From the Site
ZOLA's "Don't Eat" Speaks to the Fear of Signing a Major Label Deal
March 20, 2020
"Don't Eat" expresses the anxiety of signing a major record deal and the fear of losing autonomy.
Conan Gray Takes Flight in 'Kid Krow'
March 20, 2020
Gray is here to make his mark on the world of pop music.
Even in Difficult Times, Alexander 23 Wants You to Be There For Others
March 19, 2020
"...being there for people when things get hard is hard. It's the latter that really defines a compassionate relationship."
![Nilo Blues Pays Homage to Cult Anime Film Akira in "Akira Harakiri" [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/nilo-blues-akira-harakiri_1584636732.jpg)
Nilo Blues Pays Homage to Cult Anime Film Akira in "Akira Harakiri" [Premiere + Q&A]
March 19, 2020
The multi-hyphenate Toronto rapper's latest single is designed to bump in Neo-Tokyo.
![Isabelle Brown is Hoping to "Work It All Out" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Isabelle Brown_1584633969.jpg)
Isabelle Brown is Hoping to "Work It All Out" [Premiere]
March 19, 2020
Isabelle Brown is back to drop off the premiere of her new song "Work It All Out"
Michi Seduces Us Through Dance in "Night Moves" Video
March 19, 2020
Michi unleashes the sultry "Night Moves," which has hints of classic R&B fused with loveable bedroom pop and Spanish drizzled throughout.
Top That Track Does Battle of The Bands in "Deep Cuts" Episode
March 18, 2020
The dynamic duo is back for another round after spending time in quarantine combing through albums to find that one standout track.
Mustafa's "Stay Alive" Brings a New Weight To The Phrase "Music With a Message"
March 18, 2020
These are the words of Mustafa, a poet, filmmaker, activist, and songwriter who brings a new weight to the phrase "music with a message."
Co-Stanza Finds the Romance in Long-Distance Relationships
March 17, 2020
"I Don't Mind" is the perfect example of how Co-Stanza's midwestern charm lends itself to creating catchy, feel good music.
How the Corona Virus Affects Your Favorite Artists and What You Can Do To Help
March 17, 2020
Whether you plan to quarantine and chill with someone, or remain socially isolated, let the voice of your favorite artists keep you company and get you through this strange time we're in.
Emei Is Perfectly Okay With Never Being “That Girl”
July 18, 2022
Emei accepts herself, flaws and all, in a pop-punk tour de force.
Beach Bunny Unleashes a Spectacular ‘Emotional Creature’ With Sophomore Album
August 2, 2022
"'Emotional Creature' is, at its center, an album about allowing oneself to feel the full spectrum of human emotions."
Rewind: Our 5 Favorite Music Videos of the Last Week
October 6, 2022
From Jean Dawson to Jeremy Zucker, these are 5 videos you definitely don't want to miss.
![Minimalistic-Pop Duo Drinker Urges Us to Go on a "Holiday" [PREMIERE + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/drinker-ones-to-watch.jpg)
Minimalistic-Pop Duo Drinker Urges Us to Go on a "Holiday" [PREMIERE + Q&A]
February 27, 2019
"It's a song about the early steps of that transition. I think I was somewhere between denial and acceptance at the time this one came through."
BETWEEN FRIENDS Gets Moody in Eye-Capturing "u can still come over" Video
February 27, 2019
"... we had a finished product that not only felt true to the mood of the song but also reminded us of what we love the most about creating art, doing it between friends."
![Crowded Green Rooms, Hotel Rooms and Cars: How Julia Jacklin Made Space For 'Crushing' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/julia-jacklin-ones-to-watch-2-1.jpg)
Crowded Green Rooms, Hotel Rooms and Cars: How Julia Jacklin Made Space For 'Crushing' [Q&A]
March 13, 2019
Jacklin's sophomore album focuses on love wearing thin, love ultimately lost, and an aftermath that embraces scorn and longing in equal parts.
![Chainsmokers' Collaborator Ryann Debuts with Hopelessly Romantic "JFK" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ryann-ones-to-watch_1558030640.jpeg)
Chainsmokers' Collaborator Ryann Debuts with Hopelessly Romantic "JFK" [PREMIERE]
May 16, 2019
The talented songstress embraces folk as she opts for humble guitars and simplistic pianos over heavy electronics.
Sub Urban, Yaeji, Deb Never, and More Artists You Should Listen to Now | #NowWatching
March 13, 2020
The best new music playlist on Ones To Watch.
![Hong Kong Boyfriend Is Crushing in "Cold Waters" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/tumblr_622379d8c59eb7d6728cb715e40835f5_eff8ef17_1280_1598449666.jpg)
Hong Kong Boyfriend Is Crushing in "Cold Waters" [Premiere]
August 26, 2020
Meet Hong Kong Boyfriend, your new favorite DIY R&B artist.
Mei River's New Single Is Nothing Like You've Ever Heard
June 26, 2020
There's so much in "A Story About Getting Lost," and it makes it one of the most interesting listens of summer 2020.