From the Site
Kevin Holliday Delivers a Distinctive Vision in "Every Single Time"
May 11, 2020
Holliday's genre-bending approach at times feels wildly defiant.
UMI, BENEE, Yebba, and More Artists You Should Listen to Now | #NowWatching
May 8, 2020
The best new music playlist on Ones To Watch.
Arizona Zervas' "24" Is This and Every Weekend's Soundtrack
May 8, 2020
Zervas' larger-than-life vision is intoxicating.
Yebba Releases "Distance," an Immaculate First Glance at Her Long-Awaited Debut Album
May 8, 2020
Produced alongside Mark Ronson, Yebba's latest captures the moment she realized a relationship was nearing its final moments.
Easy Life Release Two Much-Needed Lockdown-Inspired Tracks
May 8, 2020
"We wanted to put something out to spare people from the infinite boredom that is lockdown."
Fergus James Transforms a Moment of Creative Exhaustion Into the Anthemic "Good Man"
May 8, 2020
James is a name you might not already know but one you should definitely put on your radar.
Audrey Mika Channels Romantic Confusion Into a Dancefloor-Ready Hit in "Just Friends"
May 8, 2020
Mika has the promise of a stadium-filling pop star.
UMI's "Introspection" Is a Masterclass on Self-Contemplation
May 7, 2020
Few artists can capitative and mesmerize with the ethereal ease of UMI.
Deante' Hitchcock on Atlanta Rap, the Dreamville Sessions, and His Debut Album 'BETTER'
May 7, 2020
We sit down (via email) with the Atlanta upstart ahead of his highly-anticipated major label debut album.
![Emma Gatsby Feels at Home on "Sanctuary" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Emma G_1588876914.jpg)
Emma Gatsby Feels at Home on "Sanctuary" [Premiere]
May 7, 2020
Emma Gatsby is back and feels at home on her new single, "Sanctuary". Listen now.
Nadine Shines on "My Way"
August 24, 2020
If you haven't heard the voice of Nadine before, you're destined to get hooked on the effortless beauty it carries in her debut pop song, "My Way".
![Akurei's 'HAIRDYE' Is His Most Personal Work [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Akurei - otw_1598969248.jpg)
Akurei's 'HAIRDYE' Is His Most Personal Work [Premiere]
September 1, 2020
Akruei opens up on his new EP 'HAIRDYE'
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Worry Club Are Afraid You'll Get "Bored" in Latest Single
March 7, 2023
Indie alt-rock band Worry Club explore the anxiety of monotony in their latest single, "Bored."
Cub Sport Finds ‘Jesus at the Gay Bar’ in a Moment of Musical Ascendance
April 10, 2023
‘Jesus at the Gay Bar’ is a delectable album sure to fill your head, heart, and soul.
SEB Delivers an Irresistible Double Offering with "sugarhoneyiceicetea" and "moving on"
May 3, 2023
SEB continues to challenge himself and evolve with each and every record.
Sam McGovern Wears His Heart on His Sleeve and Wants Others to Follow
August 4, 2023
“I try to capitalise on these opportunities and work harder to continue to grow.”
SEB Delivers a Project For Your Summertime Heartbreak and Enlightenment in 'we were so beautiful'
July 24, 2023
'we were so beautiful' is a smorgasbord of summertime sonics.
Aidan Bissett Delivers an Impassioned Earworm in "Sick"
July 24, 2023
"Sick" walks the thematic tightrope of sweaty, underground NY club and radio-ready indie pop anthem.
Nxdia Fights Their Demons in the Introspective and Brash 'in the flesh'
August 14, 2023
'in the flesh speaks' to Nxdia’s experience of being paralyzed in their own mind, witnessing life happen at and around them.
Benét Reclaims the Freedom of a Carefree Day in "No Alarm"
September 5, 2023
“No Alarm” doesn’t require much of you to enjoy. It’s playful, a sonic ease at its very core.