From the Site
Kevin Holliday Delivers a Distinctive Vision in "Every Single Time"
May 11, 2020
Holliday's genre-bending approach at times feels wildly defiant.
UMI, BENEE, Yebba, and More Artists You Should Listen to Now | #NowWatching
May 8, 2020
The best new music playlist on Ones To Watch.
Arizona Zervas' "24" Is This and Every Weekend's Soundtrack
May 8, 2020
Zervas' larger-than-life vision is intoxicating.
Yebba Releases "Distance," an Immaculate First Glance at Her Long-Awaited Debut Album
May 8, 2020
Produced alongside Mark Ronson, Yebba's latest captures the moment she realized a relationship was nearing its final moments.
Easy Life Release Two Much-Needed Lockdown-Inspired Tracks
May 8, 2020
"We wanted to put something out to spare people from the infinite boredom that is lockdown."
Fergus James Transforms a Moment of Creative Exhaustion Into the Anthemic "Good Man"
May 8, 2020
James is a name you might not already know but one you should definitely put on your radar.
Audrey Mika Channels Romantic Confusion Into a Dancefloor-Ready Hit in "Just Friends"
May 8, 2020
Mika has the promise of a stadium-filling pop star.
UMI's "Introspection" Is a Masterclass on Self-Contemplation
May 7, 2020
Few artists can capitative and mesmerize with the ethereal ease of UMI.
Deante' Hitchcock on Atlanta Rap, the Dreamville Sessions, and His Debut Album 'BETTER'
May 7, 2020
We sit down (via email) with the Atlanta upstart ahead of his highly-anticipated major label debut album.
![Emma Gatsby Feels at Home on "Sanctuary" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Emma G_1588876914.jpg)
Emma Gatsby Feels at Home on "Sanctuary" [Premiere]
May 7, 2020
Emma Gatsby is back and feels at home on her new single, "Sanctuary". Listen now.
Get Comfy & Enjoy Joseph Nevels' "Safe"
August 14, 2020
Joseph Nevels is back with his brand of Alt-R&B on "Safe."
nobody nobody Proves They Mean Business on "NOTMYFAULT"
September 11, 2020
Following up on their epic debut, the dynamic duo of nobody nobody is back with a vibrant new single, "NOTMYFAULT."
Omar Apollo Sheds His Skin in the Crystalline ‘Live For Me’
October 9, 2023
'Live For Me' has officially landed and as expected, it’s better than we expected.
Blu DeTiger and Mallrat Enchant in Hypnotic Single “Cut Me Down”
October 16, 2023
With enough danceability to be a hit in ultra-cool clubs but laid-back enough to bring a melodic vibe to any daytime activity, “Cut Me Down” is ethereal and compelling.
Yaeger Crafts a Technicolor Rave of Love, Loss, and Self-Discovery in 'Jaguar'
October 31, 2023
"'Jaguar' is about who you become when you're running somewhere in between love affairs."
Evening Elephants Grapple With Loss in "Hush Fires"
October 21, 2023
"'Hush Fires' is a song about loss. The stages you go through after that and the feelings you have towards the person you have loss."
Rewind: Our 5 Favorite Music Videos of the Last Week
February 28, 2023
From BENEE to Baby Rose, these are 5 videos you definitely don't want to miss.
10 Questions With Rarelyalways on His Debut Album 'WORK'
March 13, 2023
Very few artists can make you question your perspective quite like Rarelyalways.
Get To Know Indie Riff Rock Rebel Wiri Donna
May 23, 2023
Fans of artists like Dry Cleaning, Hans Pucket, Daffodils, Fontaines D.C
![Rowan Drake's ‘Dear Ella,’ EP Is a Time Capsule of Love and Growth [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/rowan-drake-dear-ella-1686591637.jpeg)
Rowan Drake's ‘Dear Ella,’ EP Is a Time Capsule of Love and Growth [Q&A]
June 12, 2023
"Dear Ella, is a project I created for the first major love of my life."