From the Site
$NOT Drops Hypnotic Visual For "PRESSURE"
May 7, 2020
"PRESSURE," video and all, is a promising illustration of hip-hop's woozy, limitless future.
Kim Petras' "Malibu" Is Picture-Perfect Pop Escapism
May 7, 2020
"I just want 'Malibu' to be a fizzy, refreshing drink that comes to you during this quarantine and makes you forget all your anxieties."
Fiji Blue Has Us Feeling "Butterflies" in New Single
May 7, 2020
Fiji Blue's music seems to change with the seasons.
Mini Trees' "Want Me To Stay" Is an Ethereal Portrait of Unrequited Love
May 7, 2020
Mini Trees' bittersweet wish is all too relatable.
sophie meiers' "as good as it gets" Is a Lulling, Wistful Daydream
May 6, 2020
meiers is the brilliant byproduct of a generation that is increasingly finding inspiration and a sense of home in online communities.
Dempsey Hope Pens an Enduring Love Letter in "When I Wake Up"
May 6, 2020
"My realization in this song is that all the little things matter and that none of them should be taken for granted."
The Aces Release "My Phone is Trying to Kill Me," Detail Vulnerable Sophomore Album
May 6, 2020
"If you felt too vulnerable, if it scared you, then you had to keep going."
Ordinary Child Pushes Pop Boundaries With Introspective and Emotive Songwriting
May 6, 2020
Ordinary Child reinvents his past ideas to make "Someday" his strongest single to date.
BENEE Slows Down Her Breakout Hit "Supalonely" in "Lownely"
May 6, 2020
"Lownely" is as much an encapsulation of one teenager's loneliness as it is a shared global loneliness.
Toulouse Is on the Brink of Something "Magnificent"
May 6, 2020
Toulouse is an artist who prefers to stay outside of the lines.
Royal & the Serpent's "Chips" Is a Captivating Portrait of Emotional Turmoil and Anxiety
September 24, 2021
"Chips" showcases a softer side of Royal without sacrificing the irresistible bite of The Serpent.
Yumi Nu Kicks Off a New Beginning With the Irresistible 'Hajime'
May 20, 2022
<i>Hajime</i> feels like a creative rebirth for the model and artist.
![ieuan Thinks "VIRTUAL REALITY" Has Us Trapped in a Simulation [PREMIERE + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ieaun-otw-2_1565284919.jpeg)
ieuan Thinks "VIRTUAL REALITY" Has Us Trapped in a Simulation [PREMIERE + Q&A]
August 8, 2019
This fresh singer/producer has been on the rise tackling topics like LGBTQ+ love, loss, religion and youthful angst via sultry, synth-drenched bangers.
![Kid Quill Breaks Down His Hip-Hop Concept Album, 'Sunset Diner' [EXCLUSIVE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kid-quill-ones-to-watch-2_1568065388.jpeg)
Kid Quill Breaks Down His Hip-Hop Concept Album, 'Sunset Diner' [EXCLUSIVE]
September 9, 2019
The Indiana artist on the rise blends hip-hop and soul with a nostalgic '70s and '80s flair that is only elevated by his innate gift for storytelling.
The Millennial Club's 'She's So Insane' EP Is Dream-Pop Bliss
May 21, 2019
RIYL: The 1975, flor, LANY
![A Day in the Life of Los Angeles' Classless Act [The Noise]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/classless-act-day-in-the-life-1661356859.jpeg)
A Day in the Life of Los Angeles' Classless Act [The Noise]
September 13, 2022
Currently on tour with Def Lappard and Mötley Crue, step into the daily life of Classless Act.
![Just Friends Are Rolling With the Punches [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/just-friends-interview_1647452219.jpeg)
Just Friends Are Rolling With the Punches [Q&A]
March 14, 2022
"We are who we are and we write what we write."
![Ones To Watch & Zero Fatigue Presents: Smino - 'Hoopti' Tour [ANNOUNCEMENT]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/smino-ones-to-watch-3.JPG)
Ones To Watch & Zero Fatigue Presents: Smino - 'Hoopti' Tour [ANNOUNCEMENT]
January 14, 2019
Catch visionary hip-hop artist Smino in a city near you!
Late Nights In Your Car Just Became a Whole Lot Lonelier with Suriel Hess' "Sick of You"
February 27, 2021
Your late-night driving playlist just grew by two and a half minutes.
The Dare Is Here For a “Good Time,” and Hopefully a Long Time
March 3, 2023
The Dare is here to score all the highs and lows of your nights out.