From the Site
Kevin Holliday Delivers a Distinctive Vision in "Every Single Time"
May 11, 2020
Holliday's genre-bending approach at times feels wildly defiant.
UMI, BENEE, Yebba, and More Artists You Should Listen to Now | #NowWatching
May 8, 2020
The best new music playlist on Ones To Watch.
Arizona Zervas' "24" Is This and Every Weekend's Soundtrack
May 8, 2020
Zervas' larger-than-life vision is intoxicating.
Yebba Releases "Distance," an Immaculate First Glance at Her Long-Awaited Debut Album
May 8, 2020
Produced alongside Mark Ronson, Yebba's latest captures the moment she realized a relationship was nearing its final moments.
Easy Life Release Two Much-Needed Lockdown-Inspired Tracks
May 8, 2020
"We wanted to put something out to spare people from the infinite boredom that is lockdown."
Fergus James Transforms a Moment of Creative Exhaustion Into the Anthemic "Good Man"
May 8, 2020
James is a name you might not already know but one you should definitely put on your radar.
Audrey Mika Channels Romantic Confusion Into a Dancefloor-Ready Hit in "Just Friends"
May 8, 2020
Mika has the promise of a stadium-filling pop star.
UMI's "Introspection" Is a Masterclass on Self-Contemplation
May 7, 2020
Few artists can capitative and mesmerize with the ethereal ease of UMI.
Deante' Hitchcock on Atlanta Rap, the Dreamville Sessions, and His Debut Album 'BETTER'
May 7, 2020
We sit down (via email) with the Atlanta upstart ahead of his highly-anticipated major label debut album.
![Emma Gatsby Feels at Home on "Sanctuary" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Emma G_1588876914.jpg)
Emma Gatsby Feels at Home on "Sanctuary" [Premiere]
May 7, 2020
Emma Gatsby is back and feels at home on her new single, "Sanctuary". Listen now.
REI AMI Returns to Slay in Delightfully Dark Single "Body Bag"
September 29, 2023
Her first single in two years, REI AMI is back and with a vengeance
![Myles Cameron Is Looking For Beauty in the Midst of the Apocalypse [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/myles-cameron-black-boys-look-blue_1634661605.jpeg)
Myles Cameron Is Looking For Beauty in the Midst of the Apocalypse [Q&A]
October 19, 2021
"I hope people get some sense of peace, or wonder, or joy out of it."
Mallrat Enters a New Era With the Unapologetic "Your Love"
February 4, 2022
"Your Love" is a proclamation of passion and burning desire.
Gus Dapperton Hits the Dancefloor With "Give It To Me Straight"
August 23, 2019
There is only one Gus Dapperton.
Transviolet Takes a Stab at Donald Trump and Our Capitalist Hellscape in "Money Money" Visual
October 18, 2019
"Money Money" is a tongue-in-cheek ode to greed, corruption and rampant consumerism.
Audrey MiKa's "Fake Heartbreak" Is Your Anti-Cuffing Season Anthem
October 31, 2019
"Being vulnerable isn't a bad thing, and 'Fake Heartbreak' is here to tell you that it's gonna be ok."
![Benji Lewis Begins To Recover From Heartbreak in "Is It Love" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/benji-lewis-ones-to-watch 2.jpeg)
Benji Lewis Begins To Recover From Heartbreak in "Is It Love" [PREMIERE]
February 20, 2019
A moving electro-pop ballad that revolves around themes of letting go, moving on and trying to recover from heartbreak.
Coachella 2019: Six Pop-Ups Better Than Any Coachella Party
April 9, 2019
From Sunday Service to Gambino dropping a film, this is what you cannot miss at Coachella 2019.
Aidan Alexander on First Date Advice, Balloon Animals, and Fans Kicking Him | Quick 6
April 11, 2019
Get to know atmospheric pop's poignant new voice.
![Shallou Takes Us Behind The Scenes at Coachella [TOUR DIARY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/shallou-ones-to-watch 2.jpg)
Shallou Takes Us Behind The Scenes at Coachella [TOUR DIARY]
April 17, 2019
Relive Shallou's soothing sounds and feel-good synths at the Sahara Tent.