From the Site

Kevin Holliday Delivers a Distinctive Vision in "Every Single Time"
May 11, 2020
Holliday's genre-bending approach at times feels wildly defiant.
Author:
Joey Legittino

UMI, BENEE, Yebba, and More Artists You Should Listen to Now | #NowWatching
May 8, 2020
The best new music playlist on Ones To Watch.
Author:
Maxamillion Polo

Arizona Zervas' "24" Is This and Every Weekend's Soundtrack
May 8, 2020
Zervas' larger-than-life vision is intoxicating.
Author:
Jenna Singer

Yebba Releases "Distance," an Immaculate First Glance at Her Long-Awaited Debut Album
May 8, 2020
Produced alongside Mark Ronson, Yebba's latest captures the moment she realized a relationship was nearing its final moments.
Author:
Maxamillion Polo

Easy Life Release Two Much-Needed Lockdown-Inspired Tracks
May 8, 2020
"We wanted to put something out to spare people from the infinite boredom that is lockdown."
Author:
Maxamillion Polo

Fergus James Transforms a Moment of Creative Exhaustion Into the Anthemic "Good Man"
May 8, 2020
James is a name you might not already know but one you should definitely put on your radar.
Author:
Joey Legittino

Audrey Mika Channels Romantic Confusion Into a Dancefloor-Ready Hit in "Just Friends"
May 8, 2020
Mika has the promise of a stadium-filling pop star.
Author:
Maxamillion Polo

UMI's "Introspection" Is a Masterclass on Self-Contemplation
May 7, 2020
Few artists can capitative and mesmerize with the ethereal ease of UMI.
Author:
Emily Smith

Deante' Hitchcock on Atlanta Rap, the Dreamville Sessions, and His Debut Album 'BETTER'
May 7, 2020
We sit down (via email) with the Atlanta upstart ahead of his highly-anticipated major label debut album.
Author:
Tyler Borland
![Emma Gatsby Feels at Home on "Sanctuary" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Emma G_1588876914.jpg)
Emma Gatsby Feels at Home on "Sanctuary" [Premiere]
May 7, 2020
Emma Gatsby is back and feels at home on her new single, "Sanctuary". Listen now.
Author:
Malc.
Ashe Watches the World Unfold Around Her in “Shower With My Clothes On”
August 2, 2022
"It’s about remembering those last few moments in a relationship when you’re hopelessly hanging on but know you have to let go.”
Author:
Tatum Van Dam
![Rapper love-sadKiD Begs Us to "Look At The Time" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/love-sadkid-ones-to-watch.jpg)
Rapper love-sadKiD Begs Us to "Look At The Time" [PREMIERE]
February 14, 2019
At a notably young age, Ben McGibboney sacrificed a promising career in football and created the innovative moniker love-sadKiD to serve as their entry way into the booming rap world.
Author:
Alissa Arunarsirakul

Allan Rayman's "Poison" Is the Ultimate Alternative R&B Antidote
May 13, 2019
+ Catch Allan Rayman on 'The Allan Rayman Show' tour this spring.
Author:
Alissa Arunarsirakul

The Maràas Deliver a Mesmerizing Moment of Respite in "Hold It Together"
March 9, 2020
The Maràas slow down and take a breath in their latest outing.
Author:
Maxamillion Polo

Jean Dawson Ponders Life and Death in "CLEAR BONES"
June 25, 2020
If we've said it once, we've said it a million times: Jean Dawson is the future.
Author:
Ruby Scott

Coco & Clair Clair's "Love Me" Is Pristine Pop For the Digital Age
October 17, 2022
The twitter-friends-turned-besties depart from their internet pop sound and enter two-step garage territory.
Author:
Jazmin Kylene

Chase Atlantic's "LOVE IS (NOT) EASY" Is What Love Sounds Like in 2019
June 7, 2019
The last couple of months have seen the band announce a Ones To Watch and The Noise - presented tour, announce their sophomore album PHASES, and release a series of singles each more infectious than the last.
Author:
Maxamillion Polo

Scarypoolparty Cements Himself as a Musical Savant in 'Exit Form'
November 25, 2019
Let the legacy of Scarypoolparty truly begin.
Author:
Matthew Rudas

Coachella 2022: 15 Ones to Catch
April 12, 2022
There are the acts you will not want to miss when Coachella makes its grand return to the Polo Fields.
Author:
Maxamillion Polo
![Charlie Burg Is Transforming Literary Inspiration Into Stunning Music [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/charlie-burg-ones-to-watch-2_1560970485.jpeg)
Charlie Burg Is Transforming Literary Inspiration Into Stunning Music [NEW ARTIST DISCOVERY]
January 24, 2019
From the warmth of soul, the intricacies of funk, the bent of left-of-center pop, to the art of jazz-inspired spoken word, Burg's vision is one worth getting lost in.
Author:
Maxamillion Polo