From the Site
Royal & the Serpent Introduces Herself to 2020 With "MMXX"
January 13, 2020
As the new decade begins, Royal & the Serpent is declaring 2020 her best year yet.
Orion Sun, Winona Oak, Conan Gray, and More Artists You Should Listen to Now | #NowWatching Playlist
January 10, 2020
It is 2020! Bring on the new music.
Winona Oak Paints a Portrait of Ethereal Melancholy in 'Closure'
January 10, 2020
In the succinct span of six tracks, Oak demonstrates her undeniable promise.
Easy Life's 'Junk Food' Is a Brilliant Showing of Their Peerless Dexterity
January 10, 2020
Balancing sun-soaked fun with a somber wit, Easy Life's latest mixtape sees them carving out their own niche.
Whethan and STRFKR Embark on a Tron-Inspired Joyride in "Stay Forever"
January 10, 2020
Whethan shows no signs of slowing down.
Conan Gray Shows Off a Softer Side in "The Story"
January 10, 2020
Ahead of his debut album, Gray gets sentimental and personal.
![Jac Ross' "It's Ok To Be Black" Is a Track and Message Everyone Needs to Hear [First Look + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jac-ross-ones-to-watch_1578673933.jpg)
Jac Ross' "It's Ok To Be Black" Is a Track and Message Everyone Needs to Hear [First Look + Q&A]
January 10, 2020
"It's a celebration of perseverance and success. It's my remedy to people to be comfortable in your skin."
Isaac Dunbar Stans Lady Gaga in a Haunting Cover of "Princess Die"
January 9, 2020
Dunbar stans Gaga, and in turn, we stan Dunbar.
The Ivy Is Crafting Riveting Retro Hits With Deep Oklahoma Ties
January 9, 2020
The Ivy is setting the stage to be the next LANY.
Welcome to the Transfixing World of sophie meiers
January 9, 2020
meiers is the Internet's best-kept secret. At least for now.
![Alexander Mack Is Back With a Bop for the "Bachelors" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/alexander-mack-ones-to-watch_1570563734.jpg)
Alexander Mack Is Back With a Bop for the "Bachelors" [PREMIERE]
October 8, 2019
Alexander Mack is back with something for the bachelors. Listen now.
Chloe Kae's "Misconception" Is a Gripping Case of Nostalgia
January 24, 2020
Kae's debut solo venture is an understated work of art.
Sam.Sts Steps Into His Own in "Only One I Know"
October 15, 2020
Sam.Sts captures a sound and feeling that is simultaneously wistful and heavenly.
'The Sun Will Come Up, The Seasons Will Change' but Nina Nesbitt Is the Future of Pop
February 1, 2019
Nesbitt's much-anticipated debut is brimming with everything the pop genre has to offer, but at no point does it ever begin to feel trite.
![Brighten Up Your Life With kwassa's Cheerful Love Songs [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kwassa-ones-to-watch-2_1557962343.jpeg)
Brighten Up Your Life With kwassa's Cheerful Love Songs [NEW ARTIST DISCOVERY]
May 15, 2019
Sunny summer days are calling our names, and British pop icon kwassa is sure to be the soundtrack of those warm, shining hours.
![Ones To Watch Presents: Cautious Clay - 'Context Tour' [ANNOUNCEMENT]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cautious-clay-tour-ones-to-watch-2_1560866654.jpg)
Ones To Watch Presents: Cautious Clay - 'Context Tour' [ANNOUNCEMENT]
June 18, 2019
Tickets for the Cautious Clay - 'Context Tour' will be available Friday, June 21 at 10:00 AM local time!
![Songwriting Virtuoso Sam Martin Chronicles a Life in Debut Solo Album, 'Alpha Omega' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sam-martin-ones-to-watch-4.jpg)
Songwriting Virtuoso Sam Martin Chronicles a Life in Debut Solo Album, 'Alpha Omega' [Q&A]
March 13, 2019
The writer of Maroon 5's "Daylight" and Jason Derulo's "Want to Want Me" is stepping into the limelight.
![5 Artists You Need in Your Life This Week [SPOTLIGHT]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/spotlight-same-fender-calpurnia-ones-to-watch-2.png)
5 Artists You Need in Your Life This Week [SPOTLIGHT]
March 14, 2019
What is cooler than knowing about the best rising artists out there? Knowing about them first.
![Kat Cunning's Airy Vocals Soar in New Ethereal Single, "BIRDS" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kat-cunning-ones-to-watch 2.jpeg)
Kat Cunning's Airy Vocals Soar in New Ethereal Single, "BIRDS" [PREMIERE]
March 29, 2019
"The song is about birds pecking at you-thoughts that keep you up at night... the arresting feeling that you can't and won't ever fit in."
Coachella 2019: Six Pop-Ups Better Than Any Coachella Party
April 9, 2019
From Sunday Service to Gambino dropping a film, this is what you cannot miss at Coachella 2019.