From the Site
![Lourdiz, Lil Gotit, and the Relentless Hustle of "Suicide Down" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lourdiz-lil-gotit_1585325544.jpg)
Lourdiz, Lil Gotit, and the Relentless Hustle of "Suicide Down" [Premiere]
March 27, 2020
"Suicide Down" is an addictive thrill ride fueled by extremes.
![Gavin Haley and Yung Pinch Team Up to Deliver a Dose of Summertime in "Tati" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/gavin-haley-yung-pinch-tati_1585262268.jpg)
Gavin Haley and Yung Pinch Team Up to Deliver a Dose of Summertime in "Tati" [Premiere]
March 26, 2020
"I don't think I've ever made something that makes you wanna move like this."
Oliver Malcolm's "Helen" Is Cathartic, Contained Chaos
March 26, 2020
Malcolm is proving himself to be a different breed of artist.
![ARI Turns a Nightmare Into the Dance-Inducing Single "Oh Well" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ari-oh-well_1585248908.jpeg)
ARI Turns a Nightmare Into the Dance-Inducing Single "Oh Well" [Premiere]
March 26, 2020
ARI has all the makings of a rising pop star.
![Postcard Boy Explores His Love/Hate Relationship With Art in "Dazed" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/postcard-boy-dazed_1585235835.jpeg)
Postcard Boy Explores His Love/Hate Relationship With Art in "Dazed" [Premiere]
March 26, 2020
It is difficult not to immediately get swept up in Postcard Boy's introspective and dreamlike affair.
TRACES & TYLERxCORDY Brace You For A Lonely Night
March 25, 2020
TRACES + TYLERxCORDY dropped something to make us feel a bit better about being alone.
Breland and the Radical Rise of Country Trap
March 25, 2020
Breland is country trap's next star.
Meet Luke Prost, a Hyper Pop Producer With Limitless Promise
March 25, 2020
Prost has a dauntless vision for pop music and beyond.
Jenevieve's "Baby Powder" Is Made For Those Late, Sultry Nights
March 25, 2020
Goofy, cool, and effortlessly beautiful all in one fell swoop
Austin Millz & Pell Might Leave You "On Read" in 2020
March 25, 2020
If you've ever ghosted somebody, this song is for you.
Laufey Falls Under Love's Spell in New Single "Bewitched"
July 27, 2023
It's hard not to fall head over heels for Laufey's timeless take on being in love with love.
Griff and Sigrid Make For a Perfect Match on "Head on Fire"
January 19, 2022
"Head on Fire" is everything you could want from a Griff and Sigrid song, and then some.
SEBASTIAN PAUL Copes With His Lingering Feelings in "BACK AND FORTH"
March 27, 2020
"Having very genuine feelings for someone, then having to cut them out of your life indefinitely, is a very bizarre experience."
$NOT Drops Hypnotic Visual For "PRESSURE"
May 7, 2020
"PRESSURE," video and all, is a promising illustration of hip-hop's woozy, limitless future.
ROLE MODEL's 'oh, how perfect' Is for All the Freaks and Geeks
November 13, 2019
ROLE MODEL is the Timothée Chalamet of music. Young, dreamy, and beautifully tormented.
Alessia Cara Brings a Heavenly Air to Alec Benjamin's Breakout Hit, "Let Me Down Slowly"
January 8, 2019
The story of Alec Benjamin is an underdog tale nearly too good to be true.
Deante' Hitchcock on Atlanta Rap, the Dreamville Sessions, and His Debut Album 'BETTER'
May 7, 2020
We sit down (via email) with the Atlanta upstart ahead of his highly-anticipated major label debut album.
Alec Benjamin, Oliver Tree, Teamarr, and More Artists You Should Listen to Now | #NowWatching
May 29, 2020
The best new music playlist on Ones To Watch.
Arizona Zervas' "24" Is This and Every Weekend's Soundtrack
May 8, 2020
Zervas' larger-than-life vision is intoxicating.
Dean Lewis Questions His Self-Worth in the Stirring "Looks Like Me"
October 21, 2021
"Looks Like Me" views self-doubt and how we value our own self-worth through a uniquely human lens.