From the Site
Pop Prodigy Tate McRae Shares Her Coming-of-Age Story in 'all the things i never said'
January 28, 2020
The trials and tribulations of coming-of-age have never sounded this good.
Author:
Jessica Thomas
Ones To Watch and The Noise Presents: Palaye Royale [Announcement]
January 28, 2020
Playe Royale is bringing their enthralling fashion-art rock vision across North America.
Author:
Jimmy Smith
Who Is 2021's Best New Artist?
January 27, 2020
Chances are it's probably someone who will go viral on TikTok in the next six months.
Author:
Maxamillion Polo
girl in red Makes Her Horror Film Debut in "Kate's Not Here"
January 27, 2020
Prepare to enter the terrifying world of <i>The Turning</i>.
Author:
Alissa Arunarsirakul
Poppy Ajudha and Mahalia's "Low Ride" Is the Ultimate Night Drive Mood
January 27, 2020
"Low Ride" brings back the charm of late '90s R&B queens.
Author:
Krista Marina Apardian
Kota the Friend Keeps It Real in 'Lyrics to Go, Vol. 1'
January 27, 2020
Kota the Friend's distinctive brand of hip-hop is rooted in complex ideas and thoughtful interpretation.
Author:
Emily Bird
iyla Replaces Feelings With a Crown in "Tattoo Tears"
January 25, 2020
"Tattoo Tears" dominates as a sophisticated resignation of feelings.
Author:
Janette Ayub
ROSALàA, Doja Cat, Tate McRae, and More Artists You Should Listen to Now | #NowWatching Playlist
January 25, 2020
The best new music playlist on Ones To Watch.
Author:
Maxamillion Polo
Alaina Castillo Wants You to Treat Every Day Like Its "valentine's day"
January 24, 2020
Castillo reminds us that "valentine's day" is not just about February 14.
Author:
Krista Marina Apardian
Chloe Kae's "Misconception" Is a Gripping Case of Nostalgia
January 24, 2020
Kae's debut solo venture is an understated work of art.
Author:
Precious Kato
Making (Not Raw) Fried Chicken With payton | Bone Apple Tea
December 16, 2021
payton may have a knack for racking up fans in the millions but can he cook chicken all the way through?
Author:
Ruby Scott
Vita Links With Flatbush Zombies' Meechy Darko in "Y.T.B." Video
May 26, 2022
“Y.T.B.” sticks to your skin like sweat, a bug buzzing in your ear.
Author:
Jazmin Kylene
Sally Boy and Kyle Lux Explore the Inherent Irony of a "true american" [Premiere]
September 7, 2022
"‘true american’ is about having maximum fun while also living in a groundhog’s day of your own ignorance and financial turmoil."
Author:
DJ Connor
O Future's "Telephone" Visual Is a Glossy, Hyperfutristic Trip [PREMIERE]
October 17, 2019
"Telephone" takes a transparent look at existing in a manner you truly desire and the feeling of craving something more.
Author:
Maxamillion Polo
adobee. Enlists haroinfather for "sent you flowers."
January 6, 2020
"sent you flowers" is a succinct, captivating portrait of love dead on arrival.
Author:
Maxamillion Polo
Tessa Violet on Her Favorite Vine, Systematic Injustice, and Dodie | Quick 6
March 21, 2019
Get to know YouTube-sensation-turned-indie-pop-phenom, Tessa Violet.
Author:
Maxamillion Polo
Jamie N Commons - "A Change" [Live + Interview] | All Eyes On
June 4, 2019
It was our honor to invite this enthralling amalgamation of blues, soul, folk, and pop to perform at our latest "All Eyes On" showcase and illustrate exactly why he is one to watch.
Author:
Maxamillion Polo
Old Fashioned Lover Boy Lets His Soul Loose with "I Pray" [PREMIERE]
January 18, 2019
"'I Pray' is about the feeling of solitude and misunderstanding that each of us has had at least once in our life, when you feel you deserve more fulfillment from your life."
Author:
Alissa Arunarsirakul
Weathers Personifies the Inner Demons of Success in "Dirty Money" [PREMIERE]
January 31, 2019
"We wanted to...have a different take on mental health with that being the route of being successful and the internal battle fighting your inner demons such as greed, arrogance, and envy."
Author:
Dana Jacobs
Groove with Quincy Mumford in Soulful 'Every Wednesday' EP [PREMIERE]
March 14, 2019
The love child of D'angelo and Al Green, Quincy Mumford has continuously proved himself as a force to be reckoned with.
Author:
Andra Nechita