From the Site
Kevin Holliday Delivers a Distinctive Vision in "Every Single Time"
May 11, 2020
Holliday's genre-bending approach at times feels wildly defiant.
UMI, BENEE, Yebba, and More Artists You Should Listen to Now | #NowWatching
May 8, 2020
The best new music playlist on Ones To Watch.
Arizona Zervas' "24" Is This and Every Weekend's Soundtrack
May 8, 2020
Zervas' larger-than-life vision is intoxicating.
Yebba Releases "Distance," an Immaculate First Glance at Her Long-Awaited Debut Album
May 8, 2020
Produced alongside Mark Ronson, Yebba's latest captures the moment she realized a relationship was nearing its final moments.
Easy Life Release Two Much-Needed Lockdown-Inspired Tracks
May 8, 2020
"We wanted to put something out to spare people from the infinite boredom that is lockdown."
Fergus James Transforms a Moment of Creative Exhaustion Into the Anthemic "Good Man"
May 8, 2020
James is a name you might not already know but one you should definitely put on your radar.
Audrey Mika Channels Romantic Confusion Into a Dancefloor-Ready Hit in "Just Friends"
May 8, 2020
Mika has the promise of a stadium-filling pop star.
UMI's "Introspection" Is a Masterclass on Self-Contemplation
May 7, 2020
Few artists can capitative and mesmerize with the ethereal ease of UMI.
Deante' Hitchcock on Atlanta Rap, the Dreamville Sessions, and His Debut Album 'BETTER'
May 7, 2020
We sit down (via email) with the Atlanta upstart ahead of his highly-anticipated major label debut album.
![Emma Gatsby Feels at Home on "Sanctuary" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Emma G_1588876914.jpg)
Emma Gatsby Feels at Home on "Sanctuary" [Premiere]
May 7, 2020
Emma Gatsby is back and feels at home on her new single, "Sanctuary". Listen now.
Joe Avio Ponders on the Pain of Long Distance on "Without Your Love"
August 13, 2020
Joe Avio is winning our hearts, one song at a time.
Marcaux Ascends With the Release of "Down"
August 24, 2020
On "Down," Marcaux unpacks the wrestle with success tropes that are both real and perceived.
![Outlaw the Artist Builds a Darker World on 'Villains Never Die' [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Outlaw the Artist Press Photo - otw_1602263617.jpg)
Outlaw the Artist Builds a Darker World on 'Villains Never Die' [Premiere]
October 8, 2020
Los Angeles-based rapper Outlaw the Artist is releasing his latest project 'Villains Never Die' in what seems to be an ominous tribute to the proverbial bad guy.
![Hollyy Dives Headfirst Into Heartache on 'Miss The Feeling' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/hollyy_1603908559.jpg)
Hollyy Dives Headfirst Into Heartache on 'Miss The Feeling' [Q&A]
October 28, 2020
We were able to chat with alt-soul band Hollyy about how they created 'Miss The Feeling' amid a global pandemic.
![10 Questions With Japan, Man on Their Latest Project ‘Metropolis’ [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/japan-man-metropolis-1697818337.jpeg)
10 Questions With Japan, Man on Their Latest Project ‘Metropolis’ [Q&A]
October 20, 2023
"Japan, Man is a mood, a style, and perhaps a vibe?"
Snow Strippers' "Just Your Doll" Is a Haunting Electric Nod to the Myspace Era
November 16, 2023
Trashy dance punk is a lost religion, and Snow Strippers are building an impenetrable temple.
#NowWatching Playlist: 05-24-19
May 24, 2019
Allow us to let you in on the proper topic of all your music-related conversations this weekend...
MAY-A Enters a Bold New Era With the Addicting "Sweat You Out My System"
January 12, 2023
"Writing 'Sweat You Out My System' felt like it opened so many doors in my brain to other types of music."
joan Takes You on a Wistful, Cinematic Pop Journey in Debut Album 'superglue'
May 1, 2023
The lads of joan welcome fatherhood with an ambitious debut album.
DJ_Dave Codes Her Feelings Into a Lucid Dance Track With "React," Ahead of Debut EP 'Intercell'
August 8, 2023
"This song and the process of making it really felt like I was collaborating with my computer because of how many elements I wasn't expecting to create."