From the Site
Kevin Holliday Delivers a Distinctive Vision in "Every Single Time"
May 11, 2020
Holliday's genre-bending approach at times feels wildly defiant.
UMI, BENEE, Yebba, and More Artists You Should Listen to Now | #NowWatching
May 8, 2020
The best new music playlist on Ones To Watch.
Arizona Zervas' "24" Is This and Every Weekend's Soundtrack
May 8, 2020
Zervas' larger-than-life vision is intoxicating.
Yebba Releases "Distance," an Immaculate First Glance at Her Long-Awaited Debut Album
May 8, 2020
Produced alongside Mark Ronson, Yebba's latest captures the moment she realized a relationship was nearing its final moments.
Easy Life Release Two Much-Needed Lockdown-Inspired Tracks
May 8, 2020
"We wanted to put something out to spare people from the infinite boredom that is lockdown."
Fergus James Transforms a Moment of Creative Exhaustion Into the Anthemic "Good Man"
May 8, 2020
James is a name you might not already know but one you should definitely put on your radar.
Audrey Mika Channels Romantic Confusion Into a Dancefloor-Ready Hit in "Just Friends"
May 8, 2020
Mika has the promise of a stadium-filling pop star.
UMI's "Introspection" Is a Masterclass on Self-Contemplation
May 7, 2020
Few artists can capitative and mesmerize with the ethereal ease of UMI.
Deante' Hitchcock on Atlanta Rap, the Dreamville Sessions, and His Debut Album 'BETTER'
May 7, 2020
We sit down (via email) with the Atlanta upstart ahead of his highly-anticipated major label debut album.
![Emma Gatsby Feels at Home on "Sanctuary" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Emma G_1588876914.jpg)
Emma Gatsby Feels at Home on "Sanctuary" [Premiere]
May 7, 2020
Emma Gatsby is back and feels at home on her new single, "Sanctuary". Listen now.
Jim-E Stack Blends Genres on His Captivating Second LP, 'EPHEMERA'
December 9, 2020
Hailing from California, producer Jim-E Stack is yet another example of an artist pushing the boundary towards genre-less music.
Quadie Diesel's Video for "Backstreet" is Pure, Unfiltered Chaos in the Best Way Possible
March 19, 2021
In the emerging hip-hop scene, few rappers are as eccentric or entertaining as Quadie Diesel.
Claire Rosinkranz Charts a Melancholic Getaway With "Sad In Hawaii"
February 3, 2023
"Impressive how your brain can ruin an experience that should be paradise."
Dyl Dion Wrestles With Expectations in "Cirrostratus"
June 1, 2023
dyl dion is carving a space for himself in the indie cultural zeitgeist.
MINOVA Introduces Debut EP With the Dreamlike “Where Do I Go”
November 2, 2023
"Where Do I Go" skillfully conveys the profound feelings of isolation and longing for human companionship.
syd B Bares All on "RITF"
September 10, 2020
syd B has been cementing her place as a future R&B star worth keeping an eye on.
Are Virtual Concerts the Future of Live Music? Omar Apollo Live From Paisley Park
November 3, 2020
Concerts and concert reviews look a lot different in 2020.
girli Battles the Creeping Feeling of "Imposter Syndrome" in Thunderous New Single
February 13, 2023
"I was overthinking everything, feeling like a fake, scared that I was an underachiever and that everybody knew it."
![Deb Fan’s Debut EP 'Gemini Moon' Is a Haunting, Dark-Pop Triumph [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/p_r_e_s_s_p_h_o_t_o1-1685071499.jpg)
Deb Fan’s Debut EP 'Gemini Moon' Is a Haunting, Dark-Pop Triumph [Q&A]
May 26, 2023
"I wanted to tell a story, my story."
Fall Under the Spell of Eyedress and Mac Demarco's "The Dark Prince"
August 21, 2023
"The Dark Prince" is the first of two Eyedress singles to feature DeMarco, with the other set to release this fall.