From the Site
Pop Prodigy Tate McRae Shares Her Coming-of-Age Story in 'all the things i never said'
January 28, 2020
The trials and tribulations of coming-of-age have never sounded this good.
![Ones To Watch and The Noise Presents: Palaye Royale [Announcement]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/palaye-royale-ones-to-watch_1580228257.jpg)
Ones To Watch and The Noise Presents: Palaye Royale [Announcement]
January 28, 2020
Playe Royale is bringing their enthralling fashion-art rock vision across North America.
Who Is 2021's Best New Artist?
January 27, 2020
Chances are it's probably someone who will go viral on TikTok in the next six months.
girl in red Makes Her Horror Film Debut in "Kate's Not Here"
January 27, 2020
Prepare to enter the terrifying world of <i>The Turning</i>.
Poppy Ajudha and Mahalia's "Low Ride" Is the Ultimate Night Drive Mood
January 27, 2020
"Low Ride" brings back the charm of late '90s R&B queens.
Kota the Friend Keeps It Real in 'Lyrics to Go, Vol. 1'
January 27, 2020
Kota the Friend's distinctive brand of hip-hop is rooted in complex ideas and thoughtful interpretation.
iyla Replaces Feelings With a Crown in "Tattoo Tears"
January 25, 2020
"Tattoo Tears" dominates as a sophisticated resignation of feelings.
ROSALàA, Doja Cat, Tate McRae, and More Artists You Should Listen to Now | #NowWatching Playlist
January 25, 2020
The best new music playlist on Ones To Watch.
Alaina Castillo Wants You to Treat Every Day Like Its "valentine's day"
January 24, 2020
Castillo reminds us that "valentine's day" is not just about February 14.
Chloe Kae's "Misconception" Is a Gripping Case of Nostalgia
January 24, 2020
Kae's debut solo venture is an understated work of art.
Tiffany Day: From "Hallelujah" to Pop Phenom
March 10, 2020
From going viral on YouTube to finding herself on Spotify's top playlists, Day is a Gen Z pop dream come true.
![Natalie Schlabs Wants You to "Go Outside" (Safely!) [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/NatalieSchlabs1_creditFairlightHubbard - otw_1592339085.jpg)
Natalie Schlabs Wants You to "Go Outside" (Safely!) [Premiere]
June 16, 2020
Natalie Schlabs' new single "Go Outside" is the perfect indie soundtrack to a summer afternoon.
Ryan Woods' 'how i'm feeling' Is an Ode to the Anxieties of Adulthood
January 11, 2021
In his debut EP, Woods combats his own depression, anxiety, and coming-of-age.
Let Ray Laurél's "Coconut Perfume" Score Your Summer Fling
July 7, 2022
“I romanticize my life on a daily basis, it’s fun but pretty tiring."
grentperez Looks to His Past For the Storied 'When We Were Younger'
June 6, 2023
"'When We Were Younger' is a collection of music, each relating to figures of the past, whether it be in love, loss, families, and friendship."
Jelani Aryeh Is Blissfully Sentimental on New Single "Marigold"
March 25, 2021
Jelani Aryeh is a name you should definitely be familiar with.
Rayana Jay and DUCKWRTH Experience a Temporary Love in Sensual "Love Me Like"
March 15, 2019
Bay area singer-songwriter Rayana Jay and Los Angeles rapper DUCKWRTH unite northern and southern California in their groovy collaboration.
![Baby Rose Steps In as the New Voice of R&B with 3 Soulful Ballads [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/baby-rose-ones-to-watch.jpg)
Baby Rose Steps In as the New Voice of R&B with 3 Soulful Ballads [NEW ARTIST DISCOVERY]
May 3, 2019
"Borderline," "Mortal," and "Sold Out," are only glimpses of what's coming next from the magnificent Atlanta-based songstress.
Cybertrash Reinvents Himself With Two New Genre-Blurring Singles
June 1, 2022
Cybertrash is moving the hyperpop genre forward with refreshing originality.
MorMor Shares an Eye-Opening Perspective on Love in "Won't Let You"
October 14, 2019
MorMor whisks listeners down a melancholic tunnel of love in a track that is nothing short of haunting.