From the Site
Lennon Stella Lays the Blueprint For a Budding Pop Icon in 'Three. Two. One.'
April 27, 2020
Rarely does pop feel so effortless and grand.
Verzache Relates to a Generation Stuck Indoors in "Life Inside"
April 27, 2020
Verzache captures an ongoing collective melancholy with a rare sense of optimism.
Coco & Clair Clair Put Their Breezy Charisma on Display in 'Treat Like Gold'
April 27, 2020
Coco & Clair Clair make brazen pop rap reminiscent of the bedazzled flip phones and low-rise jeans of the early 2000s.
Juice WRLD, Cautious Clay, LoveLeo, and More Artists You Should Listen to Now | #NowWatching
April 24, 2020
The best new music playlist on Ones To Watch.
![Kailee Morgue Delivers Pop With a Punk Spirit in 'Here In Your Bedroom' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kailee-morgue-here-in-your-bedroom-interview_1587757485.jpg)
Kailee Morgue Delivers Pop With a Punk Spirit in 'Here In Your Bedroom' [Q&A]
April 24, 2020
"I know everyone always talks about their music being honest, but it really feels like a public diary to me."
From ASMR Lullabies to Rising R&B Goddess, the Magic of Alaina Castillo's 'the voicenotes'
April 24, 2020
<i>the voicenotes</i> acts a digital diary, capturing melancholic moments of self-realization.
RICEWINE Walks Us Through 'Lovesick,' His Mesmerizing LoFi Meditation on Love
April 24, 2020
Now is the time to get familiar with RICEWINE and his infectious brand of "dreamhop."
When Life Gave LoveLeo "LEMONS," He Made a Bop in His Bedroom
April 24, 2020
There is nothing not to love about LoveLeo.
![Hazel English on Cults, Moving to California, and Her Debut Album 'Wake UP!' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/hazel-english-wake-up!-interview_1587742645.jpg)
Hazel English on Cults, Moving to California, and Her Debut Album 'Wake UP!' [Q&A]
April 24, 2020
With biting honesty and clarity, English explores everything from the downfalls of capitalism to the seesaw of power in relationships.
Virtual Phenom Miquela and R&B Sensation Teyana Taylor Join Forces in "Machine"
April 23, 2020
"Machine" is all the evidence you need to see that Miquela is far more than a random collection of ones and zeroes.
TyFontaine Is a Star in the Making on "Delectable"
October 14, 2020
DMV rapper TyFontaine's energy is unmatched on any track he hops on and delectable is no different.
![Meet ONONO, the New Zealand Project With an Escapist-Pop Edge [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/onono-new-zealand_1638997691.jpeg)
Meet ONONO, the New Zealand Project With an Escapist-Pop Edge [Q&A]
November 29, 2021
"It's the kind of thing that you could dance hard if you wanted to or you could close your eyes and sort of float away."
![10 Questions With Baytrees on Their New Single "Lover" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/10-questions-baytrees-1660754436.jpeg)
10 Questions With Baytrees on Their New Single "Lover" [Q&A]
August 17, 2022
Inspired by Marvin Gaye, Prince, Bootsy Collins, and raving, it's difficult to resist Baytrees' latest offering.
BIIANCO Shares Electronic Wave "Rice Crispies," Second Single from Debut EP
September 6, 2019
Vibrant and thriving, queer artist BIIANCO is back with another popping anthem just months after her debut.
![DJ ST THOMAS Takes Us Through His Wonder Years with "PAUL JOSHUA PFEIFFER" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/dj-st-thomas-ones-to-watch_1569872748.png)
DJ ST THOMAS Takes Us Through His Wonder Years with "PAUL JOSHUA PFEIFFER" [PREMIERE]
September 30, 2019
Possessing depth, rhythm, and a bit of that DJ ST THOMAS flair, "PAUL JOSHUA PFEIFFER" certainly sets the tone for his upcoming EP.
slowthai's 'TYRON' Endorses Personal Growth With Hard-Hitting UK Bangers
February 17, 2021
UK rapper slowthai returns with his sophomore record TYRON, a two-disc project providing fans with over a dozen eclectic tracks.
Victoria Monét's "F.U.C.K" Challenges and Embraces Traditional Romance
February 17, 2021
Industry powerhouse Victoria Monét returns with her newest single "F.U.C.K."
B.I Opens the Page on a New Chapter With Debut Album 'WATERFALL'
June 1, 2021
A king is coming for his crown ðŸ''
Kill Jasper Displays a Relentless Flow on "Muddy Flow"
June 28, 2021
The Compton-bred artist seems to move at a mile a minute on his latest showstopper.
![Juno Is, From Drumming in Bands to Embracing Full Creative Control [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/830x332-Juno-Is_1631896747.jpg)
Juno Is, From Drumming in Bands to Embracing Full Creative Control [Q&A]
September 13, 2021
Juno Is serves dreamy, mysterious, lush, and multilayered psych-pop.