Heat Things Up in the Dance-Inducing "Sticky"
July 24, 2023
"Sticky" feels designed to get the dancefloor moving.
Author:
Jazmin Kylene

Aidan Bissett Delivers an Impassioned Earworm in "Sick"
July 24, 2023
"Sick" walks the thematic tightrope of sweaty, underground NY club and radio-ready indie pop anthem.
Author:
Maxamillion Polo

Debbii Dawson Pens a Resounding First Chapter With 'Learning'
July 24, 2023
Dawson’s 'Learning' is folk-pop at its finest.
Author:
Tatum Van Dam

SEB Delivers a Project For Your Summertime Heartbreak and Enlightenment in 'we were so beautiful'
July 24, 2023
'we were so beautiful' is a smorgasbord of summertime sonics.
Author:
Jake Selvey

Casper Sage Searches For Nirvana in "Flow State"
July 24, 2023
The indie R&B artist is one you need to keep on your radar.
Author:
Alessandra Rincon

Becca Means Reflects on Love Lost With Anthemic Debut Single “My Darling”
July 21, 2023
Means is nothing if not an artist to watch.
Author:
Carter Fife

Paris Texas Launch Into the Stratosphere With 'MID AIR'
July 21, 2023
Paris Texas duo is an act you can attempt to emulate but never fully master.
Author:
Jazmin Kylene

j solomon’s “Trick” is an Indie Rock Revolt Fit For the NYC Underground Scene
July 21, 2023
"Trick" is indie sleaze at its finest, wearing grit like a badge of honor.
Author:
Abby Kenna

Lennon Stella Really is That "BITCH"
March 15, 2019
The sassy anthem we were all asking for.
Author:
Alyssa Yung

4EVR MICHAEL Uniquely Bridges Pop and Trap on His Debut, "NORTHFACE"
May 26, 2020
On "NORTHFACE," 4EVR MICHAEL pushes boundaries and builds upon his foundation by incorporating pop elements in new and exciting ways.
Author:
Tyler Borland
![The F16s Ask the Burning Question: 'Is It Time to Eat the Rich Yet?' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/the-f16s-interview_1635441465.jpg)
The F16s Ask the Burning Question: 'Is It Time to Eat the Rich Yet?' [Q&A]
October 28, 2021
"We're just making what we think works for us. Everyone drapes their rhetoric in the throw of their choice."
Author:
Ruby Scott

Isaac Dunbar Reinvents Himself on "Bleach"
February 18, 2022
"'Bleach' feels as though it's my first single."
Author:
Kelly Park

EKKSTACY's 'misery' Is the Soundtrack to Your Nihilist Fantasy
October 6, 2022
This is an album constructed for those who see and feel, at amplified levels.
Author:
Jake Selvey

Let Valley's 'Lost in Translation' Soundtrack Your Summer Coming-of-Age Story
June 23, 2023
Valley whisks up an infectious feeling of nostalgia in their impressive sophomore effort.
Author:
Abby Kenna
![Ones To Catch at SXSW Music Festival 2019 [PLAYLIST]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/SXSW-ones-to-watch cover.jpg)
Ones To Catch at SXSW Music Festival 2019 [PLAYLIST]
March 7, 2019
We curated a playlist to help you focus on enjoying yourselves at one of the largest music events in the world.
Author:
Kelly Itatani

Emotional Oranges Quenches Our Thirst for Alt-R&B With "Someone Else"
April 24, 2019
The mysterious R&B collective is letting their music speak for themselves.
Author:
Alissa Arunarsirakul

Enigmatic Duo Junior Varsity Release Their Highly-Anticipated Debut EP
August 13, 2021
<i>Junior Varsity</i> captures all the unrelenting emotional pathos of the duo's infamous semi-secret shows.
Author:
Maxamillion Polo

Ahead of Tour, Ashe Proudly Dismantles Toxic Relationships With 'Moral of the Story: Chapter 2′
August 9, 2019
"When I was married, I was broken...I wrote it to dismantle the marriage I was in and with hopes of dismantling other people's toxic relationships."
Author:
Alissa Arunarsirakul