From the Site
![Lourdiz, Lil Gotit, and the Relentless Hustle of "Suicide Down" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lourdiz-lil-gotit_1585325544.jpg)
Lourdiz, Lil Gotit, and the Relentless Hustle of "Suicide Down" [Premiere]
March 27, 2020
"Suicide Down" is an addictive thrill ride fueled by extremes.
![Gavin Haley and Yung Pinch Team Up to Deliver a Dose of Summertime in "Tati" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/gavin-haley-yung-pinch-tati_1585262268.jpg)
Gavin Haley and Yung Pinch Team Up to Deliver a Dose of Summertime in "Tati" [Premiere]
March 26, 2020
"I don't think I've ever made something that makes you wanna move like this."
Oliver Malcolm's "Helen" Is Cathartic, Contained Chaos
March 26, 2020
Malcolm is proving himself to be a different breed of artist.
![ARI Turns a Nightmare Into the Dance-Inducing Single "Oh Well" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ari-oh-well_1585248908.jpeg)
ARI Turns a Nightmare Into the Dance-Inducing Single "Oh Well" [Premiere]
March 26, 2020
ARI has all the makings of a rising pop star.
![Postcard Boy Explores His Love/Hate Relationship With Art in "Dazed" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/postcard-boy-dazed_1585235835.jpeg)
Postcard Boy Explores His Love/Hate Relationship With Art in "Dazed" [Premiere]
March 26, 2020
It is difficult not to immediately get swept up in Postcard Boy's introspective and dreamlike affair.
TRACES & TYLERxCORDY Brace You For A Lonely Night
March 25, 2020
TRACES + TYLERxCORDY dropped something to make us feel a bit better about being alone.
Breland and the Radical Rise of Country Trap
March 25, 2020
Breland is country trap's next star.
Meet Luke Prost, a Hyper Pop Producer With Limitless Promise
March 25, 2020
Prost has a dauntless vision for pop music and beyond.
Jenevieve's "Baby Powder" Is Made For Those Late, Sultry Nights
March 25, 2020
Goofy, cool, and effortlessly beautiful all in one fell swoop
Austin Millz & Pell Might Leave You "On Read" in 2020
March 25, 2020
If you've ever ghosted somebody, this song is for you.
![Imugi Have a Knack for Honest Lyrics With Warm Vibes [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Imugi-714x396_1606958725.jpg)
Imugi Have a Knack for Honest Lyrics With Warm Vibes [Q&A]
November 16, 2020
Electronic duo Imugi makes the kind of music that's hard to condense into a neat little introductory sentence. We caught up with the pair ahead of their killer set at the very first Ones to Watch showcase to chat collaboration, the good kind of DMs, and the virtue of taking some time out once in a while.
Maisie Peters' Sonic Diary Entries Take the World Stage on 'You Signed Up For This'
August 30, 2021
Maisie has a transcendent talent for balancing heartfelt storytelling with a pop star poise well beyond her years.
R&B Newcomer Zacari Strikes Gold with the "Midas Touch"
March 4, 2019
"This is only the beginning of my long catalogue I intend to put out into the world."
![Khushi - "Sane Man" [Live + Interview] | Baà±o Flaco](https://s3-us-west-2.amazonaws.com/onestowatch-v2/khushi-live-ones-to-watch_1565293138.jpg)
Khushi - "Sane Man" [Live + Interview] | Baà±o Flaco
August 8, 2019
If there is one thing above all Khushi proved at our latest Baà±o Flaco, it is that he is an artist you need to be keeping your eye on.
![Amilli's Soulful Voice Soothes in Suspenseful "Die for You" Visual [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Amilli two_1568244126.jpg)
Amilli's Soulful Voice Soothes in Suspenseful "Die for You" Visual [PREMIERE]
September 11, 2019
A sort of crime drama scored by a smooth love song is surely a thrilling twist.
![Georgia Ku Gets Emotional in The Stripped Down "What Do I Do" Visual [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/tumblr_90ff965510be1169df0a84f9de42a248_ba90a926_540_1568935757_1569011890.jpg)
Georgia Ku Gets Emotional in The Stripped Down "What Do I Do" Visual [PREMIERE]
September 19, 2019
"We wanted to really capture the emotion of the lyrics and melody both audibly and visually."
adobee. Enlists haroinfather for "sent you flowers."
January 6, 2020
"sent you flowers" is a succinct, captivating portrait of love dead on arrival.
![Nick Ward Comes to Terms With Coming of Age in 'Brand New You' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/nick-ward-brand-new-you_1651855810.jpg)
Nick Ward Comes to Terms With Coming of Age in 'Brand New You' [Q&A]
May 6, 2022
"<i>BRAND NEW YOU</i> is about gender, trauma, ego, and the other things on my mind after leaving high school."
Aklesso Is Gearing up for His Debut With "Worst Year"
November 23, 2020
South Florida-bred Aklesso is in it for the long-haul.
Melii Teams up With 6LACK for Break-up Anthem "You Ain't Worth It"
January 14, 2021
On her latest single "You Ain't Worth It," Melii crafts the perfect anthem for anyone who upgraded from their past relationship and can't help but brag about it.